• Synta Keeling (under-represented host series)
    Jul 5 2021
    Synta Keeling is an Airbnb superhost and lawyer living in Washington DC. Debi interviewed her two days after the January 6, 2021 assault on the US Capitol.  Synta was previously interviewed in 2016 by the NPR podcast "Hidden Brain" for an #AirbnbWhileBlack episode that dealt with bias with Airbnb hosts and guests. Synta lives in the Capitol View neighborhood which is almost completely African-American. She is a black Filipino woman herself and has a lot of insight into fear that many people feel. Synta explains that she bought her house and was facing a stigma of living on the poor side of the Anacostia river in  Washington, DC.  She couldn't find a roommate.  Some friends recommended Airbnb, with guests being from out of town who didn’t have the built in stigma about her neighborhood.  Synta describes DC as majority-minority.  People would tell her that no tourists would want to be in her neighborhood because of its location. When Airbnb started to grow, hosts began to make a lot of money and more hosts wanted to join.  She sometimes hosted foreign guests who arrived with bias.  Most were wonderful, kind, and polite, but sometimes there were unfortunate incidents. One of Synta's guests was a young man from Europe.  He was headed to somewhere in the south for a semester.  He was very opinionated about Americans, just off the get go, complaining and asking about American flags, guns, etc. Synta is a lawyer, so she is able to have educated discussions on an academic basis.  Her guest didn’t like her answer, a long discussion about the complicated cultural aspects of the US.  She always suggests that her guests take the Metro because it's faster than the bus, but this particular guest took the bus instead.  When he got home he looked like a ghost.  He said at one point the last of the white passengers had left the bus and it was all black except for him.  He was scared and alarmed that he might get hurt. He slowly realized they are just sitting there, they are not going to hurt me. By the time he got back to Synta's place he was clearly struggling with these feelings. As a host of color, encounters like this are inevitable.  She emphasized that it’s no one’s job to teach us about bias and what to do, but she says if you take advantage of teachable moments, it can last a lifetime.  It comes up all the time when you’re hosting.  For some people it’s crushing to realize that they could fit into a racist mold. Synta's Facebook group often addresses racist reviews and she often helps hosts deal with them.  One those Facebook friends got a review that  complained about a guy hanging around the yard.  It turns out that the guy "hanging around" was the host's husband, doing landscaping in their yard. The guest just hadn't met him yet.   Another host had a couple of young women guests from France.  Synta says its normally hard to get police to come out to their area, but the cops will do all kinds of things for Airbnb guests.  The two women were trying to get directions to the hosts’ address and asked a cop.  He said "you do not want to be in that area at all".  The cop gave them a ride there.  And then the host had to deal with the guests feelings, being there at night, hearing what the cop said.  It turned out ok but the host offered to refund their money. The guests stayed but it was a rocky start. The difference between hosting and a hotel, Synta explains, is that your home is very personal. You need to step back and think about what might impact the guest.  She makes sure people know where she lives, no restaurants nearby, all the potential problems so guests can make accurate decisions.  Debi added  that some hosts state on their listings what a guest will and won’t like about their listings.  Synta also uses Airbnb as a guest traveler.  She hates to read dense listings and suggests if you look at some hotel listings, they are less dense.  Use captions on the images!  Synta said 3-4 years ago the US government liberalized rules for Chinese nationals.  All of the sudden, there was a giant tourism boom.  Coming from a part of the world that is homogeneous compared with the US, it's made more difficult that their exposure to black people is just from movies, mostly bad.  When guests arrive and see the host is black, there are cultural issues or opportunities.  And that’s what hosting allows us to address. Debi and Synta discussed the Capitol insurrection, which happened on January 6, 2021, just two days before their interview.  She said that it’s been crazy.  She’s been to the Capitol building a lot says  and said the Capitol police do not play around.  She found it terrifying when there were three people in the line of succession in the building and for hours no one knew their status.  Synta hadn’t been hosting because of Covid, but also there was a lot of back and forth in the host community about not hosting because this particular rally ...
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    54 mins
  • At Ease Rentals with Anthony Gantt (under-represented hosts series)
    Feb 7 2021
