In today's episode, we have an exceptional guest joining us, Sarah Van Aken, the Vice President of Franchise Development with BrandONE. Sarah provides an in-depth look into franchising within the home care industry. She shares her journey, the role of BrandONE in supporting emerging franchise brands, and the unique dynamics of the home care market.

We delve into what makes a successful franchisee, the demand for home care services across various regions, and how licensing and compliance impact prospective business owners.

Whether you're an aspiring entrepreneur or a seasoned business owner, Sarah's expertise offers valuable insights into growing a purposeful and profitable home care business.

Timestamps

00:00 Supporting franchise recruitment with experienced entrepreneurs.

04:59 BrandONE excels in recruitment, operations, and franchise growth.

07:40 Success in senior care involves meaningful work.

12:24 Franchise offers healthcare entry and evaluates market demand.

14:14 Franchises succeed by adapting to aging demographics.

18:56 Licensing requirements vary greatly for home care.

21:48 Nonmedical and medical home care gap narrowing.

25:16 Overwhelming demand requires diverse eldercare solutions.

Connect with Sarah Van Aken

LinkedIn: https://www.linkedin.com/in/sarah-van-aken

Website: https://brandonefd.com/