Social Media can be a “hungry beast,” and trying to keep up with social posts that get results can feel overwhelming, confounding, and like we’re always playing catch-up!

That’s why, in this episode, your hosts, Suzi Dafnis and Michelle Falzon, are sharing their top tips for creating a Social Media Calendar that gets results while keeping YOU sane :-)

Listen to This Episode to Hear More About:

-> The biggest mistake small businesses make with social media (and how to avoid it).

-> Why winging your social posts is a recipe for overwhelm—and what you can do to fix it!

-> The simple planning hack that will have you hitting the ground running in January

-> The secret to saving HOURS on social media every month.

-> Why knowing the “Big Rocks” in your marketing plan is key to a successful social media calendar.

-> Why every post should have a conversion purpose (and how to make it happen!).

-> How planning your social media in phases can drive more sales and boost engagement.

-> The overlooked opportunity cost of random posting - you will be amazed by how much it’s costing your business.

-> Why social media can be a waste of time for some businesses, who aren’t taking one crucial step in their planning process.

-> The EASY way to map out your year’s social media posts (without tearing your hair out).

-> Why batching is NOT productive (unless you’ve done this first).

-> From “tease” to “launch”—how to time your social media posts to build anticipation for your offers.

-> The #1 way to make sure every social post supports your broader marketing strategy.

-> The key to creating campaigns that resonate all year long (and boost your conversions).

-> And much more…

Also Mentioned in This Episode:

-> https://her-business.lpages.co/herbusiness-mastermind-eoi/
-> https://herbusinessnetwork.com
-> https://herbusiness.com/podcast/15-create-great-content-without-burning/
-> http://herbusiness-downloads.s3.amazonaws.com/content-sells/ep78-marketing-success-plan.pdf
-> https://www.google.com/url?q=https://herbusiness.com/podcast/stacking-momentum-with-your-annual-marketing-plan/
-> https://herbusiness.com/podcast/plan-your-next-launch-like-a-pro/
-> https://herbusiness.com/podcast/why-you-need-to-plan-next-year-now/
-> https://www.bluegumelectricalsolutions.com.au/
-> https://reluminatebeauty.com.au/pages/about-us