James sits down with Andrew Morton to learn about his journey from a Nova Scotia farm to a cybersecurity sales leader, showing that success often comes from unexpected places. Starting with technical roles, he quickly discovered his talent for sales in the early 2000s.
Now as VP of Global Sales at DefenseX, Andrew has consistently turned difficult situations into opportunities for growth.
What makes Andrew's story special is his ability to adapt and grow in the fast-changing tech world.
He's successfully moved from selling hardware to modern cloud services, always focusing on building genuine relationships with customers and partners.
His approach combines old-fashioned values of honesty and hard work with modern business strategies.

Key Lessons:

• Success comes from being adaptable and willing to learn
• Technical knowledge combined with people skills creates unique advantages
• Authentic relationships matter more than fancy sales techniques
• Challenges can become opportunities with the right mindset
• Understanding both business and technology is valuable in today's market

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Rob Ray, a 25-year MSP veteran who transformed from accountant to industry titan by breaking every conventional sales rule.

In this value-packed episode, James discusses Rob's exact strategies to build one of the largest MSP communities and why traditional business growth methods are failing in today's market.

He shared his unexpected strategies that turned regular clients into fierce advocates.

A must-listen for MSP owners, sales leaders, and tech entrepreneurs who want to build lasting industry influence.

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What if the key to success in entrepreneurship lies in mastering every aspect of a business?

In this episode of Battle Scars of a Sales Leader, James sits down with Dane Meah, CEO and co-founder of MyCISO, a cutting-edge security SaaS platform.
Dane shares his incredible journey from selling plastic bags to building a successful cybersecurity company.

In this episode you'll learn:

• Dane's early career experiences and his passion for sales and business improvement
• The serendipitous path that led him to cybersecurity in Australia
• Building InfoTrust from 0 to 300 customers in just 3 years
• The challenges and pivots in developing MyCISO, a SaaS platform simplifying cybersecurity management
• Insights on work ethic, sales strategies, and the five core traits Dane looks for in sales professionals

Discover how resilience, adaptability, and customer-centric approach drove Dane's success in the competitive cybersecurity industry.

This episode is packed with valuable lessons for sales leaders and entrepreneurs alike!

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