• Gartner Cool Vendor: How Startups Can Earn this Coveted Award

  • May 17 2023
  • Length: 28 mins
  • Podcast

Gartner Cool Vendor: How Startups Can Earn this Coveted Award

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  • Summary

  • This episode Beth & Wendy discuss what every tech startup dreams of: How to become a Gartner Cool Vendor. Beth has had several clients become Cool Vendors. In starting her own company, Wendy immersed herself in understanding the nitty gritty of the Cool Vendor process. Listen as these Analyst Relations experts discuss their experiences with how becoming a Cool Vendor can shape your company’s story. 


    Show your support for the Bendy Show by becoming a monthly supporter or buy us a coffee


    Read Beth’s Cool Vendor companion blog post


    Check out additional Cool Vendor resources:

    Hank Barnes: Rethinking Categories

    Jim Hare: Insider Secrets to Becoming a Gartner "Cool Vendor" - Jim Hare (discussed in today’s episode)


    Follow us on Social:

    The Bendy Show Website: https://www.thebendyshow.com/


    Beth’s contact info: Email: beth@torriecommunications.com

    Twitter: @bethtorrie Linkedin: www.linkedin.com/in/workingmom/


    Wendy’s contact info: Email: wendy@canopycommunication.com

    Twitter: @WLS26 Linkedin: https://www.linkedin.com/in/wendyshlensky/


    --- Support this podcast: https://podcasters.spotify.com/pod/show/thebendyshow/support
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