Welcome to season two of Blue Sky Thinking, in association with Red Sea Global.

Julie Audette shares the secrets to great destination marketing strategy; how to create a buzz through engaging media content; and the realities of hosting press trips to a country that only opened up to international tourism a few years ago.

Listen to this episode to get a 50% discount code for Globetrender's VOLT newsletter, which delivers deep-dive analysis on emerging travel trends. 

Host Jenny Southan is the editor, founder and CEO of Globetrender, the UK's leading travel trend forecasting agency and online magazine dedicated to the future of travel. 

This special season of Blue Sky Thinking was created in association with Red Sea Global, and produced by Bespoken Media.

Get in touch: jenny@globetrender.com

Instagram: @globetrendermagazine

Welcome to season two of Blue Sky Thinking, in association with Red Sea Global.

Zainab Hamidaddin speaks about how gender equality has changed in Saudi Arabia over recent years, as well as what it's like to explore the country as a solo female traveler, and why the burgeoning local tourism sector offers unique opportunities for women.

Listen to this episode to get a 50% discount code for Globetrender's VOLT newsletter, which delivers deep-dive analysis on emerging travel trends. 

Host Jenny Southan is the editor, founder and CEO of Globetrender, the UK's leading travel trend forecasting agency and online magazine dedicated to the future of travel.

Blue Sky Thinking is produced by Bespoken Media.

Get in touch: jenny@globetrender.com

Instagram: @globetrendermagazine

Welcome to season two of Blue Sky Thinking, in association with Red Sea Global.

The mother of a disabled child, Rosanna Chopra knows first-hand the value of a happy family vacation, which is why she is determined to help Red Sea Global create the world’s most accessible tourism destination.

Even though 1.3 billion people (or one in six of us) globally experience a “significant disability”, travel remains incredibly difficult for most because accessible design is not commonplace or seamless.

However, Red Sea Global is pledging to build accessibility in from the ground up in the destinations of The Red Sea and AMAALA, enabling people of every ability to experience therapeutic retreats, and benefit from adaptive equipment for watersports.

Listen to this episode to get a 50% discount code for Globetrender's VOLT newsletter, which delivers deep-dive analysis on emerging travel trends. 

Host Jenny Southan is the editor, founder and CEO of Globetrender, the UK's leading travel trend forecasting agency and online magazine dedicated to the future of travel. 

Blue Sky Thinking is produced by Bespoken Media.

Get in touch: jenny@globetrender.com

Instagram: @globetrendermagazine