• Episode 34

  • Oct 20 2023
  • Length: 1 min
  • Podcast

Episode 34

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  • Summary

  • Engaging with digital natives, particularly Gen Z and millennials, demands innovative approaches. Successful strategies include utilizing social media platforms, creating authentic and relatable content, and emphasizing sustainability and social responsibility. Youth marketing embraces influencers, user-generated content, and interactive experiences to foster meaningful connections. It's all about being where they are, speaking their language, and showcasing the values and experiences that resonate with this tech-savvy and socially conscious generation.
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