• Denis Pombriant discusses CRM’s integration challenge

  • Nov 17 2021
  • Length: 29 mins
  • Podcast

Denis Pombriant discusses CRM’s integration challenge

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  • Summary

  • Barb Darrow and Michael Hickins chat with Beagle Research principal analyst Denis Pombriant about the challenge facing the new generation of CRM tools. Pombriant says they’re great, but need to be better integrated with other tools used by salespeople, including word processing and email.
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