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Masterclass: Media Matters

Masterclass: Media Matters

By: Jesse Schroeder
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About this listen

This podcast offers a wealth of knowledge from the media industry. Dr. Jesse Schroeder is a broadcast journalism professor. He entered the classroom after working for many years in the radio and television news industries. During each episode Dr. Schroeder visits with a professional currently working in the media field. This includes news directors, producers, reporters, anchors, and other media professionals. The goal is to share experiences and information about the current state of the media industry. The views expressed in this podcast are not necessarily the views of NWOSU.Jesse Schroeder
Episodes
  • Kristen Weaver: Former News Reporter now Marketer
    Mar 30 2026

    Kristen Weaver is a former television news anchor who has transitioned into the world of marketing and event coordination. I met Kristen when we worked together in Sherman, Texas at KXII. She then moved to Tulsa and worked at News on 6 for 6 years. She is now working in Frisco, TX as a marketing and events coordinator for the Frisco Economic Development Corporation.

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    31 mins
  • Jordan Schaffer: Executive News Producer
    Mar 9 2026

    Jordan Schaffer has a fantastic story to share as she rose through the ranks in television news to her current role as an Executive Producer for KTBS in Shreveport, Louisiana. Jordanstarted her career at KXII in Sherman, TX. She will share with us what she has learned over the years, and explain how her newsroom operates now with most producers working remotely.

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    37 mins
  • Kevin Kerr: Radio Personality & Program Director
    Feb 16 2026

    Kevin Kerr is a graduate of Northwestern Oklahoma State University. He currently serves as a radio personality and the programming director for WGER in Saginaw, Michigan. His professional career actually started in the newspaper industry before moving into the broadcasting world. He worked at The Duncan Banner and also The Ardmoreite, before become the news director at an Oklahoma radio station. He spent several years in Wichita, KS; then Kalamazoo, MI; then LaPorte, IN; before arriving at his current station.With over a decade of experience in radio, he has a lot of valuable insight and information to share with us today.

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    49 mins
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