Branding Love Letters

By: Pilgrimage Design
  • Summary

  • Case studies in brand loyalty, equipping you to better connect with your audience. In each episode, a top guest picks their favourite brand. I then invite them to unpack why it means so much. As they share, we gain invaluable insights into what makes audiences tick. Not with strategy or theory, but through that undeniable proof of successful branding: emotion.
    Pilgrimage Design
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Episodes
  • Watch This Space...
    Aug 14 2024

    I just wanted to let you know that my business (Pilgrimage Design) is changing. As a result, this podcast will be changing too. I'm working out the precise changes at the moment. And of course you'll be the first to know about them when they're public. So, watch this space… In the meantime, here are some resources that may be of interest: pilgrimagedesign.substack.com/p/resources

    EPISODE TRANSCRIPT: www.pilgrimage.design/27-watch

    What is this podcast?

    Case studies in brand loyalty, equipping you to better connect with your audience. In each episode, a top guest picks their favourite brand. I then invite them to unpack why it means so much. As they share, we gain invaluable insights into what makes audiences tick. Not with strategy or theory, but through that undeniable proof of successful branding: emotion.

    Podcast artwork created with the help of Canva AI.

    AI policy: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.pilgrimage.design/ai-policy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Who am I?

    I'm Sam Thorogood. I help Christian entrepreneurs clarify and communicate their mission through branding.

    My website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.pilgrimage.design⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Final thing (I promise)!

    I'd love for you to check out my newsletter at the crossroads between Christianity and design: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠pilgrimagedesign.substack.com

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    1 min
  • "What Star Wars' Primal Branding Teaches Entrepreneurs" — Ian Paget, Logo Designer
    Jul 14 2024

    Star Wars is an American sci-fi franchise and logo designer Ian Paget's favourite brand. Ian's been feeling the force since he first saw C-3PO on a VHS sleeve as a child. While developing his career as a logo designer, he has come to realise that these are more than films. Star Wars, he suggests, is a primal brand that can teach entrepreneurs how to build a lasting following.

    EPISODE TRANSCRIPT: www.pilgrimage.design/26-star-wars

    Ian's website: www.logogeek.uk

    Resources (including Ian's book): ⁠pilgrimagedesign.substack.com/p/resources⁠

    What is this podcast?

    Case studies in brand loyalty, equipping you to better connect with your audience. In each episode, a top guest picks their favourite brand. I then invite them to unpack why it means so much. As they share, we gain invaluable insights into what makes audiences tick. Not with strategy or theory, but through that undeniable proof of successful branding: emotion.

    Podcast artwork created with the help of Canva AI.

    AI policy: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.pilgrimage.design/ai-policy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Who am I?

    I'm Sam Thorogood. I help Christian entrepreneurs clarify and communicate their mission through branding.

    My website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.pilgrimage.design⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Final thing (I promise)!

    I'd love for you to check out my newsletter at the crossroads between Christianity and design: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠pilgrimagedesign.substack.com

    Show More Show Less
    30 mins
  • "Marshall's Soulful Branding" — Radim Malinic, Designer And Author
    Jun 14 2024

    Marshall is a British amplification company and designer Radim Malinic's favourite brand. A wall of Marshall speakers at a Motörhead gig changed everything for a 90s teenager called Radim. He'd never heard anything like it. As he grew up, this sound soulfully wove its way into his own creativity. This is a love letter to a brand that's a million miles from the boardroom.

    EPISODE TRANSCRIPT: www.pilgrimage.design/25-marshall

    Radim's website: www.radimmalinic.co.uk

    Radim's agency: www.brandnu.co.uk

    Resources (including my favourite Radim book): pilgrimagedesign.substack.com/p/resources

    What is this podcast?

    Case studies in brand loyalty, equipping you to better connect with your audience. In each episode, a top guest picks their favourite brand. I then invite them to unpack why it means so much. As they share, we gain invaluable insights into what makes audiences tick. Not with strategy or theory, but through that undeniable proof of successful branding: emotion.

    Podcast artwork created with the help of Canva AI.

    AI policy: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.pilgrimage.design/ai-policy⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Who am I?

    I'm Sam Thorogood. I help Christian entrepreneurs clarify and communicate their mission through branding.

    My website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.pilgrimage.design⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Final thing (I promise)!

    I'd love for you to check out my newsletter at the crossroads between Christianity and design: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠pilgrimagedesign.substack.com

    Show More Show Less
    28 mins

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