Damian Mason is a leading expert in agricultural business strategy, known for blending humor and hard-hitting insights to address the challenges and opportunities facing modern agriculture. Raised on a dairy farm in Indiana, Damian has built a diverse career that spans from agribusiness consulting to professional speaking, podcasting, and authoring several books—including Food Fear and Do Business Better. His podcast, The Business of Agriculture, is a go-to resource for professionals seeking in-depth discussions on market trends, consumer behavior, and business solutions within the ag industry.

Beyond his speaking and writing, Damian’s unique background includes a degree in agricultural economics from Purdue University and an MBA from the University of Phoenix. He offers real-world advice on navigating industry disruptions, government policies, sustainability, and market volatility—all with a direct, no-nonsense approach.

In this episode, Damian shares his views on how farmers can position themselves for long-term success, the importance of adapting to consumer demands, and why treating farming as a business—not just a lifestyle—is essential for future profitability. Tune in for an honest, entertaining, and insightful conversation that will leave you thinking differently about the business of agriculture!

Learn more about Damian Mason at damianmason.com and check out The Business of Agriculture podcast for more ag industry insights.

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

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Today's show is brought to you by: https://www.croporganization.org/

In this episode of the Farm for Profit podcast, Tanner interviews Pete Ferrell, a rancher with a rich family history in agriculture. They discuss the transition of ranch management to the next generation, the challenges of succession planning, and the adoption of holistic practices in ranching. Pete shares his journey into wind energy, the establishment of a wind farm on his ranch, and the importance of understanding lease and easement agreements. The conversation highlights the integration of technology in ranch management and the financial benefits of diversifying income sources through renewable energy. In this conversation, Pete Ferrell shares his experiences and insights regarding the development of wind farms on agricultural land. He discusses community perceptions, tax implications, lease agreements, long-term commitments, environmental impacts, and the sound and aesthetic considerations of wind energy. The conversation also highlights the economic benefits and resources available for landowners considering wind energy projects.

takeaways

• The importance of effective succession planning in ranching.
• Lessons learned from a failed succession plan.
• Holistic practices can enhance ranch management.
• Embracing technology is crucial for modern ranching.
• Wind energy can provide additional income for ranchers.
• Long-term agreements with wind companies require careful consideration.
• Consulting can help others navigate wind energy development.
• Understanding lease and easement agreements is essential.
• Ranchers can maintain their operations while hosting wind farms.
• Financial planning is key to a successful transition in ranch management. Community concerns about wind farms often stem from misconceptions.
• Wind farms can provide significant tax revenue for local communities.
• Lease agreements for wind farms typically include multiple payment structures.
• Long-term agreements can lead to considerations for future turbine technology.
• Access roads from wind farms can benefit ranching operations.
• Environmental studies show that wildlife populations can recover post-construction.
• Wind farms can create noise that resembles natural sounds like rivers or surf.
• Landowners should be aware of the potential for visual impact from turbines.
• It's important to consult with experts when considering wind energy projects.
• Landowners have resources available to help them navigate wind energy agreements.

01:02 Meet Pete Ferrell: A Ranching Legacy

02:49 Transitioning Ranch Management to the Next Generation

05:53 Lessons from a Failed Succession Plan

09:02 Adopting Holistic Practices in Ranching

12:02 Embracing Technology in Ranch Management

15:11 Exploring Wind Energy Opportunities

17:59 The Journey to Establishing a Wind Farm

20:46 Navigating Long-Term Agreements with Wind Companies

23:47 Concerns and Benefits of Wind Energy on Ranching

27:06 Consulting on Wind Energy Development

30:08 Understanding Lease and Easement Agreements

31:52 Community Perspectives on Wind Farms

34:04 Tax Implications and Economic Benefits

35:55 Understanding Lease Agreements

38:25 Long-Term Agreements and Future Considerations

44:58 Debunking Myths and Addressing Concerns

50:11 Environmental Impact and Wildlife

56:21 Sound and Aesthetic Considerations

01:00:28 Resources for Landowners

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5Xqw

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We welcome Eric Jasinski from Ambrook, a financial management platform designed specifically for farmers. We discuss the challenges farmers face in managing their finances, and how Ambrook aims to simplify bookkeeping and accounting for agricultural operations. The conversation covers the onboarding process, data security concerns, and the importance of understanding farm profitability. Eric shares insights on how Ambrook's features can help farmers track expenses, manage invoices, and ultimately improve their financial health. The episode concludes with a discussion on pricing and the value of trying out Ambrook's services.

