• Kidfluencers

  • Feb 9 2022
  • Length: 1 hr and 14 mins
  • Podcast

Kidfluencers

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  • Summary

  • Marie and Lou peel back layers of sponsored content and enabled cookies to find out exactly what it means to make minors into influencers. It begins with predictably corporate reactions to a lawsuit, includes the weirdness that is sponsorship, and ends with hard questions. Is this a moral panic in the making? Is it exploitation? Is consent even a part of the equation?
    Tangents include ASMR, memes, and childhood crushes. 

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    LINKS

    Send us your questions and topics at samehereman.com 

    Kid influencers: Few rules, big money (2019 documentary)

    Google and YouTube Will Pay Record $170 Million for Alleged Violations of Children’s Privacy Law (FTC)

    Why Child Social Media Stars Need a Coogan Law to Protect Them From Parents (Hollywood Reporter)

    Branding Kidfluencers: Regulating Content and Advertising on YouTube (2021)
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