In today’s episode of the HN Haus Podcast, our host Hannah Nieves is joined by Natasha Zoryk to dive deep into the transformative journey of shifting from service-based entrepreneurship to launching a cutting-edge tech startup.

Natasha, founder of the communication platform Azura, shares her raw, unfiltered experiences in pivoting her career, evolving her business model, and the daily realities of working in the tech sphere.

IN THIS EPISODE, WE TALK ABOUT

[00:00:12] - Introducing Natasha Zoryk and Her Journey to Azura

[00:00:49] - Natasha's Career Transition: From Designer to Tech Founder

[00:02:31] - What is Azura? Exploring Features and Target Audience

[00:03:00] - The Tipping Point: Moving from Business Mentorship to Tech Innovation

[00:04:29] - Taking Action: The Initial Steps to Realizing Azura

[00:05:22] - Market Research and Overcoming Developer Challenges

[00:06:43] - The Breakthrough: Leveraging Network and Opportunities

[00:08:37] - Real Talk: The Unsexy Side of Building a Tech Startup

[00:10:19] - Collaboration and Trust: Key Learnings in Tech Development

[00:11:55] - Facing Fears: Transitioning from Service-Based to Tech

[00:13:02] - Market Validation and User Feedback

[00:15:46] - Daily Routines: From Service Provider to Tech Startup Founder

[00:19:23] - Time Management Tips and Structuring Your Week

[00:21:08] - Productivity Hacks: Tools and Techniques for Effective Work

[00:23:42] - The Vision for Azura: What's Next and Future Plans

[00:24:29] - How to Connect with Natasha and Dive Deeper into Her Journey

🔗 LINKS 🔗
Follow the Hosts: @hannahmnieves & @maritzatobon
Follow Natasha here.
Follow HN Haus: @hnhaus
Request an invitation to The Thrive Collective
Request an invitation to Maison

In today’s episode of the HN Haus Podcast, our host, Hannah Nieves, is joined by fashion powerhouse Chellie Carlson, who transformed her love of style from her small-town roots into an empire.

Join them as they explore the profound connection between your wardrobe and personal branding. Learn how your style choices can significantly influence your brand's perception and enrich every aspect of your life.

🎧 IN THIS EPISODE, WE TALK ABOUT 🎧

[00:00:13] - Introduction to Chellie Carlson and Her Journey

[00:02:11] - The Importance of Style in Personal Branding

[00:05:26] - First Steps to Elevate Your Personal Style

[00:08:29] - Importance of Investing in Tailoring

[00:10:46] - Developing a Signature Look

[00:11:19] - Chellie’s Take on Capsule Wardrobes

[00:13:19] - Favorite Brands and Shopping Philosophy

[00:15:20] - Finding Clothes That Fit Curvy Body Types

[00:18:56] - Mindset Shifts: Sizing Up and Tailoring

[00:21:22] - Transformational Power of Style: Client Stories

[00:24:00] - Work-from-Home Style Tips

[00:26:47] - All About the Style Society Membership

🔗 LINKS 🔗
Follow the Hosts: @hannahmnieves & @maritzatobon
Follow Chellie here.
Follow HN Haus: @hnhaus
Request an invitation to The Thrive Collective
Request an invitation to Maison

In today’s episode of the HN Haus Podcast, our host Hannah Nieves, sits down with Kelsey Ogletree to dive deep into her journey from a top freelance writer to the founder and CEO of the innovative tech startup, Pitchcraft.

Discover how Kelsey navigates the challenging landscape of building a tech company without a tech background, the innovative use of AI in media, and balancing the demands of motherhood and entrepreneurship.

