In Episode 6 of Local Biz Buzz, marketing consultant Donna Gunter reveals how business owners can transform 15-minute breaks into powerful social media marketing sessions. Drawing from over 25 years of experience, Donna provides actionable strategies, including leveraging Google Analytics, engaging with influencers, brainstorming content, and optimizing LinkedIn and Pinterest profiles.

Highlighting a case study of a bakery owner, she demonstrates how these tips can significantly boost engagement and drive traffic. Donna also offers an additional resource with 65 more marketing tips to further enhance your social media presence.

00:00 Introduction: Making the Most of Your Downtime

01:21 Welcome to Local Biz Buzz

01:50 15-Minute Social Media Tips

02:20 Engaging with Your Audience

02:46 Brainstorming and Analytics

03:15 Twitter and LinkedIn Hacks

05:04 Instagram Growth Strategies

06:33 Pinterest and Facebook Insights

08:22 Final Tips and Motivation

08:58 Special Download and Breakthrough of the Week

09:35 Hannah's Bakery Success Story

12:05 Conclusion: Quick and Powerful Social Media Ideas

//What To Do Next:

You can download Donna's free list of 65 tips to help you stand out in your community, attract new customers, and keep them coming back, with a special section on email marketing tips at http://EyeballsToProfit.com.

Subscribe to Donna's YouTube Channel https://www.youtube.com/@DonnaGunter

To learn more about Donna Gunter and her expertise in local business marketing, visit her website at https://localbizbuzz.co/trends

In this episode of Local Biz Buzz, marketing expert Donna Gunter shares nine simple but powerful changes you can make to your website's homepage to increase conversions and drive more sales.

From making your contact information easily accessible to highlighting your unique selling proposition and incorporating high-quality visuals, Donna covers actionable steps to optimize your digital storefront.

Real-life success stories, like that of a medical transcription business increasing sales consultations by 15%, illustrate the impact of these strategies. Tune in to learn how to turn visitors into customers and enhance your website's effectiveness.

00:00 Introduction: Why Your Website Isn't Working

00:23 Nine Simple Tweaks for Maximum Impact

02:23 The Importance of a Welcoming Homepage

03:39 Crafting a Compelling and Unique Selling Proposition

04:45 Visuals and Copy: The Power Duo

05:45 Collecting Leads and Social Proof

07:29 Testing and Continuous Improvement

07:45 Conclusion and Special Offer

08:37 Breakthrough of the Week: Beth's Success Story

09:29 Final Thoughts: Strategic Changes for Better Results

//What To Do Next:

You can download Donna's free list of 65 tips to help you stand out in your community, attract new customers, and keep them coming back, with a special section on email marketing tips at http://EyeballsToProfit.com.

Subscribe to Donna's YouTube Channel https://www.youtube.com/@DonnaGunter

To learn more about Donna Gunter and her expertise in local business marketing, visit her website at https://localbizbuzz.co/trends

In this episode of Local Biz Buzz, marketing expert Donna Gunter discusses the significant impact of customer reviews and user-generated content (UGC) on local businesses.

Drawing from her 25 years of consulting experience, she outlines five effective strategies: cultivating community engagement, showcasing customer testimonials, running contests, encouraging reviews, and using branded hashtags.

She also highlights a successful case where a boutique owner used UGC to go viral, significantly increasing foot traffic and sales. Listeners are encouraged to download a free list of 65 tips to incorporate customer feedback into their marketing efforts.

00:00 Introduction: The Power of Customer Reviews

01:20 Welcome to Local Biz Buzz

01:50 Understanding User Generated Content (UGC)

02:16 Strategies for Cultivating UGC

02:41 Showcasing Customer Stories

03:08 Interactive UGC: Contests and Challenges

03:28 Encouraging Reviews and Testimonials

03:54 Creating Branded Hashtags

04:10 Repurposing Customer Content

04:38 Engaging and Acknowledging Your Community

05:15 Special Offer: 65 Tips for Marketing Success

05:56 Breakthrough of the Week: Sabrina's Boutique

06:56 Conclusion: Transform Your Social Media Presence

//What To Do Next:

You can download Donna's free list of 65 tips to help you stand out in your community, attract new customers, and keep them coming back, with a special section on email marketing tips at http://EyeballsToProfit.com.

Subscribe to Donna's YouTube Channel https://www.youtube.com/@DonnaGunter

To learn more about Donna Gunter and her expertise in local business marketing, visit her website at https://localbizbuzz.co/trends