    UPDATE!  July, 2021: Anthony just won a $100,000 entrepreneur award! Anthony Gantt and the birth of At Ease Rentals:  Anthony is a smart Marine Corps officer  who saw an opportunity and jumped on it. He was changing duty stations (in military terms, “PCS” or permanent change of station) and when he turned in his reimbursement request, it was denied.  Why? He had stayed in an Airbnb instead of a hotel.  Anthony had made several PCSs before and never had a reimbursement be denied, and this really burned him up.  So he began the process of getting the rules changed.  We hope you will find this interview along with interviews with   Kevin Rhea and CL Reed to be educational.  He began the paperbound process of changing government regulations and had a breakthrough.  After a surprising meeting with some government travel officials, he notified the military that he was going to work on a platform that would be an OTA (online travel agency, like Airbnb) for the military.  This platform would be one that meets all the various rules for military and civilian government travel.  It would allow federal travelers to stay in short term rentals if they so choose.  And the other side of the platform works by inviting vacation rental managers and individual STR hosts to list on the platform.  The result is his platform At Ease Rentals. Debi asked him about new hosts on his platform, and about safe travel.  Anthony says that bookings are difficult for travelers of color.  Hosts would often reply that the dates were not available. Frustrating. And looking out of place in a given neighborhood, for example.  But of all the cities he’s traveled to, he finds Orlando to be the model for a good vacation rental experience.  He feels that it’s not so much about safe travel as just having to deal with prejudicial bias. Debi asked if Anthony knows about Airbnb’s changes such as not showing the picture until the reservation is made. She also made the point that it seems like no other OTAs besides Airbnb seem to address the issues of discrimination and bias, and while Airbnb hasn’t cracked the code altogether, they at least make earnest attempts to solve the problem.   Anthony spoke about his four daughters, teaching them to be proud and that the only thing that can bring us down is divisiveness.  Anthony made the point that diversity just adds higher returns on the investments. From his standpoint, Anthony sees us as Americans first, like I’m American, African descent. American, Italian descent etc.  He doesn’t really like the term like Black American.  American first. What can I do to be a contributing member of society? We need to be the beacon and the role model for the rest of the world.   Debi asked, how can we make guests feel more comfortable?  Anthony's response:  You can’t fix stupid. If I told you no green eyed person could stay in this house on the lake, you’d be upset.  It’s like that. Everyone wants the same thing and be able to book a place without worrying about anything. Debi  brought up Krhea’s comment that it’s weird when people say they “don’t see color”.  Anthony said it would be like “I don’t see women.  I see everyone as a man”.  We just want to go to a booking platform and book.   Debi mentioned her picture on her listing websites that says “all are welcome here, no matter your…..”  Anthony recommends to look at stock photo site PEXEL. Stock photos of everyone. His point is, use these pix of diverse people with your listing, which is a GREAT idea.  Anthony  just got goosebumps.  Wanting to reach different travelers, he went to groups on Instagram - black people travel a lot. Anthony talks about spouses of military being 95% women; he looked at their Pinterest and came to a realization of how to market: PINTERIST! Anthony talks about how hard he’s working on the company, and said he’s acting like it's one of the 20 hour deployments he knew of from previous military assignments, to work on At Ease while he's a full time marine. Deb asked about the meaning of “walking when black”. His answer was that you have different concerns depending on the situation, like if you're in a mall, high end store, there are eyes that automatically come to you about shoplifting. Traveling while black, you can’t wear sweatshirt and hoodie, and at work while black, is it ok to let hair naturally grow out or is is non professional or not serious.  He went to a golf thing, one of the guys had an NBA mask, but none of them are basketball athletes, one of the ladies asked if they were from the NBA, even though most were not exactly athletic anymore... Talking to his kids:  Anthony  tells them to be aware of what's going on.  If it’s negative, figure out how to get out of the situation.  The one thing that can protect you is education. You have to be aware of the situations you’re in.  Strive to be an American first, who happens to look...
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    46 mins
  • C L Reed (under-represented hosts series)
    Dec 6 2020
    C L Reed is one of the many hosts of color and an entrepreneur who has expanded from her first room rental to now hosting her own 3 properties and co-hosting several other Airbnbs.  She shares with Debi how she initially got started via her daughter's prodding.  C L discovered that her home was exactly in the right spot for skydivers, and she has hosted skydivers from all over the world.  She found her niche and works it with professional skill! C L expanded into Facebook, which is how Debi and C L met.  See the Links at the end of the show notes to join her Facebook groups.  She also published a book: "Short term rental success stories from the edge", also at the end of the show notes. CL offers that as a Black host, she has not experienced overt prejudice.  Her photo is on her Airbnb profile and she believes that if a guest has any issues with her race, they would self-filter and simply not choose her listing.  When it comes to traveling, CL pointed out how vulnerable a woman traveling alone can be, and that women of any color must be diligent about their safety.  She gives several examples.  Add to that being of a minority race, the discussion expands into recognizing a basic inherent fear that Black people live with, of which White people are unaware.  We appreciate her woman's perspective which brings additional depth to the conversation.

