Episodes

  • Personal Brand Building for Board Member Candidates and Board Assessment Improvement_Season 2, Episode 40

    Personal Brand Building for Board Member Candidates and Board Assessment Improvement_Season 2, Episode 40
    Nov 4 2024
    To become a board member requires more than industry expertise, domain expertise, functional expertise, or specialized expertise. Recent survey reveals discontent by board members about their peers: Almost half of them want at least one board member replaced, and a quarter of board members want more than two members replaced. Joanne Z. Tan explains, from both individual candidates' point of view and the boards' perspective, how to improve the right fit, why personal brand building is the first step for aspiring board members, before they develop their LinkedIn profile, board bio, and resume, and what can a board do to improve onboarding assessment of candidates.

    To read it as a blog

    To watch it as a video

    © Joanne Z. Tan All rights reserved.

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    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design
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    9 mins
  • The Best Thing from This Presidential Election: Get Rid of Electoral College - You and Me! _Joanne Z. Tan_Season 2, Episode 39

    The Best Thing from This Presidential Election: Get Rid of Electoral College - You and Me! _Joanne Z. Tan_Season 2, Episode 39
    Oct 26 2024
    It is time to get rid of the electoral college! All voters, regardless of their political affiliation, are disenfranchised because the power of our votes are either diluted or inflated, depending entirely on where you live. This is contrary to the intention of the Constitution and its Amendments regarding equal rights under the law. This is against the “one person, one vote” principle. This is a non-partisan issue.

    To read it as a 5-minute blog

    To watch it as a 5-minute video

    Across the political spectrum, advocates for abolishing the electoral college system include Brookings Institution, the Heritage Foundation, National League of Women Voters, Pew Research Foundation, etc.

    How can we replace the electoral college system?

    There are two ways: either by Constitutional Amendment, or by the National Popular Vote Interstate Compact (NPVIC).

    Amending the US Constitution requires a two-thirds vote in both US House of Representatives and the Senate.Three-fourths of state legislatures must then ratify the amendment. This is challenging, since states with disproportionately more voting power won’t easily give up.

    NPVIC, on the other hand, can bypass this challenge, with the state's plenary power over election, believed to be given by the US Constitution. As of now, 17 states have already signed up, consisting of 77% of the 270 electoral votes needed to elect a President. When more states join the pact, they will award all their electoral votes to the candidate who wins the popular vote in all 50 states and the District of Columbia.

    What can we do as citizens?

    Sign up and do something, at various organizations, such as:

    https://www.nationalpopularvote.com/ (Bipartisan support for NPVIC)

    https://www.lwv.org/opov (League of Women Voters)

    https://abolishtheelectoralcollegepac.org/

    https://www.thenationalvote.com/

    https://abolishtheelectoralcollegepac.org/

    – THANK YOU, for sharing with others!

    © Joanne Z. Tan All rights reserved.

    - To stay in the loop, subscribe to our Newsletter

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design
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    5 mins
  • AI Generated Reality and the Slow Oblivious Death of Human Race_Joanne Z. Tan_Season 2, Episode 38

    AI Generated Reality and the Slow Oblivious Death of Human Race_Joanne Z. Tan_Season 2, Episode 38
    Oct 9 2024

    The great irony: The Nobel Prize in Physics is awarded today (Oct. 9, 2024), to John Hopfield and Geoffrey Hinton for their work that contributed to AI neural networks and pattern recognition, among other areas. At least one of these AI godfathers is not optimistic about AI:

    Geoffrey Hinton was asked by journalists following the announcement about Generative AI and ChatGPT, he said: “We have no experience of what it’s like to have things smarter than us”. Hinton has frequently voiced fears of an AI apocalypse.

    Joanne Z. Tan likens it to an "Oblivious Death" syndrome, very much like a frog being boiled slowly to death, as humans become overly reliant on AI-generated realities. AI could lead to a loss of human ability to discern reality independently, based on human first hand experiences. This can also lead to mental health issues resulting from misrepresented virtual realities created by AI.

    To read it as a 3-minute blog

    To watch is as a 5-minute video

    – THANK YOU, for sharing with others!

    © Joanne Z. Tan All rights reserved.

    - To stay in the loop, subscribe to our Newsletter

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design
    Show More Show Less
    6 mins
  • A Pinhole into a Multiverse_A short poem by Joanne Z. Tan_Season 2, Episode 37

    A Pinhole into a Multiverse_A short poem by Joanne Z. Tan_Season 2, Episode 37
    Sep 14 2024
    Is our system-to-system way of modern living in harmony with the celestial way of life? Poet Joanne Z. Tan analogizes religion as a pinhole into infinity. "Through a Pinhole into a Multiverse"

    By Joanne Z. Tan

    (To watch this as a 2-min video

    To read as a 1-min blog )

    From systems to systems,

    Our lives are lived daily:

    System of a society,

    System of laws,

    System of a family,

    System of a religion,

    System of a company,

    System of politics,

    System of an economy,

    System of cloud computing,

    System of AI …

    Struggling, straining, striving

    to stay on paths, to fit-in, to sacrifice, to comply.

