We dance on the very expensive grave of Quibi, mourn the loss of Best Made Co. and Cody learns about Kazakhstan. Moral of the story is, understand your customer. Or you can just give us a call.

Sponsored by William & Mary's Online Master of Science in Marketing. Music by Meenix. Produced by Magenta Text.

Reach out to us at: editor@magentatext.com Follow us on Twitter: @magentatext & Instagram @magenta.text

Not all PR is good PR. Just ask FIGS, Kraft and the Richards Group. A case study in the power of earned media and how bad ideas can cost careers and good ideas can spring up out of nowhere. Please don't expect to be the chief brand strategist in an agency at 21 years old and please retire before 88.

Sponsored by William & Mary's Online Master of Science in Marketing. Music by Meenix. Produced by Magenta Text.

Reach out to us at: editor@magentatext.com
Follow us on Twitter: @magentatext & Instagram @magenta.text

We're joined by former member of the Virginia House of Delegates, David Ramadan. We talk marketing, branding and advertising in politics; the influence of social media in modern elections and how candidates establish and use their brands. If you don't vote then don't listen. Don't @ us.

Sponsored by William & Mary's Online Master of Science in Marketing. Music by Meenix. Produced by Magenta Text.

Reach out to us at: editor@magentatext.com
Follow us on Twitter: @magentatext & Instagram @magenta.text