• 🎧 Unlocking the Music Industry: A Journey with Benny Scars
    May 10 2024

    Join host Kwame Kwaten in an electrifying episode of Music Business On Lock as he explores music management with Benny Scars, co-founder of Neighbourhood Records. Benny shares insights on talent nurturing and industry navigation, tracing his journey from beat crafting to A&R expertise, sparked by his love for music and influenced by Kwame's Ultimate Seminar in 2004. From Island Records to Neighbourhood, Benny's career witnessed the rise of talents like Amy Winehouse and Dave. Experience an exclusive Q&A session and teasers of Neighbourhood Radio's potential resurgence. Tune in for a rollercoaster ride through the music industry's highs and lows, showcasing the power of passion and perseverance. 🎶


    About our host:

    KWAME KWATEN is one-third of the Cre8ing Vision Directorship with Nicola Ossai (formerly Charles) & Andrea Euell. He has been a musician, manager, producer, consultant, and A&R over his 30+ year career in the music industry. He has writing and production credits with Jay Z, Shola Ama, Mick Jagger, Tom Jones, and Seal to name a few. D-Influence (which Kwame was a member of), signed to Atlantic Records, and supported Michael Jackson, Prince, and James Brown on tour. Kwame’s A&R and management work has seen him discover Shola Ama, Laura Mvula and Rumer resulting in millions of records sales and multiple awards. Currently a Trustee at The Brits Trust, Vice-Chair of the UK’s Music Managers Forum, Trustee of the MOBO Charity, and Co-Chair of the BRITS Diversity Committee. He is also Co-Director of a social enterprise company, Cre8ing Vision, and the Founder and owner of Ferocious Talent Ltd.


    About our guest:

    Benny Scars, visionary co-founder of Neighbourhood Records with Jack Foster, has transformed from beat enthusiast to industry luminary. His talent-spotting and drive for artist success span his career, from beat crafting to learning under industry leaders like Darcus at Island Records. His partnership with rising star Dave highlights his dedication to nurturing talent. Through Neighbourhood Records, Benny reshapes the music scene, providing a platform for the next generation of artists to shine.


    Presented by Kwame Kwaten for Cre8ing Vision

    Cre8ing Vision is a one-stop shop for Music Business Education, Music Business Solutions, and opportunities. Cre8ing Vision Brands include.

    The Ultimate Seminar

    The Ultimate Live

    Cre8ing Recruits

    A&R Focus Groups

    The Ultimate Pathway Programme

    Music Surgerys

    The Ultimate Music Circle

    Sound Design by Annalie Wilson

    M.B.O.L intro sung by Luna Bec

    Artwork by MAGN3TIC by Y.Z

    Show Notes by Alex Dunne

    Exec Producers Nicola Ossai (formerly Charles), Andrea Euell, Kwame Kwaten for Cre8ing Vision

    Join us on I.G Live - https://www.instagram.com/cre8ingvision/

    https://www.cre8ingvision.com/

    http://www.ferocioustalent.com/



    Music Management, Industry Innovation, Talent Spotting, Artist Development, Visionary Leadership, Record Label Success, Music Industry Insights, Creative Partnerships, Career Evolution, Next Gen Artists

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    22 mins
  • "Proper Publishing". Kwame sits down with Hiten Bharadia.
    Apr 19 2024

    In this captivating episode of The Music Business On Lock Show, host Kwame Kwaten sits down with Hiten Bharadia, the visionary publisher behind Phrased Differently. Journey back to where it all began, in a basement in the early 00s, where Hiten, still with Universal at the time, told Kwame about his business idea. What ensued was a tale of resilience and passion as Hiten, armed with nothing but determination, built Phrased Differently from the ground up.

    Explore the essence of publishing with Kwame and Hiten as they unravel its intricacies - from the distinction between master rights and intellectual property to the dynamics of major and smaller publishing companies. Discover how Phrased Differently, though smaller in size, offers budding artists unparalleled opportunities, boasting an impressive track record including smash hits from Calvin Harris & Disciples, Sigala, Little Mix, Kygo, and Olly Murs.

