Two top builders share insights on managing projects and customers on different levels!

This episode of Hammer Down, the Official SEMA Hot Rod Industry Alliance (HRIA) Podcast hosted by Kevin Oeste and HRIA Chair and HushMat & ZyCoat Owner Tim McCarthy chat with Eddie Denkenberger of Superior Autoworks and Jonathan Goolsby of Goolsby Customs on some key considerations when building custom cars going for the top awards, versus cars built primarily to drive!

Join Eddie and Jonathan as they:

• Share insights on the different build strategies of Ridler, Slonaker, AMBR and SEMA builds vs. building cars people want to drive rather than show.
• Discuss ways to communicate with customers on ultra high level builds.
• Share experiences on why having strong manufacturer relationships are important for success.

This episode is great for builders looking to aim for the top shows and awards, and also for manufacturers to learn more about what custom car builders face on these kinds of projects.

Whether you're a seasoned gearhead or just starting your professional Hot Rod journey, Hammer Down delivers informative and entertaining discussion that celebrates the passion, ingenuity, and enduring legacy of the Hot Rod community and how the SEMA HRIA aims to help Hot Rod businesses succeed.

So buckle up, rev your engines, and join us on this thrilling ride through the world of hot rodding. Welcome to Hammer Down!

https://goolsbycustoms.com/

https://www.facebook.com/SuperiorAutoworksde/

https://www.sema.org/hria

#SEMA #HRIA #HotRodIndustry

Ever wonder why your organization should become a Specialty Equipment Market Association (SEMA) or Hot Rod Industry Alliance (HRIA) member?

This episode of Hammer Down, the Official SEMA Hot Rod Industry Alliance (HRIA) Podcast hosted by Kevin Oeste and HRIA Chair and HushMat & ZyCoat Owner Tim McCarthy features SEMA President and CEO Mike Spagnola, SEMA Board Chairman Kyle Fickler (Procharger), and SEMA Board Member Norris Marshall (BluePrint Engines) sharing insights to answer the "what's in it for me" question.

Tune In To Hear:

• Answers to what SEMA and the HRIA are all about
• Insights on what the SEMA Association and the HRIA do to help and protect automotive aftermarket businesses
• Discuss ways that automotive aftermarket manufacturers, hot rod builders, event organizers, and other businesses can get involved to help the industry be successful.

Our guests are all not only SEMA leaders, but have extensive business experience in the Automotive Aftermarket industry, racing, and are avid enthusiasts.

Whether you're a seasoned gearhead or just starting your professional Hot Rod journey, Hammer Down delivers informative and entertaining discussion that celebrates the passion, ingenuity, and enduring legacy of the Hot Rod community and how the SEMA HRIA aims to help Hot Rod businesses succeed.

So buckle up, rev your engines, and join us on this thrilling ride through the world of hot rodding. Welcome to Hammer Down!

https://www.sema.org

https://www.sema.org/hria

#SEMA #HRIA #HotRodIndustry

This episode of Hammer Down, the Official SEMA Hot Rod Industry Alliance (HRIA) Podcast hosted by Kevin Oeste and HRIA Chair and HushMat & ZyCoat Owner Tim McCarthy features builder Levi Green from Hammer Fab and Dan Kahn of Kahn Media. They reveal some secrets to starting your own product line and how to be successful doing it!

• Share insights on what a Hot Rod Builder needs to consider when launching a product line.
• Reveal tips to identifying a need for a product in the marketplace.
• Dive deep into digital marketing strategies, e-commerce, and how to start retail and WD relationships.
• Discuss aspects of product liability, customer satisfaction, and how to maximize your presence at the SEMA Show!

This episode is a must-listen for any Hot Rod builder or shop owner interested in making and selling products.

Whether you're a seasoned gearhead or just starting your professional Hot Rod journey, Hammer Down delivers informative and entertaining discussion that celebrates the passion, ingenuity, and enduring legacy of the Hot Rod community and how the SEMA HRIA aims to help Hot Rod businesses succeed.

https://www.hammerfab.com

https://www.kahnmedia.com

https://www.sema.org/hria

#SEMA #HRIA #HotRodIndustry