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Episode 21: California Love: Superbowl LVI and the Fan Experience
Feb 18 2022
Length: 53 mins
Podcast

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Episode 21: California Love: Superbowl LVI and the Fan Experience

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Summary
Inside LIving on the Edge episode 21, Jason and Dan profile the use of immersive experiences at Superbowl LVI. From NFL’s partnership with Snapchat, Kia’s Robodog AR app, Coinbase QR code and the LA’s Coliseum tribute, augmented reality and contactless retail lead marketing strategies towards fan and consumer experience.

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