    Engage in a lively Q&A session where Kwame and Hiten address burning questions from listeners, shedding light on the songwriting process, pitching ideas to artists, and the importance of perseverance. Learn from their experiences as they recount tales of dedication, including insights into the 10,000-hour rule.

    Don't miss this enlightening conversation that not only unveils the inner workings of the music industry but also celebrates the journey of individuals who dare to dream big. Recorded May 2020.


    About our host:

    KWAME KWATEN is one-third of the Cre8ing Vision Directorship with Nicola Ossai (formerly Charles) & Andrea Euell. He has been a musician, manager, producer, consultant, and A&R over his 30+ year career in the music industry. He has writing and production credits with Jay Z, Shola Ama, Mick Jagger, Tom Jones, and Seal to name a few. D-Influence (which Kwame was a member of), signed to Atlantic Records, and supported Michael Jackson, Prince, and James Brown on tour. Kwame’s A&R and management work has seen him discover Shola Ama, Laura Mvula and Rumer resulting in millions of records sales and multiple awards. Currently a Trustee at The Brits Trust, Vice-Chair of the UK’s Music Managers Forum, Trustee of the MOBO Charity, and Co-Chair of the BRITS Diversity Committee. He is also Co-Director of a social enterprise company, Cre8ing Vision, and the Founder and owner of Ferocious Talent Ltd.


    About our guest:

    Hiten Bharadia is a transformative figure in the music industry, renowned for his groundbreaking work with Phrased Differently. Through innovative publishing strategies, he has propelled emerging artists to unprecedented success. Bharadia's emphasis on collaboration, creativity, and mentorship has redefined the landscape of music publishing, making him a trailblazer in the field.


    Presented by Kwame Kwaten for Cre8ing Vision

    Cre8ing Vision is a one-stop shop for Music Business Education, Music Business Solutions, and opportunities. Cre8ing Vision Brands include.

    The Ultimate Seminar

    The Ultimate Live

    Cre8ing Recruits

    A&R Focus Groups

    The Ultimate Pathway Programme

    Music Surgerys

    The Ultimate Music Circle

    Sound Design by Annalie Wilson

    M.B.O.L intro sung by Luna Bec

    Artwork by MAGN3TIC by Y.Z

    Show Notes by Alex Dunne

    Exec Producers Nicola Ossai (formerly Charles), Andrea Euell, Kwame Kwaten for Cre8ing Vision

    Join us on I.G Live - https://www.instagram.com/cre8ingvision/

    https://www.cre8ingvision.com/

    http://www.ferocioustalent.com/

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    25 mins
  • Stars & Strategies: Insider Insights with Stacey Tang
    Apr 5 2024

    In this intriguing episode, Kwame explores the fascinating journey of Stacey Tang, the Managing Director of RCA Records. From her upbringing in North London to her current pivotal role in the music industry, Stacey's trajectory is a testament to her passion and dedication.

    Dive into a discussion about Stacey's early influences, her experiences at various record companies, and the intricacies of navigating the music business. Kwame and Stacey delve into topics ranging from the differences between minor and major record labels to the evolving landscape of talent management.

    Discover insights into Stacey's role in marketing talents like Hard-Fi, Ed Sheeran, and Calvin Harris, as well as some of the diverse range of artists she's working with now. Don't miss this enlightening conversation that offers a behind-the-scenes glimpse into the world of music. Recorded May 2020.


    About our Host:

    Kwame Kwaten is one-third of the Cre8ing Vision Directorship with Nicola Ossai (formerly Charles) & Andrea Euell. He has been a musician, manager, producer, consultant, and A&R over his 30+ year career in the music industry. He has writing and production credits with Jay Z, Shola Ama, Mick Jagger, Tom Jones, and Seal to name a few. D-Influence (which Kwame was a member of), signed to Atlantic Records, and supported Michael Jackson, Prince, and James Brown on tour. Kwame’s A&R and management work has seen him discover Shola Ama, Laura Mvula and Rumer resulting in millions of records sales and multiple awards. Currently a Trustee at The Brits Trust, Vice-Chair of the UK’s Music Managers Forum, Trustee of the MOBO Charity, and Co-Chair of the BRITS Diversity Committee. He is also Co-Director of a social enterprise company, Cre8ing Vision, and the Founder and owner of Ferocious Talent Ltd.