    Hear another Hosts of Color interview, this one with Kevin Rhea.

    LINKS:

    www.asuitecbnbs.com

    (951) 599-8123  (PST) California, USA

    Social Media:

    Facebook:   https://www.facebook.com/ASUITEC/

      Pages:        https://www.facebook.com/groups/InlandEmpireSTR

    https://www.facebook.com/groups/PSSTVRCOMMUNITYNETWORK

     https://www.facebook.com/groups/strhomesharehosts

    Instagram:  https://www.instagram.com/asuitecbnbs

    Twitter:        https://twitter.com/aSuiteCollab

    Tumblr:        https://tumblr.com/asuitecollaboration

    Amazon:       Author, CL Reed – Short Term Rental Success Stories From The Edge

    To Book A Suite Collaboration's Short Term Rental Listings:

    www.asuitec-bnbs.com

    www.ps-iluvubnb.com

    www.airbnb.com/h/ps-memories

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    51 mins
  • Kevin Rhea (under-represented hosts series)
    Nov 15 2020
    Debi Hertert of HostingYourHome interviews Kevin Rhea ("Krhea") of Portland, Oregon, a fellow member of Host2Host. Debi reached out to Krhea because he is one of the few hosts of color in the Portland area, and he is kind, candid, and willing to teach. Debi is starting this series on Hosts of Color to further her own and her listeners' understanding of the issues involved. Krhea  claims title to being the proud father to a wonderful daughter, lucky husband to an incredible entrepreneur wife, cyclist and founder of Portland Velo Cycling Club, photographer, real estate investor and 20+yr resident of Portland, OR. Krhea says his wife is an impassioned traveler who has used Airbnb and VRBO a lot.  In his previous career of performance shoe designer, Krhea traveled over 200,000 miles a year but always used hotels. A couple of years ago he and his wife visited a Seattle Airbnb and had a great experience.  She had been encouraging Krhea for some time to consider having an Airbnb in their home, and with some "negotiating" after the Seattle trip, they remodeled their basement and began hosting on Airbnb. They instantly had bookings in the Portland west hills. Krhea describes his experiences with guests and  Airbnb.  As a host, he had no problems at all with any of his guests.  Part of that might be that he made a point of having a picture of himself and his (white) wife on the listing so that guests could decide if they accepted that or not. He made a point of shaking everyone's hand when they arrived. He had nothing but great guests and connections with them as a host.  But he gives us a tiny glimpse of what it feels like to be a black man traveling. As a traveler, he describes having car trouble and traffic, and having to call their host along the way to explain their late arrival.  But despite the phone updates, upon arrival at midnight, he found himself unable to knock on their host's door, solely because of his color. Even though they had perfect guests, Krhea and his wife stopped hosting.  Why?  Several blatantly racial incidents were reported in the press that made them wonder whether Airbnb was doing enough to protect under-represented guests from these situations.  His reaction was to withdraw altogether from the platform. Although Debi and Krhea didn't discuss the specifics, some high profile examples include a neighbor calling the police when a black traveler showed up at the Airbnb next door;  A host canceling a reservation with "One word says it all:  Asian"; and a research study  that found a complete difference when various last names were used in reservation requests. Airbnb has tried for years to eliminate discrimination but it is hugely complex. Most hosts would likely be truthful in saying they are not racist, or feel racists.  We may view our hospitality as being excellent, but is it enough to just feel like we are being welcoming?   How many hosts have any idea of what goes through their guest's head when the guest has had a lifetime of bad experiences? We hope that this series "hosts of color" can be an opening for some hosts. The goal of the Hosts of Color podcast series is to help teach those hosts who are receptive, and possibly to reach some hosts who don't yet understand.  Debi recognizes her own limited understanding of the universe of racial issues and is using these interviews to learn for herself.

