Episodes

  • Adam Goldman: Identifying the Right Franchisee Mindset

    Adam Goldman: Identifying the Right Franchisee Mindset
    Nov 13 2024

    About Adam Goldman:

    Adam Goldman is a seasoned franchise consultant with a wealth of experience as an investor, serial entrepreneur, franchisee, and Master Franchisor. Over his 20-year career, he has founded and led three successful companies across two continents, including an IT company in Poland and a real estate investment firm in Texas.

    Most recently, Adam expanded the Vanguard Cleaning Area Developer concept in Houston, transforming it into a multimillion-dollar enterprise with over 30 franchisees and 300 clients. His strategic approach and dedication have made him a leader in franchise development, culminating in the successful sale of his Vanguard Cleaning operation.


    In this episode, your hosts, Jason and Scott, together with Adam Goldman discuss:

    • Franchising vs. Entrepreneurship
    • Identifying the Right Franchisee Mindset
    • Adam's Franchise Journey and Experiences
    • Wealth Accumulation Strategies
    • Common Franchisee Challenges and Mistakes


    Key Takeaways:

    • Franchising can be an attractive option for entrepreneurs who prefer a more structured business model with established systems and processes.
    • The importance of being open-minded and coachable is emphasized, as the franchisor's expertise can provide valuable insights to help franchisees avoid costly mistakes.
    • Adam's journey from being a franchisee to a franchisor and his involvement in various real estate investment strategies demonstrate his versatility and adaptability as an entrepreneur, and his willingness to share his experiences can be invaluable for aspiring franchisees.
    • By diversifying his portfolio, Adam has been able to weather market fluctuations and maintain financial stability.
    • One of the key reasons for franchisee failure is the inability to follow the franchise model, and Adam emphasizes the importance of going the extra mile, whether it's making an additional call or thoroughly reviewing the franchise manual, to increase the chances of success.


    "Franchising takes a different type of entrepreneur, someone that, frankly, is not afraid to follow the process, not afraid to reinvent the wheel.” — Adam Goldman



    Connect with Adam Goldman:

    Website: https://www.franchisecoach.net/about-me/

    LinkedIn: linkedin.com/in/adamgoldmanfranchise​



    Connect with Jason and Scott:

    Website: https://henderxcapital.com/masteryourmillions

    X (Twitter): @MasterYourMs https://twitter.com/MasterYourMs

    Facebook: https://www.facebook.com/groups/realestateinvestorsofutah

    Instagram: @henderxcapital https://www.instagram.com/henderxcapital/

    @jasonihenderson https://www.instagram.com/jason.henderson/

    Email: jasonchem@gmail.com, scott@henderxcapital.com
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    32 mins
  • Tina Greenbaum: Tapping Into Your Inner Entrepreneur for Wealth Creation

