Content is King: Storytelling Tips & Trends

By: Neeti N Keswaani
  • Summary

  • Hello! I am Neeti N Keswaani, Author of Bestselling Book 'Live Your Dreams', Founder Plush Ink, a Creative Content Platform and your Content Designer. You are listening to 'Content is King where we talk about Content Creation tips, Copywriting skills, SEO, Content Marketing and Social Media Marketing tips and trends... So stay tuned and Have fun listening and post your reviews :) Leave your Instagram handles when you review and I will thank you on your handle! Listen to Content Marketing tips and trends based podcast: "Content is King" on: Check out my you tube channel for more details!
    Neeti N Keswaani
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Episodes
  • The "It" Factor: How to Have Executive Presence in a Meeting | The Secret behind how to influence people
    Sep 15 2022

    The "It" Factor: How to Have Executive Presence in a Meeting | The Secret behind how to influence people. They say that the secret to success is having the "It" Factor.

    But what exactly is the "It" Factor? And how can you have executive presence in a meeting? The answer, my friends, is simple.

    Listen to the podcast to find out what it is...

    Or you can watch the video here:https://www.youtube.com/watch?v=_r1rzTTxiuY&t=74s

    In this podcast, we cover:

    1. Presenting like a Professional Speaker
    2. How to tell your story well
    3. Your Body Language
    4. Your Voice, Tonality and Presence
    5. Unspoken message that your audience picks up/Non verbal Communication and why does it matter?




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    7 mins
  • How to FIND your Target Audience? Effective COPYWRITING Tips | 5 Things You Need to Know About Writing a GOOD Copy plus a bonus tip
    Sep 7 2022
    How to Write a Copy That Converts | 5 Things YOU NEED TO KNOW ABOUT COPYWRITING FOR A WEBSITE Shine with your Copy!

    Effective copywriting is a skill that is often overlooked until it is demonstrated to be done poorly and therefore deemed ineffective.

    The goal of copywriting is to sell, thus it must be compelling and interesting.

    Poorly written copy will not accomplish either of these goals.

    Be found by your Audience

    Your audience will be enticed to stay engaged with your message and follow the call-to-action if the text is compelling (CTA).

    One of the most important aspects of efficient digital marketing is copywriting.

    Copywriting is more of an art than a science in the sense that it involves carefully conveying words to compel people to take action.

    Copywriters are among the most highest paid writers in the world.

    So to be an Effective copywriter, you Need to devote time and effort to learning the craft in order to become a professional and profitable copy specialist.

    Consider these things if you want to be a great copywriter.

    Compelling copy entices your audience to stay engaged with your message and follow the call-to-action (CTA).

    Apple Podcasts Listen to Content is King podcast here

    https://geni.us/cikapple26122

    Listen to Luxury Unplugged podcast here

    Apple Podcasts https://geni.us/apple260122


    Listen to Content Marketing tips and trends based podcast: "Content is King" on

    Spotify:https://geni.us/CIKPIanchorlc

    Apple:https://geni.us/cikpb




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    15 mins
  • 11 Digital Marketing Strategies for Startups| Fashion and Luxury Brands: Part 1
    Mar 15 2022

    11 Digital Marketing Strategies for Startups| Fashion and Luxury Brands

    The global luxury market is worth almost $1 trillion annually and increasing…

    In today’s digital world, startups have an advantage over established companies because they don’t have to spend millions on advertising. Instead, they can rely on their own resources to promote their products or services. However, if you want to succeed as a startup, you must know how to market yourself online. To help you do so, we’ve compiled 11 strategies that will help you build a successful business. These strategies include social media marketing, content marketing, email marketing, paid ads, and influencer marketing.

    Read our guide to learn more about these strategies or Listen to our Podcast and how to apply them to your startup.

    In the last ten years, the luxury industry has evolved at an unprecedented rate. This is because of the evolving economy and the viral content that is dishing out more and more avenues and aspiration for intending consumers.

    Luxury buyers are no longer the middle-aged segment only. Luxury buyers are now getting younger, their values are changing, and they are getting influenced by digital marketing. Digital Marketing is now influencing the most, if not all, luxury sales.

    While luxury sales globally are expected to grow now, especially post covid, much of this growth is being driven by millennials and Generation Z. A high-value, personalized experience as well as a focus on quality, scarcity, and sustainability is valued by millennials. Increasingly, internet is becoming an integral part of the purchasing habits of consumers worldwide.

    So, let’s explore the Luxury marketing trends and Content marketing strategies pertaining to it.


    In this Podcast we talk about:

    1. Digital Marketing Strategies for Fashion and Luxury Brands
    2. How to implement best Marketing strategies for fashion and luxury brands?
    3. What Qualifies as a Luxury Brand?
    4. Is it up to three things: Esteem, Excellence, and Exclusive?
    5. What is the best luxury Brand strategy for Content Marketing?
    6. IS Luxury is about Building an Exclusive Community?
    7. Artistic Approaches and Creativity are core to Luxury brands?
    8. If you would like to explore Why is content marketing crucial for celebrities and celebrity influencers? Check it here.


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    20 mins

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