• A Strong Point of VU

  • Feb 24 2022
  • Length: 45 mins
  • Podcast

A Strong Point of VU

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  • Summary

  • Devita Saraf's is the most interesting tale of a woman in business in India. Raised in a traditional family, Saraf was determined on having the same goalposts her brother did and made the most of them. She joined her family's computer manufacturing business at 16 and was made head of marketing at 21. By 24, she sent her father a formal presentation and asked for a small loan. She launched VU TVs in 2006, and turned it into a Rs 1,000-crore company by 2019, making her the richest Indian woman under 40.
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