    Tina Greenbaum: Tapping Into Your Inner Entrepreneur for Wealth Creation
    Nov 6 2024
    About Tina Greenbaum:Tina is the founder and CEO of Mastery Under Pressure, LLC, a management coaching program for high-performing executives who need to refine and master their interpersonal and inter-departmental skills, not only to excel individually, but to empower their teams and associates. Tina is also the author of the book, Mastery Under Pressure. Additionally, she works with athletes, artists, speakers, and other high achievers who want to be skillful at performing under pressure.In this episode, your hosts, Jason and Scott, together with Tina Greenbaum discuss:Resolving inner and outer conflictsClearing negative money beliefs and developing productive thinkingUsing whole life insurance policy as a financing toolBecoming the "bank" through lending and passive incomeImportance of self-awareness and addressing blind spotsKey Takeaways:Individuals can cultivate a more productive and empowering mindset that drives positive change by addressing deep-seated beliefs and patterns around money.Utilizing financing tools like whole life insurance policies can unlock new avenues for passive income and wealth building. Becoming a lender, rather than solely a borrower, can be a powerful strategy for creating passive income streams, and exploring opportunities to provide financing, whether through debt notes or other lending arrangements, can diversify one's portfolio and capitalize on the role of the "banker."Cultivating self-awareness and a willingness to ask for help can prevent costly mistakes and ensure that individuals are making informed choices aligned with their long-term goals.Education and continuous learning are key to unlocking financial potential. "I like to ask for help. When I'm ready to make a big decision, a big financial decision, I might call, my bookkeeper, my tax person. I might even call my brother and say, okay, what am I not seeing? What am I missing here? And so other minds help to fill in the blind spots that I have.” — Tina GreenbaumConnect with Tina Greenbaum: Website: https://masteryunderpressure.com/about/ X (Twitter): https://x.com/tinagreenbaum Facebook: https://www.facebook.com/tina.greenbaum Instagram: https://www.instagram.com/masteryunderpressure/ Email: tina@masteryunderpressure.com LinkedIn: https://www.linkedin.com/in/tinagreenbaum/ YouTube: https://www.youtube.com/channel/UCjI4D7r8aaQ1u5xyiNv5z8g Contact No: (631) 988-1109 Connect with Jason and Scott:Website: https://henderxcapital.com/masteryourmillionsX (Twitter): @MasterYourMs https://twitter.com/MasterYourMs Facebook: https://www.facebook.com/groups/realestateinvestorsofutah Instagram: @henderxcapital https://www.instagram.com/henderxcapital/ @jasonihenderson https://www.instagram.com/jason.henderson/ Email: jasonchem@gmail.com, scott@henderxcapital.com
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    30 mins
  • Marketing Max: Startup Marketing Pitfalls to Avoid

    Marketing Max: Startup Marketing Pitfalls to Avoid
    Oct 30 2024
    About Marketing Max:Marketing Max is a seasoned serial entrepreneur who built and successfully sold an award-winning seven-figure advertising agency. With over 200,000 followers amassed through his powerful marketing insights, Max's expertise has generated more than $100 million in revenue for a diverse range of brands. His hands-on approach includes managing over $10 million in ad spending, optimizing campaigns, and constructing innovative, high-ROI marketing funnels. Through his agency, consulting services, and content creation, Max has helped accelerate the growth of 250+ businesses, making him a trusted authority in growth marketing.In this episode, your hosts, Jason and Scott, together with Marketing Max discuss:Importance of Frequency in MarketingEmphasizing Outcomes Over Product FeaturesLeveraging Authentic Social ProofPatience and Data-Driven Approach to Performance Marketing Centralized Tracking and Analysis of Key Marketing MetricsKey Takeaways:Rather than limiting marketing efforts out of fear of audience fatigue, focus on creating valuable, engaging content that keeps your target customers coming back.When crafting marketing messages, shift the emphasis from simply describing your product or service to highlighting the tangible benefits and outcomes customers can expect, as this outcome-driven approach resonates more powerfully and compels action.Authentic success stories and case studies are far more effective at building trust and credibility than generic claims or price guarantees. Be prepared to test, analyze, and optimize over an extended period to find the right formula for your target audience.A comprehensive dashboard tracks key marketing metrics, such as website traffic, lead generation, and conversion rates, with regular reviews helping to identify patterns and opportunities to improve strategies for better results."It takes three years to grow a business and to really get a business to a point where it feels like a real business.” — Marketing MaxConnect with Marketing Max: Website: https://www.marketingmax.io/ TikTok: https://www.tiktok.com/@marketingmax?lang=en X (Twitter): https://x.com/MarketingMaxYouTube: https://www.youtube.com/channel/UCWIBsFuEw4k-b_MlaiF2USQ Instagram: https://www.instagram.com/marketingmax.io/ Connect with Jason and Scott:Website: https://henderxcapital.com/masteryourmillionsX (Twitter): @MasterYourMs https://twitter.com/MasterYourMs Facebook: https://www.facebook.com/groups/realestateinvestorsofutah Instagram: @henderxcapital https://www.instagram.com/henderxcapital/ @jasonihenderson https://www.instagram.com/jason.henderson/ Email: jasonchem@gmail.com, scott@henderxcapital.com
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    32 mins
  • Joe Hagan: Blockchain: Revolutionizing Transactions and Data Ownership (Part 2)