    LINKS:

    Color of Change:  This is the largest online racial justice organization in the country. 

    Airbnb's "Project Lighthouse" is trying to eliminate discrimination, working with multiple groups such as Color of Change, AACP and others.

    Host2Host is the Oregon-based non-profit trade association "for hosts, by hosts".

    Hosting Your Home is the website for the podcast about hosting with Airbnb.

     

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    39 mins
  • Debi and Rob vs the Pandemic
    Jun 16 2020
    The pandemic and short term rentals in Oregon. In mid March, 2020, the Coronavirus pandemic began impacting short term rental reservations in Oregon.  Airbnb saw its global reservations drop like a rock. For three months, the pandemic has basically eliminated the STR market.  Debi and Rob Hertert of Hosting Your Home use this episode to talk about how the pandemic is affecting them personally and other hosts they know. Debi and Rob are very concerned about the small towns on the Oregon coast.  The  towns are desperate for money but cannot sacrifice the health of their citizens.  Visitors can partially mitigate this conflict by spending most of their time at the vacation rental or outdoors.  They can wear masks and distance themselves when patronizing businesses.

    When hosts look at their Airbnb income reports, they look at graphs that have mostly dropped to zero.  Those who depend on the hosting income are in a very difficult position.  The more debt on the home(s) the worse the problem. And in the pandemic environment, the home sharing type of listing sadly disadvantages hosts who share space within their home; neither party is likely to want to share the same space. Debi mentions Host2Host, the nonprofit trade association that serves the host community in Oregon. Host2Host now uses Zoom for weekly "virtual coffees" and for monthly educational meetup webinars.

    The myriad of financial victims is spelled out in countless other articles but Debi mentions here the groups known as "DMOs", or Direct Marketing Organizations.  These include Travel Portland and Travel Oregon among others.  They are (were) funded by a tourism tax that is levied in addition to occupancy taxes.  So the far reaching travel marketing that brings tourists to Portland and Oregon isn't happening at anything like the previous levels.  Portland uses the STR occupancy taxes to fund affordable housing. That has also dropped to near zero for the past three months.

    It all seems like too much.  But - as Brian Chesky, Airbnb's CEO, said recently on an outreach call,  people love to travel.  They are reluctant to travel right now, but they will travel again.  It will definitely come back if hosts - and Airbnb - can survive beyond the downturn.

    Just before we recorded this podcast episode, the civil unrest beginning with Minneapolis flamed into being and is cause for all of us in the hospitality industry to improve lives, lessen burdens, and share opportunities.  Debi is going to try her best to learn more and share through Hosting Your Home.

    Links:

    Host2Host.org  is the Oregon-based nonprofit trade association serving STR hosts. Membership is open to anyone. You can hear about how it was created:  Host2Host is About to be Born!