    About our Guest:

    Stacey Tang's journey in the music industry is nothing short of remarkable. As the Managing Director of RCA Records, she brings a wealth of experience and expertise to the table. With a background in marketing and a keen understanding of the industry's dynamics, Stacey continues to make significant contributions to the success of artists and the overall music landscape.


    Presented by Kwame Kwaten for Cre8ing Vision.

    Cre8ing Vision is a one-stop shop for Music Business Education, Music Business Solutions, and opportunities. Cre8ing Vision Brands include:

    The Ultimate Seminar

    The Ultimate Live

    Cre8ing Recruits

    A&R Focus Groups

    The Ultimate Pathway Programme

    Music Surgerys

    The Ultimate Music Circle


    Podcast Credits:

    Sound Design by Annalie Wilson

    M.B.O.L intro sung by Luna Bec

    Artwork by MAGN3TIC by Y.Z

    Show Notes by Alex Dunne

    Exec Producers Nicola Ossai (formerly Charles), Andrea Euell, Kwame Kwaten for Cre8ing Vision


    Join us on I.G Live - https://www.instagram.com/cre8ingvision/


    https://www.cre8ingvision.com/

    http://www.ferocioustalent.com/


    Stacey Tang, music industry, record labels, talent management, RCA Records, Kwame Kwaten, marketing strategies, artist development.

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    38 mins
  • Melodies & Milestones: The Journey of Patrick Patrikios
    Mar 22 2024


    Join us for a riveting episode as we unravel the remarkable journey of Patrick Patrikios, from his musical roots to his flourishing career as a producer and songwriter. Experience the highs and lows of his life, from overcoming homelessness while self-teaching production to collaborating with industry giants like Il Divo, Pixie Lott, and Olly Murs. Discover the genesis of Loose Change, his production duo with good friend Sunny, and their leap to Los Angeles, where Patrick found love. Uncover his creative process and learn how he stays motivated in an ever-changing industry. Tune in for a captivating conversation celebrating the resilience and innovation of an exceptional talent.



    About our host

    Meet Kwame Kwaten, a music industry polymath and one-third of the Cre8ing Vision Directorship alongside Nicola Ossai (formerly Charles) and Andrea Euell. With over three decades of experience, Kwame has traversed the music landscape as a musician, manager, producer, consultant, and A&R expert. His illustrious career boasts an impressive array of writing and production credits, collaborating with iconic artists like Jay Z, Shola Ama, Mick Jagger, Tom Jones, and Seal. As a former member of D-Influence, signed to Atlantic Records, Kwame had the unique privilege of supporting musical giants such as Michael Jackson, Prince, and James Brown on tour. Kwame's A&R and management work has led to the discovery of remarkable talents like Shola Ama, Laura Mvula, Starley ,and Rumer, resulting in millions of records sold and a plethora of accolades. Presently, he holds esteemed positions, including Trustee at The Brits Trust, Vice-Chair of the UK's Music Managers Forum, Trustee of the MOBO Charity, and Co-Chair of the BRITS Diversity Committee. Kwame is also the Co-Director of the social enterprise company Cre8ing Vision and the Founder and Owner of Ferocious Talent Ltd.


    About our guest

    Patrick Jordan-Patrikios was born and raised in Pontypool, Wales to a Welsh mother and a Greek father. He moved to London, where he currently lives, when he was 17 and started working as session musician for artists like Coolio, Terri Walker, Big Brovas and others. Patrick's writing skills brought him to the attention of John Saunderson, an A&R at Notting Hill Music, who signed him to the company in May 2010.

    He has written and produced for Little Mix, Giorgio Moroder, Britney Spears, Foxes, Matthew Koma and others.

    Patrick-Jordan-Patrikios has written and produced songs for Little Mix (Syco), HRVY (Virgin EMI), Pixie Lott (Mercury), JLS (Epic), Olly Murs (Epic), Roll Deep (Cooking Vinyl), Il Divo (Syco), Giorgio Moroder (RCA), Susan Boyle (Sony), Lights (Warner)

    He is currently working with Jesy Nelson, who recently left the British girl group Little Mix.


