• R&B Artist Jaylon Ashaun on World Building and the Hustle

  • Aug 7 2024
  • Length: 56 mins
  • Podcast

R&B Artist Jaylon Ashaun on World Building and the Hustle

  • Summary

  • Order THIRD EDITION of How to Make It in the New Music Business: https://book.aristake.com


    This week, Ari sits down with Jaylon Ashaun, a talented R&B artist currently based in LA via Atlanta and Houston. Jaylon found success by regularly releasing music and building a direct artist-to-fans community online. His song “Strawberries and Wine” took the digital music world by storm, with over 25 million streams of its various versions. Last year, Jaylon toured the US with major R&B acts Xavier Omar and Hojean. Ari and Jaylon discuss the importance of connecting with fans directly, how to capitalize on and move past viral moments to build a sustainable career, and how Jaylon has built his superfan community, Global Nomads, online.


    Chapters:

    00:00 Taking Risks and Putting Out Music

    14:24 The Power of Regularly Releasing Music

    19:37 Developing a Super Fan Community

    27:52 Perseverance, Collaboration, and Artistic Identity

    28:22 Building a Community and World Around Your Music

    31:16 Engaging with Fans and Nurturing Your Community

    33:06 The Power of Physical Merchandise

    40:18 The Evolving Music Industry and the Importance of Adaptability



    Subscribe to The New Music Business: https://aristake.com/new-music-business-podcast/

    Ari's Take Academy: https://aristakeacademy.com

    Watch more discussions like this: https://bit.ly/3LavMpa


    Connect with Ari’s Take:


    Website: https://aristake.com

    Instagram: https://www.instagram.com/aristake_

    TikTok: https://www.tiktok.com/@aris.take

    X: https://twitter.com/ArisTake

    Threads: https://www.threads.net/@aristake_

    YouTube: https://www.youtube.com/user/aristake1


    Connect with Ari Herstand:


    Website: https://ariherstand.com

    Instagram: https://instagram.com/ariherstand

    X: https://twitter.com/ariherstand

    YouTube: https://youtube.com/ariherstand


    Connect with Jaylon Ashaun:


    Website: https://www.jaylonashaun.me/

    Instagram: https://www.instagram.com/jaylonashaun

    Tiktok: https://www.tiktok.com/@jaylonashaun

    Spotify: https://open.spotify.com/artist/5dhseP7KiICmkxT5waM1Md


    Edited and mixed by Ari Davids-Ergas

    Music by Brassroots District

    Produced by the team at Ari’s Take


    Hosted on Acast. See acast.com/privacy for more information.

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