takeaways

• Ambrook is designed specifically for the agricultural industry.
• Farmers often struggle with traditional bookkeeping methods.
• The onboarding process is crucial for user experience.
• Data security is a top priority for Ambrook.
• Field level profitability tracking is a key feature.
• Users can automate their bookkeeping processes.
• Ambrook offers a mobile app for convenience.
• The platform aims to make financial management enjoyable.
• Pricing is straightforward with two tiers available.
• Testing out the software is encouraged for potential users.

Chapters

03:06 Meet Eric Jasinski and Ambrook

05:59 Eric's Unique Background in Agriculture

09:07 Understanding Ambrook's Role in Agriculture

12:00 Challenges of Traditional Accounting in Farming

15:01 Why Switch to Ambrook?

17:57 Onboarding Process and User Experience

24:01 Mapping to Tax Schedules and CPA Interaction

27:48 Understanding Field Level Profitability

30:51 Banking Integration and Data Security Concerns

34:24 The Importance of Data Privacy in Agriculture

36:14 Creating Enjoyable Accounting Experiences

42:11 Understanding Ambrook's Pricing Structure

46:19 Incorporating Personal Expenses into Farm Accounting

49:14 The Power of Knowledge in Farm Management

51:17 Getting Started with Ambrook

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5Xqw

Follow us on TikTok: https://www.tiktok.com/@farm4profit

Connect with us on Facebook: https://www.facebook.com/Farm4ProfitLLC/

Tanner and Corey reconnect with Chase Barber of Edison Motors to discuss how his company is shaking up the trucking industry with electric hybrid technology. Chase shares updates on their flagship truck, Topsy, and dives into the challenges Edison Motors faces as a small business navigating funding hurdles, regulatory red tape, and market competition. The conversation highlights the importance of functional yet appealing truck designs, the right-to-repair movement, and how community support has propelled Edison Motors forward. With big dreams for large-scale production and innovative battery solutions, Chase envisions a future where electric hybrid trucks become a cornerstone of transportation efficiency. Tune in to hear Chase’s candid take on entrepreneurship, industry disruption, and his aspirations for expanding Edison Motors beyond borders.

takeaways

• Chase Barber discusses the completion of their electric hybrid truck, Topsy.
• The trucking industry is evolving with innovative electric hybrid technology.
• Funding challenges are a significant hurdle for small businesses like Edison Motors.
• Bureaucratic regulations can hinder business growth and innovation.
• The design of trucks should be both functional and visually appealing.
• Edison Motors aims to revolutionize the trucking industry with a focus on efficiency.
• Chase emphasizes the importance of community support for small businesses.
• The company has received significant interest from potential customers.
• Chase shares the importance of right-to-repair in the trucking industry.
• The future of Edison Motors includes aspirations for large-scale production.

Chapters

00:00 New Year, New Beginnings

02:58 Chase Barber's Journey with Edison Motors

06:00 Innovative Hybrid Truck Technology

08:51 Funding Challenges and Business Growth

12:05 The Importance of Design in Trucking

14:59 Regulatory Hurdles in Investment

18:10 Competition and Market Positioning

21:13 Future Aspirations and Industry Leadership

38:23 Navigating Financial Regulations and Direct Listings

42:30 The Evolution of Electric Vehicles in the Trucking Industry

47:11 Innovations in Battery Technology and Charging Solutions

51:31 Unexpected Applications of Electric Trucks

53:23 Future Aspirations for Edison Motors

55:30 Challenges of Business Growth and Regulatory Hurdles

01:06:19 The Case for Cross-Border Business Collaboration

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5Xqw

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This isn’t just another episode; this one is about YOU. It’s about how you matter, how your goals matter, and why believing in yourself is the key to being unbeaten. Together, we’ll explore what it takes to be successful, overcome challenges, and live with purpose. You don’t have to be special to be successful—you just have to be consistent, determined, and willing to work for it.