🎧 IN THIS EPISODE WE COVER 🎧

[00:02:35] - The Birth of Pitchcraft: From Minimal Viable Product to Custom Web App

[00:08:40] - Overcoming Technical Challenges in a Tech Startup

[00:14:15] - The Maternal Edit: Support Networks for Working Moms in Media

[00:19:50] - Balancing Motherhood and Business: Embracing Grace and Harmony

[00:24:30] - AI in Media: Opportunities and Ethical Issues

[00:30:25] - Shift from Freelance Writer to Tech CEO

[00:34:45] - The Importance of Continuous Learning and Networking in Tech

[00:38:22] - Trends in Media: Ecommerce and Diversified Media Outreach

[00:42:00] - Authentic Networking and Helping Others

[00:47:30] - The Future of Pitchcraft: New Features and Journalist Participation

🔗 LINKS 🔗
Follow the Hosts: @hannahmnieves & @maritzatobon
Follow Kelsey here
Follow HN Haus: @hnhaus
Request an invitation to The Thrive Collective
Request an invitation to Maison

In today’s episode of the HN Haus Podcast, tune in while our host Hannah Nieves shares her journey of balancing multiple businesses, marriage, motherhood, and life on a 160-acre farm.

Join Hannah as she explores the power of manifestation, balancing personal and professional life, and the impact of strategic real estate investing.

🎧 IN THIS EPISODE 🎧

[00:00:12] - Introduction and Episode Overview: A preview of what's ahead.

[00:00:49] - The Magic of Lake Como: Discover the beauty and tranquility of Italy’s gem.

[00:01:40] - Marriage and Being the Breadwinner: Navigating roles and expectations in a relationship.

[00:03:33] - Career Changes: Husband's Shift to Entrepreneurship: The journey and impact of changing careers.

[00:04:49] - Real Estate Investing: Revitalizing a 160-Acre Farm: Insights into farm management and real estate flipping.

[00:06:31] - Moving to Tampa: Community and Networking: The value of joining a thriving entrepreneurial community.

[00:07:53] - Maternity Leave and Launching a Tech Startup: Balancing new motherhood with starting a business.

[00:09:26] - Manifestation and Faith in Achieving Goals: Aligning vision and action for success.

[00:10:31] - Future Visualization and Abundance: Techniques for visualizing and manifesting success.

[00:13:01] - A Powerful Manifestation Exercise: A step-by-step guide to enhance your practice.

[00:13:53] - Podcast and Business Updates: What’s new and what’s coming next.

🔗 LINKS 🔗
Follow the Hosts: @hannahmnieves & @maritzatobon
Follow HN Haus: @hnhaus
Request an invitation to The Thrive Collective
Request an invitation to Maison

In today’s episode of the HN Haus Podcast, hosted by Hannah Nieves, we delve into the nuanced world of luxury branding. Have you ever wondered how to elevate your business to a premium, highly sought-after brand? This episode is your blueprint.

Hannah shares actionable insights and strategies tailored for both service-based and product-based businesses, focusing on market positioning, sensory experiences, and more.

This episode is a treasure trove for entrepreneurs aiming to enhance their brand's status in a competitive landscape. Discover how to weave luxury elements into your brand DNA, captivating and retaining high-end clients.

🎧 IN THIS EPISODE WE COVER 🎧

[00:00:14] Introduction to Luxury Branding: Setting the Stage
[00:01:22] Infusing Luxury into Service-Based Businesses
[00:03:11] The Evolution of Luxury Branding Trends in 2023
[00:04:18] Pinpointing Your Market Position as a Luxury Brand
[00:05:50] The Impact of Sensory Experiences in Luxury Branding
[00:07:15] Craftsmanship's Role in High-End Businesses
[00:08:19] Leveraging Scarcity to Enhance Brand Exclusivity
[00:09:20] Evoking Emotion: The Key to Attracting Luxury Buyers
[00:10:58] Elevating Brand Visuals and Messaging for Maximum Impact
[00:11:44] Continuous Growth: Keeping Your Luxury Brand Relevant
[00:12:24] Crafting a Complete, Luxurious Ecosystem for Your Brand

🔗 LINKS 🔗
Follow the Hosts: @hannahmnieves & @maritzatobon
Follow HN Haus: @hnhaus
Request an invitation to The Thrive Collective
Request an invitation to Maison

In today’s episode, we’re joined by the incredible Ellen Yin from Cubicle to CEO. Ellen shares her inspiring story of leaving the corporate world without a backup plan, building a multi-six-figure business, and leveraging personal branding and strategic partnerships to drive success.

Dive into this transformative episode as Ellen reveals her steps to creating impactful brand relationships, navigating business pivots, and scaling multiple revenue streams.