    Only tens of thousands of years ago,

    humans lived like a free flowing poem,

    a part of the Universe:

    No destiny

    no purpose

    No goals

    No worries

    No controls…

    - Is a life of true luxury,

    like wild animals Earthly?

    ...

    – THANK YOU, for sharing with others!

    © Joanne Z. Tan All rights reserved.

    - To stay in the loop, subscribe to our Newsletter

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design
    Show More Show Less
    3 mins
  • Why is LinkedIn Personal Branding & Optimization Important in AI Age? _ Season 2, Episode 36

    Why is LinkedIn Personal Branding & Optimization Important in AI Age? _ Season 2, Episode 36
    Sep 14 2024
    A unique, authentic, and powerful personal brand, professional brand, and a business brand on LinkedIn - why LinkedIn optimization with personal branding makes winners and losers in the AI Age? Do you want to sound like an AI robot? Do you want to be one of many or stand above the crowd with brand power?

    We just re-branded 10PlusProfile.com, our subsidiary website devoted to LinkedIn profile personal branding and business branding, and LinkedIn optimization, under the flagship of 10 Plus Brand. Check it out and let us know if you need any help with your LinkedIn presence.

    To watch this as a 5-min video

    To read as a 5-min blog

    – THANK YOU, for sharing with others!

    © Joanne Z. Tan All rights reserved.

    - To stay in the loop, subscribe to our Newsletter

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design
    Show More Show Less
    5 mins
  • Customer Loyalty & Brand Loyalty Programs for B2B Services in the Age of AI_Joanne Z. Tan _Season 2, Episode 35_Joanne Tan

    Customer Loyalty & Brand Loyalty Programs for B2B Services in the Age of AI_Joanne Z. Tan _Season 2, Episode 35_Joanne Tan
    Aug 22 2024
    In the AI age, decision paralysis can drive customer loyalty, and is an opportunity for developing brand loyalty so long as a brand leads the market. B2B services need to rewards customers with loyalty programs. In the AI age, loyalty rewards and customer experience are the differentiators.

    AI will level the competitive playing field for many products and services by reducing costs across the board.

    When lots of B2B expertise will be at one’s fingertips, what differentiates one service from another is personalized customer experience, and loyalty programs. For B2B service providers (such as business consulting, leadership coaching, accounting or law, financial advisory), the age-old tradition of shying away from loyalty programs will make you fall behind. Joanne Z. Tan of 10 Plus Brand explains why and how.

    – THANK YOU, for sharing with others!

    Read it as a 7-min blog

    Watch it as a 13-min Video

    © Joanne Z. Tan All rights reserved.

    ========================================================

    - To stay in the loop, subscribe to our Newsletter

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design
    Show More Show Less
    14 mins
  • Break Through Barriers in Our Own Minds - a true story_Season 2, Episode 34

    Break Through Barriers in Our Own Minds - a true story_Season 2, Episode 34
    Aug 12 2024
    Achieving mental and psychological break through is best by doing, not just talking: This is a true story that not only helped with a breakthrough to start Joanne Tan's first book, but also taught her that in serving and leading others, we actually have served and empowered oneself. Joanne was asked to volunteer to hold the wood boards for others to hit and break at a conference. Little did she know that in doing so, she learned about her own breakthrough and became a changed person herself.

    – THANK YOU, for sharing with others!

    Read it as a 8-min blog

    Watch it as a 12-min Video

    © Joanne Z. Tan All rights reserved.

    ========================================================

    - To stay in the loop, subscribe to our Newsletter

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design
    Show More Show Less
    12 mins
  • High Sierra Adventure True Stories, Part 1 of 3 - Joanne Z. Tan, Season 2, Episode 33

    High Sierra Adventure True Stories, Part 1 of 3 - Joanne Z. Tan, Season 2, Episode 33
    Aug 1 2024
    This is Part 1 of 3 of true adventure stories. (The video and blog versions also show photos taken there). Each Part has heart warming, funny, and adventure stories full of wise lessons. The High Sierras' jagged granite peaks, wild and lush, secluded meadows, pristine, snow-melt creeks and lakes cleanse the souls and refresh the minds and hearts of those who brave there. But getting there is truly not for the faint of heart.

    – THANK YOU, for sharing with others!

    Read it as a 8-min blog

    Watch it as a 14-min Video

    © Joanne Z. Tan All rights reserved.

    ========================================================

    - To stay in the loop, subscribe to our Newsletter

    - Download free Ebook

    (About 10 Plus Brand: In addition to the “whole 10 yards” of brand building, digital marketing, and content creation for business and personal brands. To contact us: 1-888-288-4533.)

    - Visit our Websites:

    https://10plusbrand.com/

    https://10plusprofile.com/

    Phone: 888-288-4533

    - Find us online by clicking or follow these hashtags:

    #10PlusBrand

    #10PlusPodcast

    #JoanneZTan

    #10PlusInterviews

    #BrandDNA

    #BeYourOwnBrand

    #StandForSomething

    #SuperBowlTVCommercials

    #PoemsbyJoanneTan

    #GenuineVideo

    #AIXD

    #AI Experience Design
    Show More Show Less
    15 mins