Get ready to hear powerful clips, practical advice, and uplifting messages that will energize you for the year ahead. Whether you’re focused on making a change, staying driven, or simply being grateful for where you are, this episode will leave you fired up and ready to take action.

Podcast Episode Summary

In this episode, the Farm4Profit hosts explore themes of resilience, success, and mindset through inspiring clips and personal reflections. Featuring insights from icons like Tom Brady, Joe Rogan, Snoop, and Steve Harvey, this episode delivers the perfect balance of motivation and practical advice.

Here’s what we cover:

• Unbeaten Mindset: Learn why believing in yourself is the first step to overcoming any obstacle.
• Success and Sacrifice: Explore the law of accumulation—success comes from thousands of small efforts, and everything counts.
• The Power of Change: Discover how to overcome the fear of change and take the first step toward your goals.
• Driven for More: Reflect on what matters most: what you acquire or who you become during the process.
• Gratitude and Growth: Understand why being grateful for where you are is essential for achieving where you want to be.

From practical tips like setting intentional goals to heartfelt reminders like Eddie Murphy’s call to live more, this episode challenges you to take ownership of your path. As Snoop says, “I want to thank me,” because at the end of the day, success starts with you.

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5Xqw

Follow us on TikTok: https://www.tiktok.com/@farm4profit

Connect with us on Facebook: https://www.facebook.com/Farm4ProfitLLC/

We kick things off with a laugh, featuring comments like “He was born with a 700 credit score and 2 payments left on a 2002 F250” from Just a Jackson Thing and “Lmfao he really just dissed all the parents who give their children iPads” about Tony Reed and Jackson. These witty takes remind us why we love our audience’s sense of humor.

Shifting gears, we explore the wisdom shared in farming conversations, like one listener’s advice about getting married as a farmer: “You either marry your high school sweetheart, wait for a divorce, or hope a new teacher or nurse moves to town.” Or the hard-hitting reality of crop insurance debates: “In what world do farmers have 100% protection?”

Some comments touch on personal farming challenges, like one listener sharing a scary incident with a sweep auger, and others highlight the importance of mental breaks, such as coffee groups: “It’s a mental break and social time for farmers who usually work alone.”

We wrap things up with insights from episodes like Unlock Farm Success, where listeners appreciated practical advice like using QR codes in equipment, and a memorable roast from Farm Life and Laughs with Oh Sheep Shit, dubbed “the most unhinged episode I’ve watched.”

Join us as we celebrate the community that keeps us motivated, entertained, and grounded. Whether you're here for laughs, learning, or lively debates, this episode has something for everyone!

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5Xqw

Follow us on TikTok: https://www.tiktok.com/@farm4profit

Connect with us on Facebook: https://www.facebook.com/Farm4ProfitLLC/

From staying organized and prioritizing family time to embracing flexibility and involving loved ones in the work, we uncover diverse strategies for balancing the demands of farming with personal life. Mike shares his own perspective on juggling responsibilities while keeping his passion for farming and family alive.

We reflect on insights like:

• The importance of scheduling and avoiding procrastination (Zach Hefty).
• Prioritizing family and creating hard boundaries (Josh Linville).
• Incorporating family into the farming lifestyle (Kevan Hueftle, Chad Tentinger).
• Recognizing life’s seasons and asking for help when needed (Lori Nelsen and Kristin Stien).
• The value of gratitude, humility, and rolling with life’s challenges (River Klass, Farmer Tyler Froberg).

Whether you’re looking to fine-tune your work-life balance or seeking fresh inspiration, this episode is packed with actionable advice, heartfelt stories, and moments of humor. Join us as we celebrate the resilience of farmers and the lessons we’ve learned from our incredible guests.

Don’t forget to like the podcast on all platforms and leave a review where ever you listen!

Website: www.Farm4Profit.com

Shareable episode link: https://intro-to-farm4profit.simplecast.com

Email address: Farm4profitllc@gmail.com

Call/Text: 515.207.9640

Subscribe to YouTube: https://www.youtube.com/channel/UCSR8c1BrCjNDDI_Acku5Xqw

Follow us on TikTok: https://www.tiktok.com/@farm4profit

Connect with us on Facebook: https://www.facebook.com/Farm4ProfitLLC/