    About Cre8ing Vision

    Presented by Kwame Kwaten for Cre8ing Vision, this podcast episode is part of Cre8ing Vision, the ultimate hub for Music Business Education, Music Business Solutions, and remarkable opportunities. Dive into the world of Cre8ing Vision Brands, including:

    The Ultimate Seminar

    The Ultimate Live

    Cre8ing Recruits

    A&R Focus Groups

    The Ultimate Pathway Programme

    Music Surgeries

    The Ultimate Music Circle




    Podcast credits

    Sound Design by Annalie Wilson

    M.B.O.L intro sung by Luna Bec

    Artwork by MAGN3TIC by Y.Z

    Show Notes by Alex Dunne

    Executive Producers: Nicola Ossai (formerly Charles), Andrea Euell, Kwame Kwaten for Cre8ing Vision



    Join us on Instagram Live: https://www.instagram.com/cre8ingvision/

    Explore more about Cre8ing Vision at: https://www.cre8ingvision.com/

    Discover Kwame Kwaten's endeavors at: http://www.ferocioustalent.com/



    Patrick Patrikios, music producer, songwriter, music industry, creative process, overcoming challenges, collaboration, Notting Hill Music, Loose Change, Los Angeles, inspiration, resilience, innovation, Cre8ing Vision, Kwame Kwaten

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    16 mins
  • In Conversation with Trevor Horn: Shaping the Music Industry
    Oct 27 2023


    Join Kwame as he engages in a captivating conversation with the legendary Trevor Horn. Delve into topics ranging from bands and record labels to Trevor's illustrious career as a producer. Explore the essence of being a producer and its evolving role in the music industry. Get insights into topical questions, including the impact of Artificial Intelligence (AI) in music, the dynamic relationship between engineers and producers, and the exciting experimental possibilities arising from advancements in music technology and their implications for sound.


    About our host

    Meet KWAME KWATEN, a music industry polymath and one-third of the Cre8ing Vision Directorship alongside Nicola Ossai (formerly Charles) and Andrea Euell. With over three decades of experience, Kwame has traversed the music landscape as a musician, manager, producer, consultant, and A&R expert. His illustrious career boasts an impressive array of writing and production credits, collaborating with iconic artists like Jay Z, Shola Ama, Mick Jagger, Tom Jones, and Seal. As a former member of D-Influence, signed to Atlantic Records, Kwame had the unique privilege of supporting musical giants such as Michael Jackson, Prince, and James Brown on tour. Kwame's A&R and management work has led to the discovery of remarkable talents like Shola Ama, Laura Mvula, Starley ,and Rumer, resulting in millions of records sold and a plethora of accolades. Presently, he holds esteemed positions, including Trustee at The Brits Trust, Vice-Chair of the UK's Music Managers Forum, Trustee of the MOBO Charity, and Co-Chair of the BRITS Diversity Committee. Kwame is also the Co-Director of the social enterprise company Cre8ing Vision and the Founder and Owner of Ferocious Talent Ltd.


    About our guest

    TREVOR HORN CBE is a multiple award-winning record producer and musician based in the UK. Celebrated for his profound influence on pop and electronic music in the 80s, Trevor has been hailed as 'the man who invented the eighties.' Beginning his journey in bands such as the Buggles and Yes, he transitioned into a full-time producer, leaving an indelible mark on tracks for artists like Frankie Goes to Hollywood, ABC, and many others. Trevor also managed Sarm West Studios, Prefect Songs, and the label ZTT Records - the very studio where Kwame's band D-Influence had the privilege of recording!