    Joe Hagan: Blockchain: Revolutionizing Transactions and Data Ownership (Part 2)
    Oct 23 2024
    About Joe Hagan:Joe Hagan, a former Wall Street trader, has a deep understanding of financial markets and a talent for identifying future value. Throughout his career, he has learned that businesses are far more than just stock prices or dollar amounts. With time, he recognized that companies exist to solve human problems, and entire industries are constantly evolving to meet these challenges. This realization has driven Joe to shift his focus from trading equities to exploring the future of business marketing and payments, particularly through his work with WealthColony.At WealthColony, Joe is passionate about decentralization and its potential to reshape the way businesses operate, especially in marketing and payments. He is particularly focused on educating others about the npayme solutions suite, which leverages smart contracts to allow businesses to maintain control over their brand growth, reward customers directly, and process payments without the need for intermediaries or regulatory interference. By embracing decentralization, Joe believes companies will be able to thrive on their own terms, using tools like social media without being beholden to them. This is the future Joe envisions for business—a future where companies can go viral and engage their customers autonomously.In this episode, your hosts, Jason and Scott, together with Joe Hagan discuss:Decentralized control and transparency of data and assetsOvercoming resistance to technological advancementsDigital wallets and smart contracts enabling efficient transactionsLeveraging Web3 for enhanced customer engagement and loyaltyiDeFi’s mission to educate and empower users in the Web3 spaceKey Takeaways:Web3 represents a paradigm shift in how we interact with the internet, moving from centralized control to decentralized ownership and transparency. The adoption of transformative technologies is often met with resistance, as seen with the initial skepticism towards innovations like electricity, word processing, and email; however, embracing these advancements can unlock significant benefits, such as increased efficiency, reduced fraud, and greater personal wealth accumulation by eliminating intermediary fees.Digital wallets and smart contracts are core components of the Web3 ecosystem, enabling seamless peer-to-peer transactions, transparent record-keeping, and automated, self-executing agreements. Web3 presents opportunities for small businesses to enhance customer engagement and loyalty through innovative reward programs. The iDeFi platform aims to demystify Web3 and make these transformative technologies accessible to individuals and businesses, and through comprehensive education and training, iDeFi empowers users to harness the power of blockchain, AI, and decentralized applications to achieve their financial goals and stay ahead of the technological curve. "That's what we're going to do with iDeFi we're demystifying the complexity that is the blockchain, and it's really just a perceived complexity” — Joe Hagan Connect with Joe Hagan: LinkedIn: https://www.linkedin.com/in/joseph--hagan/ Website: https://onelink.npayme.io/@Joe Facebook: https://web.facebook.com/joseph.hagan.777?_rdc=1&_rdr Instagram: https://www.instagram.com/jhagan54/?hl=en Connect with Jason and Scott:Website: https://henderxcapital.com/masteryourmillionsX (Twitter): @MasterYourMs https://twitter.com/MasterYourMs Facebook: https://www.facebook.com/groups/realestateinvestorsofutah Instagram: @henderxcapital https://www.instagram.com/henderxcapital/ @jasonihenderson https://www.instagram.com/jason.henderson/ Email: jasonchem@gmail.com, scott@henderxcapital.com
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    22 mins
  • Joe Hagan: From Wall Street Stockbroker to Crypto Crusader (Part 1)

