In the latest episode of the Brainfluence podcast, I had the pleasure of sitting down with Lisa Lutoff-Perlo, then Vice Chairman of External Affairs at Royal Caribbean Group and former CEO of Celebrity Cruises. Since then, Lutoff-Perlo became Chairwoman of the Board of the Hornblower Group and serves on the Board of Directors for AutoNation, AHC Group, and Amerant Bank. Lisa's journey from a low-level salesperson to a top executive is inspiring. Her latest book is Making Waves: A Woman’s Rise to the Top Using Smarts, Heart, and Courage.

We covered a wide range of topics including the resurgence of the cruise industry post-pandemic, the innovative use of technology onboard, and her unique leadership philosophy.

Key Takeaways:

• Technology-Driven Customer Experience: Lisa highlighted how the cruise industry is leveraging technology to enhance customer experiences, making everything from booking to onboard interactions more seamless and efficient. Celebrity Cruises, for instance, introduced stateroom automation—allowing guests to control their environment with just a touch of a button.
• Inclusive Pricing Strategies: We discussed the evolution of cruise pricing, moving towards comprehensive packages that reduce the "pain of paying." Lisa emphasized that offering choices—whether all-inclusive packages or à la carte options—caters to the diverse needs of customers, providing a more tailored and satisfying experience.
• Leadership and Trust: Lisa shared valuable insights into building trust and credibility within an organization. From admitting her own limitations and asking for help, to fostering a team-oriented culture, her leadership approach is all about honest communication and mutual respect.

Show notes, video, resources: https://www.rogerdooley.com/lisa-lutoff-perlo/

Join world-renowned executive coach Marshall Goldsmith as he explores his groundbreaking AI venture - MarshallBot. After decades of coaching Fortune 500 CEOs and writing 40 bestselling books, Goldsmith is now democratizing his leadership wisdom through an AI that thinks and responds just like him. In this fascinating conversation, he shares insights about training his AI, discusses the challenges top executives face with "winning too much," and explains why he's giving away his lifetime of knowledge for free. Whether you're a leader, coach, or just curious about the future of AI-powered mentorship, this episode offers a unique glimpse into how artificial intelligence is transforming executive development.

Marshall Goldsmith's Free MarshallBot: https://marshallgoldsmith.ai/

Show notes, audio, text, resources: https://www.rogerdooley.com/marshall-goldsmiths-ai-marshallbot/

Here's a departure from the usual Brainfluence format: Are you ready for AI podcasts? Roger does a solo introduction and explanation of NotebookLM, and then turns the show over to two AI hosts, AI Greg and AI Eva, who talk about pricing psychology. Their discussion is based on the pricing section in Roger's book, Brainfluence.

Show notes, videos, resources: https://www.rogerdooley.com/ai-podcasts-notebooklm/