    About Cre8ing Vision

    Presented by Kwame Kwaten for Cre8ing Vision, this podcast episode is part of Cre8ing Vision, the ultimate hub for Music Business Education, Music Business Solutions, and remarkable opportunities. Dive into the world of Cre8ing Vision Brands, including:

    • The Ultimate Seminar

    • The Ultimate Live

    • Cre8ing Recruits

    • A&R Focus Groups

    • The Ultimate Pathway Programme

    • Music Surgeries

    • The Ultimate Music Circle


    Podcast credits

    Sound Design by Annalie Wilson

    M.B.O.L intro sung by Luna Bec

    Artwork and Show Notes by MAGN3TIC by Y.Z

    Executive Producers: Nicola Ossai (formerly Charles), Andrea Euell, Kwame Kwaten for Cre8ing Vision


    Join us on Instagram Live: https://www.instagram.com/cre8ingvision/

    Explore more about Cre8ing Vision at: https://www.cre8ingvision.com/

    Discover Kwame Kwaten's endeavors at: http://www.ferocioustalent.com/


    Trevor Horn, music producer, music industry, artificial intelligence in music, engineer and producer relationship, music technology, Cre8ing Vision, Kwame Kwaten


    Show More Show Less
    36 mins
  • Unveiling the World of Music Sync: A Conversation with Bethany Marshall and Andy Ross
    Oct 27 2023


    In this captivating episode, Kwame sits down with two industry titans - award-winning music publisher Bethany Marshall and music supervisor extraordinaire Andy Ross. Uncover the truth about synchronization, delve into the experiences that paved their paths to success, and gain a profound understanding of music's pivotal role in television, film, and advertising. Learn what it truly means to work in sync within the music industry and stay tuned for live-streamed audience questions and expert advice on the technical aspects of this thriving business.


    About our host.

    Meet KWAME KWATEN, a music industry polymath and one-third of the Cre8ing Vision Directorship alongside Nicola Ossai (formerly Charles) and Andrea Euell. With over three decades of experience, Kwame has traversed the music landscape as a musician, manager, producer, consultant, and A&R expert. His illustrious career boasts an impressive array of writing and production credits, collaborating with iconic artists like Jay Z, Shola Ama, Mick Jagger, Tom Jones, and Seal. As a former member of D-Influence, signed to Atlantic Records, Kwame had the unique privilege of supporting musical giants such as Michael Jackson, Prince, and James Brown on tour. Kwame's A&R and management work has led to the discovery of remarkable talents like Shola Ama, Laura Mvula, Starley ,and Rumer, resulting in millions of records sold and a plethora of accolades. Presently, he holds esteemed positions, including Trustee at The Brits Trust, Vice-Chair of the UK's Music Managers Forum, Trustee of the MOBO Charity, and Co-Chair of the BRITS Diversity Committee. Kwame is also the Co-Director of the social enterprise company Cre8ing Vision and the Founder and Owner of Ferocious Talent Ltd.


    About our guests.

    Bethany Marshall: An award-nominated Music Coordinator at the renowned music supervision company, 45 RPM. Bethany plays a pivotal role in all aspects of creative licensing for TV series and films. Her impressive journey includes stints as a Sync Executive at Sony Music Publishing, engaging in Music PR at Public Ambition, and gaining valuable experience as a Touring Intern at United Talent Agency.

    Andy Ross: An award-winning music supervisor, notably acclaimed for his work on director Damien Chazelle's masterpiece, "Whiplash." Andy serves as the Creative Director and co-founder of Exit Strategy Productions, where he oversees all facets of music production and development for feature films and TV projects. While primarily operating in the US Film and TV industry, Andy is also actively involved in US films set up in the UK.


    About Cre8ing Vision

    Presented by Kwame Kwaten for Cre8ing Vision, this podcast episode is part of Cre8ing Vision, the ultimate hub for Music Business Education, Music Business Solutions, and remarkable opportunities. Dive into the world of Cre8ing Vision Brands, including:

    • The Ultimate Seminar
    • The Ultimate Live

    • Cre8ing Recruits

    • A&R Focus Groups

    • The Ultimate Pathway Programme

    • Music Surgeries

    • The Ultimate Music Circle

    Podcast Credits

    Sound Design by Annalie Wilson

    M.B.O.L intro sung by Luna Bec

    Artwork and Show Notes by MAGN3TIC by Y.Z

    Executive Producers: Nicola Ossai (formerly Charles), Andrea Euell, Kwame Kwaten for Cre8ing Vision