    Joe Hagan: From Wall Street Stockbroker to Crypto Crusader (Part 1)
    Oct 16 2024
    About Joe Hagan:Joe Hagan, a former Wall Street trader, has a deep understanding of financial markets and a talent for identifying future value. Throughout his career, he has learned that businesses are far more than just stock prices or dollar amounts. With time, he recognized that companies exist to solve human problems, and entire industries are constantly evolving to meet these challenges. This realization has driven Joe to shift his focus from trading equities to exploring the future of business marketing and payments, particularly through his work with WealthColony.At WealthColony, Joe is passionate about decentralization and its potential to reshape the way businesses operate, especially in marketing and payments. He is particularly focused on educating others about the npayme solutions suite, which leverages smart contracts to allow businesses to maintain control over their brand growth, reward customers directly, and process payments without the need for intermediaries or regulatory interference. By embracing decentralization, Joe believes companies will be able to thrive on their own terms, using tools like social media without being beholden to them. This is the future Joe envisions for business—a future where companies can go viral and engage their customers autonomously.In this episode, your hosts, Jason and Scott, together with Joe Hagan discuss:Wall Street experience and investment strategiesPersonal tragedies and shift in priorities Introduction to crypto and BitcoinMining Litecoin and building a crypto ventureMainstream adoption of crypto and future prospectsKey Takeaways:Joe's unique approach to tracking insider trading activity allowed him to differentiate himself from typical brokers and build long-term client relationships based on his ability to identify promising investment opportunities early. The loss of his mother, father, and wife, led Joe to reevaluate his priorities and shift away from the high-intensity Wall Street lifestyle.Despite initial skepticism, Joe's willingness to learn and his ability to surround himself with knowledgeable partners allowed him to recognize the long-term value of cryptocurrencies and blockchain-based solutions.Showcasing his ability to identify and capitalize on emerging opportunities, Joe had a mining venture that involved setting up a large-scale Litecoin mining operation in his garage.Witnessing the increasing mainstream adoption of cryptocurrencies, including the acceptance of Bitcoin for government services in Louisiana, Joe’s desire to educate and empower others to participate in this transformative space reflects his commitment to shaping the future of finance and technology."I am book smart, I am street smart, and I'm smart enough to know that I'm not that smart.” — Joe Hagan Connect with Joe Hagan: LinkedIn: https://www.linkedin.com/in/joseph--hagan/ Website: https://onelink.npayme.io/@Joe Facebook: https://web.facebook.com/joseph.hagan.777?_rdc=1&_rdr Instagram: https://www.instagram.com/jhagan54/?hl=en Connect with Jason and Scott:Website: https://henderxcapital.com/masteryourmillionsX (Twitter): @MasterYourMs https://twitter.com/MasterYourMs Facebook: https://www.facebook.com/groups/realestateinvestorsofutah Instagram: @henderxcapital https://www.instagram.com/henderxcapital/ @jasonihenderson https://www.instagram.com/jason.henderson/ Email: jasonchem@gmail.com, scott@henderxcapital.com
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    32 mins
  • Paul William Barrett Sr.: From Lemonade Stand to Million-Dollar Ventures

