Struggling to decide between live launches and evergreen strategies? You’re not alone, and this episode is your shortcut to clarity!

I’m joined by sales page expert Robyn Birkin, and together we cut through the noise about what really works. From the adrenaline of live launches (like my Black Friday sale that pulled in a third of my yearly sales!) to the finesse required for evergreen funnels, we cover the pros, the cons, and the secrets to success.

Robyn dishes out her best tips for high-converting sales pages—think perfect button placement, minimizing distractions, and creating “internal urgency” that seals the deal. Plus, she opens up about how she pivoted her business to prioritize balance and sustainable revenue.

This chat is packed with actionable takeaways and some laughs along the way. Whether you're rethinking your launch strategy or sprucing up your sales page, you’ll leave with plenty of ideas to put into play.

Oh, and Robyn even spills about her own podcast Signature Online Course Secrets and how she juggles business and family life. Tune in—it’s a good one! 🎧

ABOUT ROBYN:

Robyn Birkin the go-to consultant for women who believe it's possible to earn more, while doing less.

Her superpower? Helping women in business create, launch and grow strategic, sophisticated and highly valuable signature programs that allow them to create online businesses that provide both peace and profit.

CONNECT WITH ROBYN:

Website

Instagram

Signature Online Course Secrets Podcast - Spotify | Apple Podcasts

Download the 16 Hour CEO Guide

Work with Robyn

WORK WITH JACQUI:

// DIY Design My Biz: The best course for business owners DIYing their own brand and graphics in Canva. Learn more: https://whitedeer.com.au/diy-dmb

// The Co+Creation Design Club: Design WITH the help of a professional designer in this high-touch coaching space: https://whitedeer.com.au/designclub

// Design Studio: If you’re after fully done-for-you design services my studio team can help! https://whitedeer.com.au/designstudio