In this engaging, special holiday edition, episode of the Millionaire Car Salesman Podcast, host LA Williams is joined by Kristen Campbell to explore the evolving landscape of the automotive industry and the pivotal role of public relations in fostering strong business relationships! "At the end of the day it goes back to treating others how you want to be treated." The conversation dives into Campbell's journey from graduating in public relations during a recession to her current role as Vice President of Account Services at Montway Auto Transport. Her Detroit upbringing gave her a unique perspective on the auto industry, shared here with insights that resonate with both seasoned professionals and newcomers! "We want to give customers the best rate and the best experience possible." The dialogue navigates through the central themes of adaptability and perseverance in business, as Campbell shares how her public relations expertise has fortified customer relations at Montway. The conversation underscores the importance of effective communication, transparency, and trust-building, making it relevant for dealership managers and salespeople aiming to refine their customer service strategies. Kristen discusses Montway’s innovative strategies, including the development of a dedicated team for dealer services and the potential integration of AI to enhance operational efficiency, illustrating the company’s commitment to leadership in auto transport solutions! Key Takeaways Adaptability and Innovation: Kristen emphasizes the importance of adapting to industry changes and leveraging innovative solutions to remain competitive. Communication is Key: Effective communication and transparency are crucial in building and maintaining strong customer relationships. Customer Experience: Businesses should treat customers with respect and prioritize enhancing the customer journey for long-term success. Growth and Expansion: Montway’s focus on expanding their B2B division under Kristen’s leadership and implementing AI solutions reflects their forward-thinking approach. Industry Insights: Kristen provides valuable insights into the auto industry, particularly in relation to the impact of electric vehicles and technology advancements. About Kristen Campbell Kristen Campbell is the Vice President of Account Services at Montway Auto Transport. With a background in public relations, she transitioned into the automotive industry, bringing a wealth of communication expertise to her role. Kristen began her career at Enterprise Rent-A-Car, where she evolved over 11 years before joining Montway. Her leadership has been pivotal in expanding Montway's B2B division and enhancing service standards, reflecting her commitment to excellent customer relationships and operational excellence! Resources: Podium: Discover how Podium's innovative AI technology can unlock unparalleled efficiency and drive your dealership’s sales to new heights. Visit www.podium.com/mcs to learn more! NCC: Credit-Driven Retailing - NCC delivers industry-best credit-driven retailing for auto dealerships, combining a powerful credit and compliance engine and fully-integrated CRM/Desking platform for maximum profitability. ProMax: Stop losing leads and start desking more deals with one easy-to-use system! ProMax automotive CRM is a streamlined, all-in-one system that simplifies your dealership software and processes so you can manage every aspect of your operation with ease; from tracking and following up on leads, desking deals, managing inventory, marketing to your customers, and more. Dealer Synergy & Bradley On Demand: The automotive industry’s #1 training, tracking, testing, and certification platform and consulting & accountability firm. The Millionaire Car Salesman Facebook Group: Join the #1 Mastermind Group in the Automotive Industry! With over 28,000 members, gain access to successful automotive mentors & managers, the best industry practices, & collaborate with automotive professionals from around the WORLD! Join The Millionaire Car Salesman Facebook Group today! Win the Game of Googleopoly: Unlocking the secret strategy of search engines. The Millionaire Car Salesman Podcast is Proudly Sponsored By: Podium: Elevating Dealership Excellence with Intelligent Customer Engagement Solutions. Unlock unparalleled efficiency and drive sales with Podium's innovative AI technology, featured proudly on the Millionaire Car Salesman Podcast. NCC: Powered by proprietary solutions such as Intelligent Credit Engine™ and LenderSelect™, NCC transforms the car-buying experience for dealers and their customers. From compliance and lender selection, to CRM and desking, to marketing and data mining—NCC integrates them all in a single, seamless platform to deliver better customer experiences, maximum efficiency and maximum profit. ProMax: ProMax automotive CRM is designed to give your dealership the competitive edge in a demanding ...
