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Twisted Business

By: Jay Jay French, Steve Farber
Narrated by: Phil Thron
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Summary

In addition to founding Twisted Sister, a world-famous heavy metal band that has sold more than 20 million records worldwide, Jay Jay French is one of the top entrepreneurs in entertainment. After taking over as manager in the 70s, French developed Twisted Sister into the most heavily licensed heavy metal band in history.

Part business book, part memoir, Twisted Business is an unexpected, inspiring, whirlwind story of transformation and redemption. Twisted Business follows French's adventure-filled life—from growing up in New York City in the sixties, to working as a drug dealer and struggling as an addict before quitting cold-turkey, and finally, to creating and cultivating Twisted Sister and turning it into one of the most successful brands in the world.

Together with his mentor, Steve Farber, a best-selling author and one of the world's top leadership and management experts, French offers unique, hard-earned tips and advice from his nearly fifty years as a musician, music business manager, and entrepreneur. French shows how anyone can create their own brand, grow a successful business, reinvent themselves, or simply find success in what they love to do. Entertaining, provocative, funny, and informative, this book is the trip of a lifetime and a treasured guide for entrepreneurs, business people, and music fans alike.

©2021 John French (P)2022 Tantor
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If you’re interested in the music business, this is a must listen.

This book is part biography, part business book & works perfectly in this format. I was very fortunate to see Twisted Sister live in 2011 & they were fantastic. Although not told by the author, the narrator’s voice is very engaging & keeps you focussed throughout. Highly recommend!!!!

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Twisted sister

Good enough book,but he became very preachy to the band in the end. He was a drug dealer himself but anyone in the band taking drugs or drink were sacked.

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