Time is a precious commodity. If you had more of it, what would you prioritize?

Today’s guest is Katie Brinkley, owner of social media agency Next Step Social Communications, host of the Rocky Mountain Marketing Podcast, and author of the Social Shift. Imagine being a social media expert who advocates for spending less time scrolling and more time living—Katie does just that!

Katie shares her unique insights on finding abundance in business ownership. Her story is a powerful reminder to grant ourselves permission to step back and reassess our goals for a more fulfilling entrepreneurial journey.

Podcasting was a game-changer for Katie, starting as a creative outlet and evolving into a strategic tool for business success. With over 300 episodes under her belt, she covers the trials and triumphs of maintaining a twice-weekly podcast while juggling other responsibilities. Learn how she mastered the art of batching content and outsourcing tasks to maintain quality and consistency, proving that podcasting can be more than just a hobby—it can be a formidable marketing tool.

Unlocking Business Productivity

(09:34) - Maximizing Business Success through Podcasting

(20:14) - Intentional Networking to Grow Your Business

(30:12) - Stepping into Self-Confidence

(37:19) - Strategies for Efficient Content Creation

"I started living my life with abundance when I gave myself the permission to not do all the things. I didn't need to be the business owner that scaled seven figures in three years. I didn't need to post on social media every day…I gave myself the permissions and everything changed." - Katie Brinkley

Connect with guest, Katie Brinkley:

Website – Katie Brinkley

Podcast – Rocky Mountain Marketing Podcast

Instagram – Katie Brinkley

LinkedIn – Katie Brinkley

The Social Shift Book – https://www.katiebrinkley.com/book

Connect with host, Virginia Elder:

Website – Reaching Abundance

Facebook – Podcast Abundance Business Page

Instagram – Podcast Abundance

LinkedIn – Virginia Elder

YouTube – @ReachingAbundance

This podcast is edited and managed by the team at Podcast Abundance. To discuss working together on your podcast or YouTube channel, book a Discovery call with Virginia.