Make Over Your Marketing

By: Erika Holmes
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  • Summary

  • How do I create a brand that stands out? How do I write copy that connects and converts? How can I attract dream clients and make sure my offers make that money, honey? Welcome to the Make Over Your Marketing Podcast, where we’ll dive into all of this and more. Every week, host and copywriter Erika Holmes delivers mini workshops, step-by-step guides and before and after case studies that’ll inspire you make over your own marketing. Whether you’re launching a new business, course, product or service, or you’re ready to “level up” your brand, master email marketing, or troubleshoot an offer that just isn’t working, you’ll find all the tactics and motivation you need right here. On Make Over Your Marketing, you can expect Copy and Website Makeovers (duh), tactical tips, and step-by-step guides designed to make sure you know how to talk about your product, course or service like a pro. You’ll walk away from every episode with a few aha moments and actionable tips you can start using in your marketing ASAP. Ready for your makeover?
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Episodes
  • The 5 Brand Stories You Need to Be Telling Now

    The 5 Brand Stories You Need to Be Telling Now
    Mar 17 2021

    As a copywriter, one of the most common questions people ask me and one of the #1 struggles entrepreneurs like you and I face is, “What do I write about... ? What do I say about ... ?”, followed closely by, “I hate talking about myself. Do I have to?”

    Now, I have a deep love of all things pop culture, movies, and entertainment, so my goal for this workshop is to help you go from “Clueless” to “She’s All That” when it comes to talking about your business.
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    35 mins
  • The Ultimate Rebranding Checklist

    The Ultimate Rebranding Checklist
    Mar 3 2021

    I’m going to share the branding essentials most people skip over -- but these are the elements that give your brand true dimension, wow factor and staying power. Armed with this checklist, you’ll know exactly what you need to tackle to create an irresistible brand that people pay premium prices for.
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    28 mins
  • What To Say In Your Welcome Sequence

    What To Say In Your Welcome Sequence
    Feb 17 2021

    In this episode, I’m going to share my 7-email framework for writing your irresistible welcome sequence. I call it my Happily Ever After framework. I’m answering the question, what do you say in your welcome sequence?


    As an email copywriter, this is definitely one of the most common questions I get asked and it’s where most people tend to get stuck. Well, today's your lucky day because I'm going to share exactly what the goal of each email should be.
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    20 mins

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