    Paul William Barrett Sr.: From Lemonade Stand to Million-Dollar Ventures
    Oct 9 2024
    About Paul William Barrett Sr.:Paul William Barrett Sr. is a serial entrepreneur, pastor, and visionary dedicated to creating generational wealth for underserved communities. Born in Indianapolis, Indiana, and the first in his family to graduate from college, Paul’s entrepreneurial journey began with a lemonade stand and paper route, where he learned valuable lessons about competition and customer service. These early experiences ignited his passion for entrepreneurship and financial education, shaping his mission to break the cycle of poverty.A graduate of Boston University and CEOSPACE International, Paul is the CEO of Barrett Enterprises and founder of Fortune Seven, a nonprofit focused on empowering minority entrepreneurs. Through initiatives like The Odyssey Series, a mentorship program for small business owners, and his development of a "meaning intelligence" mobile app, Paul equips individuals with the tools to build multi-million dollar enterprises and find purpose in their financial decisions. His leadership is centered on eradicating economic inequality and creating lasting legacies.In this episode, your hosts, Jason and Scott, together with Paul William Barrett Sr. discuss:Entrepreneurial Experiences from ChildhoodImportance of Financial EducationCreating Generational WealthOvercoming Systemic BarriersMentorship and Empowering EntrepreneursKey Takeaways:Paul's lemonade stand and paper route ventures as a child taught him invaluable lessons about competition, customer service, and creating value - skills that would serve him well throughout his entrepreneurial journey. The lack of financial education in traditional schooling systems is a significant barrier to building generational wealth, particularly for underserved communities, and Paul's emphasis on teaching the "language of money" and concepts like burn rate highlights the critical need to empower people with practical financial knowledge to make informed decisions.By mentoring small business owners and helping them build multi-million dollar enterprises, Paul's Fortune Seven initiative aims to eradicate economic inequality caused by systemic racism. Despite the challenges posed by redlining and other systemic obstacles, Paul's entrepreneurial spirit and innovative thinking have allowed him to find creative solutions, such as reporting rent payments to improve credit scores. Paul's commitment to sharing his knowledge and experiences with the next generation, whether through his son or the Odyssey Series program, demonstrates his understanding of the transformative impact of mentorship. "We are commanded to leave generational wealth to our children, and people don't do that.” — Paul William Barrett Sr.Connect with Paul William Barrett Sr.: LinkedIn: https://www.linkedin.com/in/paulwmbarrettsr/Facebook: https://www.facebook.com/pwbarrett1/ Website: https://fortuneseven.org/about-us/ https://cptvnxrs.com/ Connect with Jason and Scott:Website: https://henderxcapital.com/masteryourmillionsX (Twitter): @MasterYourMs https://twitter.com/MasterYourMs Facebook: https://www.facebook.com/groups/realestateinvestorsofutah Instagram: @henderxcapital https://www.instagram.com/henderxcapital/ @jasonihenderson https://www.instagram.com/jason.henderson/ Email: jasonchem@gmail.com, scott@henderxcapital.com
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    32 mins
  • Kevin Bupp: The Power of Niche Expertise in Real Estate

    Kevin Bupp: The Power of Niche Expertise in Real Estate
    Oct 2 2024
    About Kevin Bupp:Kevin Bupp has been an entrepreneur from an early age, starting with a paper route at 12 and quickly progressing to buying, selling, and installing automobile electronics out of his parent’s garage by 14. His entrepreneurial spirit, combined with the unwavering support of his parents, set the foundation for a life of business ventures. Kevin married his wife, Joanna, in 2010, and together they raise their two sons, Jackson and Julian. Alongside his business endeavors, Kevin is passionate about staying physically and mentally fit, competing in marathons, triathlons, and outdoor sports like boating, hiking, and snowboarding.A lifelong learner, Kevin reads multiple books a month and regularly attends seminars to keep his ideas fresh and his mind sharp. His love for meeting new people, taking calculated risks, and inspiring growth in others drives his approach to both business and life. With a deep appreciation for his family and friends, Kevin's passion is the key to his success, allowing him to embrace challenges and turn setbacks into opportunities for growth.In this episode, your hosts, Jason and Scott, together with Kevin Bupp discuss:Mobile home park expertiseParking lot business modelNavigating the 2008 financial crisisSyndication fund structureAdvice for real estate investorsKey Takeaways:Kevin Bupp's deep expertise in mobile home parks and parking lots has allowed him to identify and capitalize on overlooked real estate opportunities.The parking lot business model relies on sophisticated dynamic pricing strategies that adjust rates based on factors like time of day, special events, and supply and demand, and this allows savvy operators like Bupp to maximize revenue and profitability from their parking assets.When the 2008 financial crisis hit, Bupp's business was not immune to the fallout, however, by being upfront with investors about the challenges and his plans to rebuild, he was able to regain their trust and capital to continue growing his portfolio.Shifting to a syndication fund structure has provided Bupp's firm with greater flexibility, buying power, and diversification for its investors. Bupp counsels would-be real estate investors to choose a specific niche to focus on, surround themselves with experienced mentors, and carefully vet potential investment opportunities and sponsors."There are 1001 different ways to make money in real estate. Pick one… Become an expert in it. Give yourself the time to learn it.” — Kevin BuppGrab a FREE copy of Kevin’s Book “The Cash Flow Investor”Just pay shipping!Link: https://kevinbupp.com/the-cash-flow-investor/ Connect with Kevin Bupp: Website: https://kevinbupp.com/ LinkedIn: https://www.linkedin.com/in/kevinbupp/ Facebook: https://www.facebook.com/RealKevinBupp Instagram: https://www.instagram.com/buppkevin/?hl=en YouTube: https://www.youtube.com/c/KevinBupp Connect with Jason and Scott:Website: https://henderxcapital.com/masteryourmillionsX (Twitter): @MasterYourMs https://twitter.com/MasterYourMs Facebook: https://www.facebook.com/groups/realestateinvestorsofutah Instagram: @henderxcapital https://www.instagram.com/henderxcapital/ @jasonihenderson https://www.instagram.com/jason.henderson/ Email: jasonchem@gmail.com, scott@henderxcapital.com
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    34 mins
  • Mark Miller: Tax Planning Strategies of the Ultra-Wealthy

