• Episode 5

  • Sep 24 2023
  • Length: 10 mins
  • Podcast

  • Summary

  • Brand: Swiggy

    Product: Food delivery app

    TG:

    * Age range: 18-45

    * Buying capacity: Medium

    * Education: College-educated

    * Interests: Food, convenience

    * Demographics: Urban, suburban

    * Location: India

    Purpose: Product launch

    USPs:

    * Wide selection of restaurants

    * Fast and reliable delivery

    * Affordable prices

    * Easy to use app

    Additional Details:

    * Swiggy is a new food delivery app that is launching in India in October 2023.

    * The app will offer a wide selection of restaurants from all over India, and it will deliver food to your door in minutes.

    * Swiggy is also very affordable, and it is easy to use.

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