Dr. Mike Woo-Ming and Dr. Anne Truong tackle a pressing question on many physicians' minds: How will medical practices survive and thrive amid the sweeping healthcare changes coming in 2025? From the looming 2.8% Medicare reimbursement cut to the rising costs of running a practice, they reveal why more doctors are exploring alternatives to the traditional insurance-based model – and why some non-physician practitioners may already be ahead of the curve.

Drawing from their clinical and business experience, Drs. Woo-Ming and Truong unpack the surprising truth about cash-based practices: how they can lead to seeing fewer patients while earning more, why membership models might be medicine's "best-kept secret," and what healthcare entrepreneurs can learn from unlikely sources like Massage Envy. The episode offers a fascinating glimpse into how innovative physicians are reshaping their practices to succeed in an uncertain healthcare landscape.

Don't miss their exciting announcement about Cash Practice University: a brand-new training program that will show physicians exactly how to build their own thriving cash-based medical practice!

Cash Practice University (Call for beta group testers):
https://www.bootstrapmd.com/go/cpu

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PhysicianCoaches.com
The #1 Doctor Directory for Physician Coaches, Consultants, and Mentors
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Today we're exploring a book that has significantly influenced my approach to medicine and entrepreneurship - Ryan Holiday's "The Obstacle is the Way." As healthcare professionals, we face numerous challenges, from complex regulations to rapid technological changes. Today, we'll delve into how the ancient philosophy of Stoicism, as presented in Holiday's book, can provide us with powerful tools to navigate these obstacles. Drawing from my personal journey - from disillusioned family practitioner to multi-business entrepreneur - we'll discuss practical strategies for reframing challenges as opportunities and cultivating resilience.

In this episode, we'll examine how these Stoic principles can be applied in real-world healthcare scenarios. We'll look at historical examples, such as Fleming's discovery of penicillin, to illustrate how embracing obstacles can lead to groundbreaking innovations. Whether you're a physician considering entrepreneurship, an investor interested in healthcare, or simply seeking new ways to approach challenges in your medical career, this episode offers valuable insights. Join us as we explore how to transform regulatory hurdles, market competition, and technological disruptions into stepping stones for success in our ever-evolving healthcare landscape.

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PhysicianCoaches.com
The #1 Doctor Directory for Physician Coaches, Consultants, and Mentors
https://www.PhysicianCoaches.com

Meet Dr. Ola Kolawole, aka “Dr. Ola”, a family medicine physician who has pivoted to help coaches boost their visibility and sales through innovative live studio events. Dr. Ola shares her journey from struggling wellness coach to founding the VIP Speaker Studio Experience, a unique platform that allows coaches to present in a professional studio setting with a virtual audience. She discusses the challenges many coaches face in marketing themselves and acquiring clients, revealing how her two-day event provides a complete package of services to enhance a coach's credibility and reach.

Dr. Ola delves into the details of her program, which includes speaker coaching, sales training, and a full media package with professional recordings and photography. She explains how the studio experience mimics high-end speaker setups used by industry leaders, giving coaches a powerful tool to stand out in a crowded market. With insights on the importance of visibility and the impact of professional presentations, this episode offers valuable strategies for physician entrepreneurs looking to elevate their coaching businesses and make a lasting impression on potential clients.

The ViP Speaker Studio Experience
https://vipstudiospeaker.com/

SUBSCRIBE TO OUR FREE NEWSLETTER - THE LOUNGE:
Get your weekly dose of tech trends, investment tips, and entrepreneurial insights designed for the ambitious physician!
https://www.bootstrapmd.com/thelounge

Our Podcast Sponsor:

Doc 2 Doc Lending - Affordable loans for the busy forward-thinking physician
https://www.bootstrapmd.com/doc2doc

PhysicianCoaches.com
The #1 Doctor Directory for Physician Coaches, Consultants, and Mentors
https://www.PhysicianCoaches.com