• How to Grow your eCommerce Business - Shopify, Amazon, eBay, Google and More!

  • By: Trevor Ginn
  • Podcast

How to Grow your eCommerce Business - Shopify, Amazon, eBay, Google and More!

By: Trevor Ginn
  • Summary

  • Trevor Ginn from Vendlab.com interviews interesting people about their eCommerce journey. We discuss everything required to start and run an online business, including marketing, logistics, product sourcing and marketplaces. Many of the topics discussed are covered in his book, How to Grow Your eCommerce Business: https://vendlab.com/buy-our-how-to-grow-your-ecommerce-business-book/ www.Vendlab.com is an eCommerce marketing agency specialising in online marketplaces and eCommerce platforms.
    Trevor Ginn
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Episodes
  • Why Amazon Fulfilment Can Grow Your eCommerce Business
    Nov 5 2024

    How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab (⁠⁠www.vendlab.com⁠⁠). Contact us if you want to discuss growing your eCommerce business.

    In this episode, we explore the different Amazon fulfilment methods—FBA, FBM, and SFP—and how they can help boost your sales. We’ll explore the advantages of each approach, from Fulfillment by Amazon (FBA) to managing your own shipments (FBM) and discuss which option will be right for your business.


    In this episode, we discuss:

    FBM

    • When should you use FBM? (Large catalogue, fragile, heavy, can’t ship to Amazon)
    • How is the shipping set?
    • What timescale do you need to deliver in?
    • Can FBM be used for international shipping

    SFP

    • When should you use SFP
    • Advantages of SFP. (Only need one warehouse)
    • What metrics do you need to comply with. (Delivery time)
    • Can SFP be used for international shipping

    FBA

    • When should you use FBA
    • How does FBA influence who gets the buy box?
    • What are the pros and cons of FBA
    • How do you get inventory to Amazon
    • How do you prepare inventory
    • How do you get inventory back
    • What does shipping cost?
    • How much are storage fees?
    • Can FBA be used for international shipping
    • What is Pan-EU FBA

    Other programs

    • Are there other programs
    • Big and heavy
    • Small and light
    • International programs
    • Remote fulfilment by FBA
    • Allow Amazon to buy stock
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    31 mins
  • Why Shipping is important to Growing Your eCommerce Business
    Oct 29 2024

    How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab (⁠www.vendlab.com⁠). Contact us if you want to talk about grow your eCommerce business. Shipping is often an afterthought but is vital to the growth and success of any eCommerce business. It serves as the final touchpoint between the seller and the customer and significantly impacts customer satisfaction and retention. Efficient and reliable shipping solutions can enhance the shopping experience, foster trust, and encourage repeat purchases. Competitive shipping options can help differentiate your business from competitors.

    In this episode we discuss:

    • How important is shipping?
    • What shipping options to offer?
    • Free shipping or not free shipping?
    • Send tracked or untracked?
    • Shipping thresholds
    • International shipping options
    • Returns – Free or not?
    • Fulfilment houses – good idea?
    • Channel based shipping
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    30 mins
  • Optimizing your eCommerce Pricing Strategy For Success!
    Oct 22 2024

    How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab (www.vendlab.com). Contact us if you want to talk about grow your eCommerce business.

    In this episode, we discuss creating a winning pricing strategy across your eCommerce business. Questions we cover are:

    - Why is pricing important

    - Can small differences in pricing make big differences?

    - Is pricing the only important thing?

    - What are the differences between pricing as a retailer or a brand owner?

    - How to price shipping. What are the options?

    - How do you manage pricing, manually or automatically?

    - Amazon pricing - Google shopping pricing - eBay pricing

    - International pricing

    - Promotional pricing

    - How to run pricing experiments

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    40 mins

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