    Airbnb's new cleaning protocol is a big change for STRs.

    Airbnb has over the years worked on inclusion. Their latest effort is  "Project Lighthouse"

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    25 mins
  • FabStayz and Drag Queen take over Portland!
    Mar 3 2020
    We had an AWESOME photo shoot in Portland, Oregon directed by FabStayz founder Robert Geller, featuring airline flight attendant Danny Lee Cabrero as drag queen “Liquor Mini”, named after the little booze bottles on planes. It could not have been more fun! Robert was working on a publicity campaign for FabStayz and wanted it to be fun and attention getting. It worked! Danny visited 10 locations dressed in flight attendant drag, and photographer Carlos Camarena caught it all. The greater Portland area, with its supportive trade organization Host2Host, is the principal launch city for FabStayz. The PR campaign is soon to be released! Some highlights of the day: Michelle Boyle’s Tiny House Village in Sherwood, where Danny was definitely larger than life. Nectar, a friendly marijuana dispensary Blue Star Donut shop in Multnomah Village, where Danny’s blue dress was a color match and the donuts were delicious Danny doesn’t drink but still made a splash at the Sasquatch Brew Pub in Hillsdale Olympia Provisions Melty & Meaty food truck at Pioneer Courthouse Square Travel Portland’s Visitors Center Powell’s City of Books - the largest independent bookstore in the World! Sunset was at the eTukride at the end of the Tillikum bridge FabStayz’ mission is serving LGBTQ travelers by connecting them with hosts whom Robert terms “Fab Allies” All hosts list on his platform with the specific understanding of acceptance for all and fostering welcoming inclusive accommodations. FabStayz travelers know ahead of time that they do not need to explain or justify or do anything but enjoy being on vacation. When Debi asked Robert and Danny if they’ve ever been discriminated against during travels, Robert gave a nuanced answer that is helpful to understanding the issue. He also mentioned the site “Destination Pride” that gives travelers an acceptance measure of a city they are considering visiting. As FabStayz continues to evolve Watch for the addition of bed & breakfasts, inns and properties such amenities of spas and wedding facilities. Poised for continued growth FabStayz has been featured in over 40 articles, blog posts, tv podcast appearance. Not to be missed is the FabStayz demo video starring drag flight attendants Danny aka Liquor Mini and Esme Russell filmed on location at Tampa International Airport. Totally campy and so much fun! The demo video features launch destination: greater Portland, Oregon.  You can also read about FabStayz press coverage. Making your listing more inclusive: Robert invites listeners to look at his listing and consider “stealing” his first few lines that include his pronouns (just tells prospective guests that you are aware of pronouns as an important issue) and include an image of a poster or welcome mat with accepting language. He correctly notes that most guests don’t read everything in our listings, so put it in as a picture! Robert and Danny met each other through a “chance” discussion that Robert had with his hairdresser, and everything just clicked. In addition to Danny’s work as a flight attendant, in his fun but important side gig as “Liquor Mini”, he has helped raise over $500,000 for the Wings Foundation to support flight attendants in need. He is now also the Resort Director for Vacaya, an international LGBTQ travel agency that leases entire cruise ships and resorts. In that job Danny gets to show the world the charismatic leader he really is! List of all links mentioned in the podcast: FabStayz LGBTQ listing site FabStayz 2019 podcast episode with Hosting Your Home Host2Host, the Portland-centric STR non-profit trade association Danny Lee Cabrero’s FaceBook page Portland Photographer Carlos Camarena’s podcast episode with Hosting Your Home Tiny House Village Nectar dispensary Blue Star Donuts in Multnomah Village Sasquatch Brew Pub in Hillsdale Olympia Provisions food truck Travel Portland visitors center Powell’s City of Books Robert’s personal listing showing example of inclusive language eTuk Tours Destination Pride, the LGTBQ international rating guide Wings Foundation Vacaya, the LGTBQ travel extravaganza provider
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    24 mins
  • HYH-52  “The Airbnb Way”  with author Joseph Michelli
    Nov 1 2019
    What company comes to an author’s mind after writing bestsellers about Starbucks, Zappos, Mercedes and Ritz-Carlton?  Airbnb! Joseph Michelli became highly interested in the company and authored a book "The Airbnb Way".  Joseph identifies the ways in which Airbnb engages with customers and builds brand loyalty.  He includes both the view from inside the company and the view from the individual hosts who provide hospitality to millions of travelers each year. “The Airbnb Way” is a unique publication that is overdue - few businesses have been as disruptive as Airbnb and much of their positive impact has been under-reported. Debi Hertert met Joseph virtually in 2018 as Joseph began work on his book.  She introduced him to many highly experienced Airbnb hosts, some of whom are included in “The Airbnb Way”.  Joseph reciprocated a year later, when the book was finished, by coming to Portland as the featured speaker at the Host2Host event “HostFest 2019”. In addition to being an author, Joseph is a TEDx speaker.  A hundred hosts got to enjoy his presentation, and you can get a sense of his thoughtful voice in this podcast interview that took place the day before the event.  Host2Host is a non-profit trade association based in Portland, Oregon.  It serves the short-term rental hosting community with a goal of speaking with one voice for the community of hosts. Several hosts who are mentioned in the book also appear in HostingYourHome podcasts.   One of these is April Brenneman  who is featured in one of the very first episodes of the HostingYourHome podcast, "Josh's House in the Trees"

