In this episode, host Marina Castillo dives into the mission and vision of The Modern Mocktail. By helping non-alcoholic business owners, The Modern Mocktail aims to create a ripple effect of positive change. These entrepreneurs build inclusive third spaces where people can connect, relax, and celebrate without the pressure of alcohol. Marina shares how supporting these businesses can impact thousands of lives.

She discusses the challenges of toxic management and the importance of strong leadership. By helping new and established business owners optimize operations, The Modern Mocktail fosters thriving, scalable, and enjoyable businesses. Starting with just a $1,700 investment, the company has grown significantly thanks to their clients’ hard work and dedication.

Transparency is at the heart of their operations. Marina explains their selective approach to partnerships, turning down collaborations that don’t meet their high standards. This podcast is entirely self-funded and reflects their commitment to honesty and integrity.

The episode closes with gratitude for the support of clients and listeners, emphasizing the bigger picture: building a movement for a more inclusive, alcohol-free culture. Marina also teases next week’s 2024 Year in Review episode, which will cover lessons learned and what to expect in 2025.

Best way to start 2025: https://www.marinamars.com/challenge-page/effortlessopslivesprint

Tune in for an inspiring and transparent look at the work driving The Modern Mocktail forward!