Founding Neverland

By: Community International
  • Summary

  • Who are you? Who, who, who, who? An agency. Advertising. Brand. Creative. Digital. Event. Full Service (lol). Graphic Design. Human Resources. Influencer Marketing. Job. Keyword Advertising. Literary. Marketing. News. Outsourcing. Public Relations. Quality Assurance. Recruitment. Social Media. Talent. UX/UI. Viral Marketing. Web Development. X-Men. Youth Marketing. Zoological (managing zoos or wildlife conservation, thx ChatGPT). But why? Even AI lists passion as the most common, most important reason to found an agency. People are driven to find an outlet for their love for creativity and storytelling. Enter “Founding Neverland”. The podcast dives deep into the minds and motivations of the visionaries behind the most innovative agencies in Europe. Each episode, we sit down with a different founder to uncover the stories behind their journey into the realm of advertising, marketing and many more. From the initial spark of passion to the challenges of building a brand from the ground up, these conversations promise to inspire, educate, and entertain. In every episode, our guests share their “reason why” behind their agency's inception—what drove them to dive into the competitive, ever-evolving industry, and how they've managed to carve out their unique niches. Whether it's a love for creativity, a gap spotted in the market, a desire to impact consumer behaviour or simply a playground for their ideas, each founder's story is a testament to the power of vision and persistence. Produced by DAS POD (https://daspod.at/).
    DAS POD
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Episodes
  • 007 - DIE KAVALLERIE with Mark Pelzer
    Oct 30 2024

    In this episode, Mark Pelzer, co-founder and managing director of DIE KAVALLERIE, introduces his agency based in Tübingen, Germany. Learn about their mission to inspire and unite people, an adventure that began from student enthusiasm.

    Mark shares how DIE KAVALLERIE evolved from a general service provider to specializing in complex technological and societal projects. Looking to the future, he emphasizes integration of AI and the significance of emotional intelligence in communication, stressing the value of human emotions in a tech-driven world.

    Learn more about the agency:

    • Website
    • LinkedIn
    • Mark Pelzer on LinkedIn
    • Instagram

    Discover the network here:

    • Website
    • LinkedIn
    • Instagram

    Produced by DAS POD (https://daspod.at/).

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    14 mins
  • 006 - Kubis with Vlad Popovici
    Oct 16 2024

    Meet Vlad Popovici, co-founder of Kubis, a full-service communication agency in Bucharest, Romania. Founded 16 years ago during the 2008 economic crisis, Kubis grew from a team of three to 65 employees by embracing high-quality work, selective client partnerships and a culture of innovation.

    Vlad shares how winning major pitches in the telecom and beer sectors fueled their growth. The agency measures success with the "3F principle" (fun, fame, fortune) to ensure a balance of engaging work and profitability.

    He recommends aspiring agency founders to master AI and new tech to gain a competitive advantage in the industry.

    Learn more about the agency:

    • Website
    • LinkedIn
    • Vlad Popovici on LinkedIn
    • Instagram

    Discover the network here:

    • Website
    • LinkedIn
    • Instagram

    Produced by DAS POD (https://daspod.at/).

    Show More Show Less
    14 mins
  • 005 - MAI klaro media with Bülent Cakir
    Oct 2 2024

    In this episode, Bülent Cakir, founder of klaro media in Hamburg, Germany, introduces his programmatic advertising agency dedicated to connecting clients with their target audiences. Originally rooted in real-time bidding, klaro media now excels in customizable programmatic ads, expanding into digital out-of-home, CTV, and podcast ads.

    Bülent discusses the importance of strict client selection and value aligned campaigns, advocating for work-life balance and agency happiness. He also shares his vision of leveraging AI for future growth. Tune in for insights on the evolving world of programmatic advertising and the keys to building a successful agency. Learn more:

    • Website
    • LinkedIn
    • Bülent Cakir on LinkedIn
    • Instagram

    Discover the network here:

    • Website
    • LinkedIn
    • Instagram

    Produced by DAS POD (https://daspod.at/).

    Show More Show Less
    12 mins

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