🎧 IN THIS EPISODE, WE TALK ABOUT 🎧

[02:40] - Leaving the Corporate Job: Ellen’s Bold Move

[06:12] - Landing the First Freelance Client and Building a Boutique Marketing Agency

[09:35] - Launching Cubicle to CEO Podcast: From Passion to Purpose

[12:18] - Shifting to Education and Mentorship: Scaling a Standalone Revenue Stream

[16:44] - Pivoting to a Media Business

[19:51] - The Essentials of Brand Partnerships: Content Creation, Distribution, and Endorsement

[21:50] - Overcoming Burnout and Rediscovering Joy in Work

[26:00] - Crafting Irresistible Pitches and Landing Brand Deals

[29:43] - Leveraging Personal Brand: From Pageant Wins to Media Coverage

[33:19] - Scaling Through Partnerships: Slow Funnels and Self-Liquidating Offers

[36:29] - Data-Driven Marketing and Intellectual Property in Brand Relationships

[39:02] - Ellen’s Multi-Faceted Revenue Streams: Angel Investing to Public Speaking

[42:15] - Innovative Campaigns: Small Business Grants and Market Research

[45:30] - Transforming Passion Projects into Profitable Ventures

[48:22] - Ellen’s Approach to Learning Through Experimentation

[51:50] - The Power of Creative, Relationship-Driven Brand Partnerships


🔗 LINKS 🔗
Follow the Hosts: @hannahmnieves & @maritzatobon
Follow Ellen: @missellenyin
Follow HN Haus: @hnhaus
Request an invitation to The Thrive Collective
Request an invitation to Maison

In today’s podcast episode, we’re joined by Kacia Ghetmiri, she and Hannah Nieves discuss the challenges and opportunities of balancing business and motherhood.

They explore topics such as money mindset, the layering of multiple passions, and the importance of finding community and support. They also share insights on overcoming guilt and shame as working moms, adjusting business strategies, and breaking through income thresholds.


🎧 IN THIS EPISODE, WE TALK ABOUT 🎧

02:41] The Layering of Multiple Passions and Prioritizing

[03:29] Starting Small and Growing Over Time

[06:13] Navigating Business and Motherhood

[10:56] Dealing with Guilt and Shame as a Working Mom

[13:56] Adjusting Business Strategies as a New Mom

[18:41] Overcoming Money Mindset Blocks

[24:59] Breaking Through Income Thresholds

[28:38] Challenging Limiting Beliefs and Surrounding Yourself with Success

[36:10] Accountability and Belief in Achieving Goals

[41:35] Embracing Challenges and Setbacks

[53:22] The Power of Open and Honest Conversations

🔗 LINKS 🔗

Follow the Founder: @hannahmnieves
Follow HN Haus: @hnhaus
Follow Kacia: @kacia.ghetmiri

Request an invitation to The Thrive Collective
Request an invitation to Maison

Elevate your personal brand with our FREE PR Power Blueprint 🔥

In today’s podcast episode, we’re joined by Ashley Stahl, a former counterterrorism professional who has seamlessly transitioned into a TEDx speaker, author, and multimillion-dollar business owner.

Dive into this engaging episode as Ashley shares invaluable insights into navigating major career shifts, overcoming challenges and mindset shifts, and the power and impact of TEDx talks.


🎧 IN THIS EPISODE, WE TALK ABOUT 🎧

[00:02:41] - Ashley's Career in the Pentagon

[00:04:17] - Transition from Pentagon to Entrepreneurship

[00:09:11] - Mindset Shifts During Career Changes

[00:18:11] - The Value of Being a TEDx Speaker

🔗 LINKS 🔗

Sign up for our FREE Webinar for a Strategic Framework to Elevate Your Influence and Visibility! Join us on May 6th at 12PM.

Follow the Founder: @hannahmnieves
Follow HN Haus: @hnhaus
Follow Ashley: @ashleystahl
Request an invitation to The Thrive Collective
Request an invitation to Maison

Elevate your personal brand with our FREE PR Power Blueprint 🔥

P.S. Ashley still has a handful of spots left to help clients write their talk and book their TEDx spot on stage this year, and I am really excited she’s offering us $1,000 off for our community over the next couple of months if you mention HN Haus when you apply at ashleystahl.com/tedx