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In this powerful episode of the Soulful Leaders in Business podcast, host Laura Beddoe-Collins reveals how public speaking can transform your business growth while staying true to your authentic self. Learn how to command the stage without compromising your soul-led approach.

Key Highlights:

• How public speaking transforms you from invisible to incredible
• Building genuine credibility without the "pitch-slap"
• Using storytelling as your business superpower
• Creating personal connections in an AI-dominated world
• Practical steps to structure talks that convert without being salesy

Essential Speaking Strategies:

1. Building Trust and Credibility:
   • Position yourself as an expert through aligned speaking opportunities
   • Create authentic connections that AI can't replicate
   • Generate organic leads through memorable storytelling
2. Getting Started with Speaking:
   • Identifying your ideal audience
   • Finding the right speaking opportunities
   • Scaling from local meetups to larger conferences
3. Structuring Your Talk:
   • Opening with powerful hooks that capture attention
   • Creating emotional connections through storytelling
   • Closing strong without aggressive selling

Success Story Spotlight: Hear how a personal trainer transformed her business from one gym to two through strategic local speaking engagements, proving that authentic speaking leads to natural business growth.

Special Announcements:

• Soul Speaks Academy launching in January - limited to 12 spots
• Monthly networking opportunities in Brighton
• Virtual meetups starting in December for purpose-driven female founders

Timestamps:
00:00 Introduction and importance of public speaking
05:30 Why public speaking drives sales
10:15 Finding your speaking opportunities
15:45 Structuring your signature talk
20:30 Building long-term client relationships
25:15 Success story and practical examples
30:00 Action steps and challenge

Your Challenge: Find a local or virtual speaking opportunity this month and start sharing your expertise. Tag Laura on social media to showcase your journey!

Ready to transform your speaking and sales? Join the Soul Speaks Academy starting January 2024. Limited spots available for heart-led, purpose-driven female founders ready to command the stage authentically.

The podcast for innovative and progressive thought leaders anchored in their authority, unapologetically. Creating Leaders, Building Legacies, Maximising Profit. You no longer have to apologise for wanting to stand out as a female leader here.

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