    Mark Miller: Tax Planning Strategies of the Ultra-Wealthy
    Sep 25 2024
    About Mark Miller:Mark Miller has spent over 30 years in the tax and financial services industry helping his clients grow and protect their wealth. He has worked with hundreds of Business Owners, Physicians, Executives, and High-Net-Worth clients cutting their taxes significantly and growing their portfolios. He helps them grow and protect their business and retirement assets in good times and bad. Plus, he preserves long-lasting family legacies.Mr. Miller is a best-selling author. His latest book, Hilton Wealth: How to Invest like an American Dynasty teaches how the Hiltons invest like the elite and zero out their taxes, just like many Fortune 500 firms. Miller shows his clients how to do the same.Mark has attained Ethics Approved Status as a Registered Business Financial Consultant with the IARFC. Not long ago, he was one of only 50 Americans to receive the Presidential Businessman of the Year award. He also received a personal commendation from President George W. Bush for his efforts to help Americans build their businesses and wealth.In this episode, your hosts, Jason and Scott, together with Mark Miller discuss:Tax planning beyond just year-end deductionsAccessing private equity and alternative investmentsControlling investment risk and safetyLeveraging whole life insurance for tax-free growthEducating people on legal, ethical tax strategiesKey Takeaways:Comprehensive Tax Planning: Tax planning is not just about end-of-year deductions; It involves a deep dive into the tax code to uncover legal strategies that can save individuals and business owners up to 50% on their taxes annually.Alternative Investments: The wealthy focus on accessing private equity, real estate, and other alternative investments that provide higher, more consistent returns compared to traditional stock and bond portfolios. Wealth Preservation: Preserving wealth is just as important as growing it. Tax-Advantaged Strategies: Utilizing financial tools like whole life insurance can provide tax-free growth and income, aligning with the wealthy's focus on minimizing taxes to accelerate wealth building.Educating the Public: There is a significant knowledge gap between the strategies employed by the ultra-wealthy and the average investor, and companies like Hilton Tax and Wealth Advisors aim to bridge this gap by sharing these insights with a broader audience."90-95% of people out there are overpaying on their taxes, and they have no idea.” — Mark MillerConnect with Mark Miller: LinkedIn: https://www.linkedin.com/in/markmiller-hiltonfo/ Website: https://www.hiltonwealth.com/ Connect with Jason and Scott:Website: https://henderxcapital.com/masteryourmillionsX (Twitter): @MasterYourMs https://twitter.com/MasterYourMs Facebook: https://www.facebook.com/groups/realestateinvestorsofutah Instagram: @henderxcapital https://www.instagram.com/henderxcapital/ @jasonihenderson https://www.instagram.com/jason.henderson/ Email: jasonchem@gmail.com, scott@henderxcapital.com
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    41 mins