• Ecommerce: The Profit Velocity KPI
    Dec 19 2024

    In this week's podcast, we focus on how to scale profit. Talking about profit velocity and how to find your Goldilocks ROAS for your ecommerce store. Enjoy.

    P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

    1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/

    2. Grab a copy of our book - https://book.hammersleybrothers.com/

    3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786

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    30 mins
  • Ecommerce: Listeners Questions Podcast
    Dec 13 2024

    In this podcast, Mark and Ian answer the top listener's questions. We dig into purchasing a competitor, the best sites to look at right now and how to make more out of big sales events.

    P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

    1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/

    2. Grab a copy of our book - https://book.hammersleybrothers.com/

    3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786

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    45 mins
  • Ecommerce: Black Friday Debrief
    Dec 5 2024

    In the week's podcast Mark and Ian look at the performance of Black Friday. How did our brands do and how was it overall? Lots of records were beaten.

    Don't miss our Google Ads Course and Workshop next week, details here https://book.hammersleybrothers.com/hb-google-ads-workshop/

    P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

    1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/

    2. Grab a copy of our book - https://book.hammersleybrothers.com/

    3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786

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    27 mins
  • Ecommerce: Powerful Split Tests Part 3
    Nov 29 2024

    The third in the series of the best-split tests we have seen make the biggest difference. Engagement devices, cart changes and much more.

    P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

    1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/

    2. Grab a copy of our book - https://book.hammersleybrothers.com/

    3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786

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    36 mins
  • Ecommerce: Best Split Tests Continued
    Nov 22 2024

    This week, Ian and Mark continue last week's theme. Going through the most impactful split test results they have seen. They cover the value tree, positioning, trust and countdown timers. There's also a paid workshop next week that you can sign up for here https://book.hammersleybrothers.com/workshop/

    P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

    1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/

    2. Grab a copy of our book - https://book.hammersleybrothers.com/

    3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786

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    42 mins
  • The Most Amazing Split Tests Results We've Ever Seen
    Nov 14 2024

    This week, Mark and Ian talk through some of the most amazing 'Oh my God' split testing results we have seen. Use these results to maximize your own ecommerce site's success. Enjoy.

    P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

    1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/

    2. Grab a copy of our book - https://book.hammersleybrothers.com/

    3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786

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    34 mins
  • Early Black Friday Trading Update
    Nov 7 2024

    This week, we talk about how brands are handling Black Friday this year. What activity we are seeing and how to adapt to get optimum results?

    P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

    1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/

    2. Grab a copy of our book - https://book.hammersleybrothers.com/

    3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786

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    31 mins
  • Ecommerce: Stop Split Testing?
    Oct 25 2024

    In this episode, Ian and Mark explore the myth of 'always be split testing'. When split testing is a good idea, when it's stupid and how to get the best results either way.

    P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

    1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/

    2. Grab a copy of our book - https://book.hammersleybrothers.com/

    3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786

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    36 mins