    Join us on Instagram Live: https://www.instagram.com/cre8ingvision/

    Explore more about Cre8ing Vision at: https://www.cre8ingvision.com/

    Discover Kwame Kwaten's endeavors at: http://www.ferocioustalent.com/


    music industry, synchronization, music coordinator, music supervisor, Cre8ing Vision, Kwame Kwaten, Bethany Marshall, Andy Ross, television, film, advertising

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    49 mins
  • Kwame Kwaten in conversation with Eliza and Iyamah
    Aug 24 2022

    Kwame sits down with singer/songwriters Eliza and Iyamah to discuss a range of topics including the pressure on women in music, the songwriting process, the mainstream education system, and post-covid perceptions on time and priority. All intertwined with some impromptu singing, song excerpts, and live-streamed audience questions.

    About our host


    KWAME KWATEN is one-third of the Cre8ing Vision Directorship with Nicola Ossai (formerly Charles) & Andrea Euell. He has been a musician, manager, producer, consultant, and A&R over his 30+ year career in the music industry. He has writing and production credits with Jay Z, Shola Ama, Mick Jagger, Tom Jones, and Seal to name a few. D-Influence (which Kwame was a member of), signed to Atlantic Records, and supported Michael Jackson, Prince, and James Brown on tour.  Kwame’s A&R and management work has seen him discover Shola Ama, Laura Mvula and Rumer resulting in millions of records sales and multiple awards. Currently a Trustee at The Brits Trust, Vice-Chair of the UK’s Music Managers Forum, Trustee of the MOBO Charity, and Co-Chair of the BRITS Diversity Committee. He is also Co-Director of a social enterprise company, Cre8ing Vision, and the Founder and owner of Ferocious Talent Ltd.

    About our guests

    ELIZA signed to Parlophone Records at the very tail end of the naughties before seeing her debut album go Platinum in the UK, performing at festivals like South by Southwest and Coachella along the way. Eliza followed this up by writing and recording "You & Me" with British electronic music duo Disclosure on their number one debut album Settle in 2013 and had her own releases playlisted on BBC Radio 1 and Radio 2. The Westminster, London-born artist Eliza eventually
    moved away from the mainstream pop sound, her journey in 2022 so far has seen her release three new singles on PIAS's Log Off/Different Recordings so far in 2022, “Straight Talker”, “Heat Of The Moon” and “Everywhere I'll Ever Be”.

    IYAMAH (pronounced i-yam-ah) grew up on the sounds of African drumming and reggae music in the seaside town of Brighton. Immersed in the festival culture, Iyamah was raised by her artistic mother, who encouraged her with a creative upbringing. She started singing from an early age, copying soul singers like Alicia Keys and Adele from the radio. Iyamah released her first single, Cryptic Love in 2018 and has become one of the UK’s most exciting up-and-coming artists in the scene and describes her sound as ‘Rootsy Soul’, a combination of her favourite genres. Last year Iyamah released her debut album Tough Love and has had her music featured in notable playlists like R&B UK and Galdem - Queens on Spotify

    Presented by Kwame Kwaten for Cre8ing Vision
    Cre8ing Vision
    is a one-stop shop for Music Business Education, Music Business Solutions, and opportunities. Cre8ing Vision Brands include.
    The Ultimate Seminar
    The Ultimate Live
    Cre8ing Recruits
    A&R Focus Groups
    The Ultimate Pathway Programme
    Music Surgerys
    The Ultimate Music Circle


    Sound Design by Annalie Wilson
    M.B.O.L intro  sung by Luna Bec
    Artwork and Show Notes by MAGN3TIC by Y.Z
    Exec Producers Nicola Ossai (formerly Charles), Andrea Euell, Kwame Kwaten for Cre8ing Vision

    Join us on I.G Live - https://www.instagram.com/cre8ingvision/

    https://www.cre8ingvision.com/

    http://www.ferocioustalent.com/

    https://elizalovechild.ffm.to/heatofthemoon - ELIZA - Heat of the Moon 

    https://backl.ink/ToughLove - Iyamah - Tough Love

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    24 mins