🎙️ In This Episode of Engine Room:
Join us as we explore the intersection of football shirts, sports marketing, and business with The Kitsman. Whether you’re a football fanatic or curious about the business of sports, this episode dives into the passion, challenges, and insights behind building a brand in the world of football kits.
What You’ll Learn:
⚽ What makes The Kitsman stand out in the football merchandise space?
📊 Insights into sports marketing and the business of football shirts.
💼 The challenges and goals of running a niche sports brand.
📢 Behind-the-scenes stories from football culture and business.
Special Highlights:
✅ Football shirts as a cultural phenomenon and business tool.
✅ The Kitsman’s business goals: from marketing to fan engagement.
✅ The role of storytelling in sports and connecting with fans globally.
🔗 Connect with The Kitsman:
Website: www.thekitsman.com
Store: www.thekitsman.store
Instagram: @the.kitsman
Twitter: @the_kitsman
Subscribe & Hit the 🔔 for more sports business insights, behind-the-scenes stories, and exclusive interviews with industry leaders!
Timestamps:
00:00 - Intro
02:00 - What are we wearing?
05:00 - What’s this podcast going to be about?
06:00 - Who are The Kitsman?
07:20 - First impressions
09:15 - Gerard and Jeremy Clarkson
11:00 - Football marketing job
15:00 - Business aims: Filling Wembley Stadium
19:25 - “We have failed”
23:05 - TheKitsman.com
24:00 - TheKitsman.store
24:55 - In Alan Shearer’s DMs
26:00 - Sourcing kits for Robinson Blue
27:20 - Ever-present football shirt culture
34:15 - Current likes in the football shirt world
39:00 - “Give us some free gear!”
44:00 - Castore design and manufacturing
45:00 - What’s happening next for the podcast?
#FootballShirts #SportsBusiness #TheKitsman #SportsMarketing #FootballCulture #RetroKits #FootballMerch #BrandingInSports