    You can check out the links below, including one for a trip giveaway to San Francisco that is good through December 16, 2019

    Joseph’s business website:  www.josephmichelli.com

    Book contest through December 16, 2019:  This is a trip giveaway to San Francisco, no purchase necessary, at https://www.airbnbway.com

    Host2Host "The Voice of the Host" short-term rental website:  Host2Host.org

     

     

     

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    25 mins
  • STR Advocacy Done Well - with Mark Rockwell
    Aug 26 2019
    Short Term Rental (STR) advocacy

    Short Term Rental (STR) advocacy is difficult and time-consuming. But if you want STR regulation that is informed and fair, you need to work.  It's very easy for local government to spring into an over-regulated model, being saturated with negative news, so be proactive!  There is no single regulatory model that works for every municipality or jurisdiction, nor is there a single model that all STR hosts will embrace.  A city like Lake Oswego is completely different than a vacation destination resort area.

    The "Social Model"

    In his work in STR advocacy, Mark distinguishes between what he calls "social model" listings and "business model" listings.  He used this language to help commissioners understand:   He explained it as the difference between having the owner living in the home, earning money to offset taxes and maintenance, versus the owner being absent and expecting high returns.  Lake Oswego opposition to STRs had two big concerns.  First was the impact on long-term housing, and the potential for loud parties.  Mark was frank about not wanting to live next door to a house that had loud parties all the time.  He is also mindful that STRs, unchecked, can create financial incentives that would adversely impact long-term housing.  He told the City they could mitigate both of these problems  through his proposed requirement of having the owner live in the home.

    The written word is important

    The City planning bureau surveyed the entire City for their thoughts about short-term rentals. Surprisingly, a little over 50% of the responses were positive.  Mark notes the even higher approval from those who have used Airbnb in their travels.  I see this as a good sign.  It shows that as more people use the Airbnb model of travel, they become less fearful of it in their home towns.

    All in all, the success Mark had in Lake Oswego, a wealthy and probably somewhat conservative city, shows that advocacy can work in what might seem like an unlikely place.  One of the most important tips Mark brought up for STR advocacy is the need to be able to clearly communicate your ideas in writing.  When he met with City officials he also left them with a document that explained his rationale and concerns. We will definitely follow his example and add this simple reinforcement when we meet with City officials.

    See the actual regulations at www.lakeoswego.city/short-term-rentals

    Mark is also a business coach and professional EOS implementer.  You can contact him at Mark@CoachRockwell.com

     

     

     

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    28 mins