• CEO Insights: Harnessing Tiny Tweaks with Nick Jain

  • Jan 14 2025
  • Length: 35 mins
  • Podcast

CEO Insights: Harnessing Tiny Tweaks with Nick Jain

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  • Summary

  • Join Wendy Coulter and Hanna from Hummingbird Creative Group as they delve into the nuances of brand building and the Hummingbird Effect with Nick Jain, CEO of IdeaScale. Discover how small changes can lead to massive impacts in business, from marketing and employee morale to product innovation and company valuation. Nick shares his journey, the importance of ROI-driven decisions, and the critical role of agility and data in creating breakthroughs. Perfect for CEOs and marketing leaders looking to amplify their brands and drive success through innovation and strategic decisions.

    00:00 Introduction to Brand Building

    00:54 Meet the Team: Hannah and Nick

    01:53 Nick's Journey and Insights

    04:58 The Hummingbird Effect in Action

    10:02 Psychology in Sales and Marketing

    14:32 Impact of Marketing on Business Valuation

    27:10 Innovation and Experimentation

    33:16 Conclusion and Contact Information
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