Jenna Johnson shares the story of how she started her business and the evolution of her design process. She also discusses the creation of the Design Intensive Master Training (DIMT) and the values she implements in her business. After Jenna plays Fact vs. Opinion, we delve into bad branding advice on social media, design trends' impact, and purpose-driven brands' importance.

💛 About Jenna Johnson

Jenna is the Creative Director of White and Salt, a brand and web agency that has worked with hundreds of businesses in health, wellness, fashion, and beauty. She became known for design intensives when she brought the concept to market in 2020. Nowadays, Jenna focuses on strategy as the center point of all her projects and works on large-scale and smaller-scale projects, meeting the founder where they are at to drive results.

💙 Let's Connect 💙

☕️ Kill 'Em With Purpose

• Follow ⁠⁠⁠⁠⁠⁠⁠@kewppod⁠⁠⁠⁠⁠⁠⁠ on Instagram
• Follow ⁠⁠⁠⁠⁠⁠⁠⁠@kewppod⁠⁠⁠⁠⁠⁠⁠⁠ on TikTok

☕️ Your host: Kendra Valencia from Valen

• Follow⁠⁠⁠⁠⁠⁠⁠ @valencreatives⁠⁠⁠⁠⁠⁠⁠ on Instagram
• Follow⁠⁠⁠⁠⁠⁠⁠ @valen.creatives⁠⁠⁠⁠⁠⁠⁠ on TikTok
• Learn more about ⁠⁠⁠⁠⁠⁠⁠Valen⁠⁠⁠⁠⁠⁠⁠

☕️ Our Purpose-Driven Guest: Jenna Johnson

• Follow White and Salt on Instagram
• Follow White and Salt on TikTok
• Check out their website
• Are you a designer? Check out DIMT

☕️ Special thanks to La 39 Studio for lending the space to record this purpose-driven podcast.

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Keywords: business start, design process, DIMT, values in business, flexibility, transparency, integrity, client relationships, branding advice, design trends, purpose-driven brands, social media