Authors Who Lead - Learn to write a book from bestselling authors and leaders

By: Azul Terronez - Author TEDx Speaker Coach
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  • Summary

  • If you want to know how bestselling authors find the time to write their books, the methods they use to be productive and how they find their ideas you will love this podcast. Writing coach Azul Terronez shares interviews with clients such as Pat Flynn, of the Smart Passive Income, Jon Vroman, of the Front Row Factor, and Dana Malstaff of Boss-Mom, Jadah Sellner of Simple Green Smoothies. Learn from the New York Times, Wall Street Journal, and USA Today bestselling authors. Want to get behind-the-scenes insights about how first-time authors overcame their fears and found the courage to write? Are you curious about how successful bestselling authors write or learn how to publish and market a book? Have you thought, "I'd like to write a book," but I don't know where to start? I explore authors' journeys, how they craft their stories, become published, and share their art of writing books with the world. You are meant to write the book now and be inspired by those who have done it.

    © 2025 Authors Who Lead - Learn to write a book from bestselling authors and leaders
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Episodes
  • Five Essential Tips to Boost Your Book Sales in the New Year | Azul Terronez

    Five Essential Tips to Boost Your Book Sales in the New Year | Azul Terronez
    Mar 21 2025

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    Writing and publishing a book is a significant achievement, yet the journey doesn't end there for many authors. The real challenge often lies in keeping the momentum of book sales going, especially after the initial launch euphoria fades. In this episode of Authors Who Lead, I shed light on how authors can master the art of book marketing in 2025. Here, we dive deeper into the insights shared, exploring essential strategies for sustaining and enhancing book sales over time.

    Timestamp:

    00:00 Traditional vs. Self-Published: Sales Trends
    04:40 Write Books About Who You Are
    08:39 Platform-Specific Content Strategy
    12:43 Effective Book Promotion Strategies
    14:58 Book Marketing Workshop & Calendar
    16:24 Don't Give Up on Writing

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
    ✍️ Review on Spotify

    🖱️ Episode Webpage
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    17 mins
  • The Power of Letting Go | Azul Terronez

    The Power of Letting Go | Azul Terronez
    Mar 13 2025

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    Writing a book is often seen as a solitary journey, characterized by the rhythmic tapping of keys as ideas flow from mind to paper. However, the path to becoming an author can be fraught with internal struggles, often rooted in deeper emotional complexities. In this episode of Authors Who Lead, I discuss the profound impact that unresolved trauma can have on a writer's ability to create, emphasizing the importance of authenticity and emotional depth in writing.

    Timestamp:

    00:00 Emotional Depth in Writing
    05:18 Overcoming Self-Doubt in Writing
    08:27 Innate Drive to Tell Stories
    10:43 Detach from Persistent Thoughts
    15:29 The Writer's Dilemma
    17:38 Emotional Depth in Writing

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
    ✍️ Review on Spotify

    🖱️ Episode Webpage
    Show More Show Less
    20 mins
  • Behind the Scenes of Unicorn Energy | Jen Kem

    Behind the Scenes of Unicorn Energy | Jen Kem
    Mar 7 2025

    Send us a text

    In this episode of Authors Who Lead, host I sit down with brand strategist and author Jen Kem to discuss the release of her book, "The Unicorn Team." Our conversation explored building teams with unique energy and navigating the traditional publishing world, revealing lessons applicable to anyone's creative journey. Let's delve into the key insights shared and their profound impact on the essence of leadership and authorship.

    Timestamp:

    00:00 Strategist’s approach to messaging
    05:11 Building your idea support team
    08:38 Sharing my big idea
    09:55 Achieving unicorn energy
    15:10 From grassroots to millionaires
    17:21 Power team formation and expansion
    23:14 Energy: the ultimate currency
    24:16 Holistic leadership approach book
    28:53 Thought leadership vs. misleading books
    31:19 Redefining books and success
    35:32 Innovation playbook: reinvent and integrate
    37:42 Subtitle frustrations in publishing

    Full show notes

    COMMUNITY PROGRAMS
    📚 Write and Publish your book

    CONNECT
    📷 Instagram
    🎬 TikTok
    👫🏻 Facebook
    💼 LinkedIn
    🐦‍⬛ Twitter
    🤝🏻 Apply to be a Guest

    LEAVE A REVIEW
    ✍🏻 Review on Apple Podcasts
    ✍️ Review on Spotify

    🖱️ Episode Webpage
    Show More Show Less
    45 mins

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