In this episode of the Best of Midland Texas Podcast, hosts Ryan Shewchuk and Terra Avery sit down with Erin Bailey of Diamondback Energy ( @DiamondbackEnergy_EP to explore the bold new venture of launching their very own podcast, "Fueling Tomorrow." This episode is packed with insights into how a $30 billion company integrates community engagement into its corporate narrative through the power of podcasting. Join us as we jump into Erin's unique journey from a background in broadcasting and sports management to her impactful role at Diamondback Energy. Erin shares fascinating stories of the company's community-focused initiatives in Midland and Oklahoma City, highlighting substantial contributions like the $7.5 million donation to the Midland Athletic Syndicate. This conversation is not only inspiring but also demonstrates the innovative ways big companies can connect with their communities. The Best of Midland Texas was created focusing on local businesses, and this episode provides valuable lessons on effective communication strategies and community involvement. Thank you to our guest, Erin Bailey, for sharing her expertise and vision. Connect with us on social media, subscribe to the podcast for more engaging stories from Midland Texas, and reach out if you're interested in being a guest. Discover more about the thriving local community and subscribe today to stay updated with the latest episodes! #PodcastMarketingStrategies #OilGasTrends #Podcast #EnergyIndustryInsights CHAPTERS: 00:00 - Intro 00:38 - Who is Erin Bailey? 03:42 - Internal Podcast Insights 09:43 - Erin's Background 12:07 - Role at Diamondback Energy 14:29 - Social Media Engagement 17:10 - First Public Podcast in Energy Sector? 21:06 - Future of Fueling Tomorrow 25:19 - FTS #1 - Midland Athletic Syndicate 28:22 - Purpose of Monetizing Podcasts 30:55 - Entering the Communications Industry 32:44 - Understanding Sports Management 36:54 - Live News vs Podcasting 37:58 - Final Thoughts & Outro CONNECT WITH US Ryan Shewchuk: https://www.instagram.com/shewchuk Terra Avery: https://www.instagram.com/terrawaypants Website: https://www.bestofmidlandtx.com TikTok: https://www.tiktok.com/@bestofmidlandtx Facebook: https://www.facebook.com/bestofmidlandtx Instagram: https://www.instagram.com/bestofmidlandtx —----------------------- LISTEN / SUBSCRIBE TO THE PODCAST Apple Podcasts: https://bit.ly/bomtxitunes Spotify: https://bit.ly/bomtxspotify —----------------------- PRODUCED AND EDITED BY FORTY WOLVES STUDIOS https://www.fortywolves.com @podcastdept