In today's episode, we have a special guest, Allison Evanow, the founder and CEO of Square 1 Organic Spirits. Allison shares her journey as a brand representative and the unique aspects of Square 1 that sets it apart from other bottles in the liquor store. From being the first all-organic spirits company in the country to utilizing real certified organic botanicals, Square 1 brings authenticity and credibility back to the vodka category. Join us as Allison takes us through her day-to-day experiences, dispels misconceptions about the brand, and shares her goals for the future. Stay tuned to learn more about Square 1 Organic Spirits and how to get in touch with Allison. Let's dive in!

Allison Evanow is a pioneer in the organic spirits industry, being the founder of the first all organic spirits company in the country. Committed to authenticity, Allison ensured that everything her company produced was USDA certified organic. Setting themselves apart in the spirits market, their products are made exclusively from 100 percent organic rye, sourced from farms in Montana and distilled in Eastern Idaho. Unlike other vodka brands that used artificial flavors, Allison's focus was on using real certified organic plant-based botanicals in their spirits. Her line, including the popular straight organic Ryvodka and botanical organic Vodka, was one of the first to bring this natural and pure approach to the market. Allison's dedication to organic farming and her commitment to providing consumers with high-quality, genuine spirits has made her a respected figure in the industry.

Jason Littrell, brand, title, territory, rep, Allison Evanow, Square 1 Organic Spirits, bartenders, retail community, liquor store, bottles, special, different, USDA certified organic, spirits, rye, farms, Montana, Eastern Idaho, farm to glass, bulk based spirits, authenticity, vodka category, creams, cakes, cookies, candy, fake ingredient, chemical concoctions, plant based botanicals, straight organic Ryvodka, botanical organic Vodka, day in the life, market, distributors, brokers, accounts, certified organic, farmers, workers, chemicals, sprays, herbicides, pesticides, real ingredients, favorite part, consumer, cocktails, events, trade, brand ambassador, administrative part, running numbers, cash flow, brand misinformation, preconceptions, misconceptions, vodka category, bulk grain, technical profiles, credibility, authenticity, eye roll category, small, quality, attention to detail, clean spirit, raw strawberry, organic farming, fermentation, distillation process, sustainable approach, certified organic seal, goals, consumers, women owned company, raise capital, trade support, small independent brands, trade word, contact info, email, website, nonalcoholic cocktail mixers, canned ready to drink cocktails

We're a big fan of April's at WMR. April is a deep thinker and passionate entrepreneur building Cheeky Cocktails from the ground up. In this conversation, April shares what she has learned about productivity through balancing personal interests, expanding the distribution footprint of Cheeky Cocktails, and her thoughts on the mission-driven moniker.

Be sure to check out her compelling conversations on the Movers and Shakers Podcast, as well as her talk "Be the Change you want to See in the World" at the Supplier Summit.

https://cheekycocktials.co

https://www.linkedin.com/in/april-wachtel-33573121/

https://open.spotify.com/show/12O8irzw7OrTPF28o9gXGT

https://event.suppliersummit.com/talks/be-the-change-you-want-to-see-in-the-world/

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WMR is the Ultimate Directory of Liquor, Beer, Wine and Spirits Suppliers. Find your Rep today for free at https://whosmyrep.net

Who's My Rep on Facebook: https://facebook.com/groups/whosmyrep

Who's My Rep on Instagram: https://instagram.com/whosmyrep

Supplier Summit: https://events.suppliersummit.com

Jason on Instagram: https://www.instagram.com/jasonlittrell

Having grown up in the corporate beer world, Chris wanted to lend his talents to independent spirits producers to build their brands from the ground up. His incredible strategy called Winning With Drinks is shared weekly in his newsletter. Highly recommended!

https://maffeodrinks.com

https://www.linkedin.com/in/christianmaffeo/

https://www.whosmyrep.net/hlavn%C3%AD-m%C4%9Bsto-praha/vinohrady/maffeo-drinks-s-r-o

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Who's My Rep is the Ultimate Directory of Liquor, Beer, Wine and Spirits Suppliers. Find your Rep today for free at https://whosmyrep.net

Who's My Rep on Facebook: https://facebook.com/groups/whosmyrep

Who's My Rep on Instagram: https://instagram.com/whosmyrep

Supplier Summit: https://events.suppliersummit.com

Jason on Instagram: https://www.instagram.com/jasonlittrell