The Contagious Commandments cover art

The Contagious Commandments

Ten Steps to Brand Bravery

 Preview

£0.00 for first 30 days

Try for £0.00
Pick 1 audiobook a month from our unmatched collection - including bestsellers and new releases.
Listen all you want to thousands of included audiobooks, Originals, celeb exclusives, and podcasts.
Access exclusive sales and deals.
£7.99/month after 30 days. Renews automatically. See here for eligibility.

The Contagious Commandments

By: Paul Kemp-Robertson, Chris Barth
Narrated by: Paul Kemp-Robertson, Chris Barth
Try for £0.00

£7.99/month after 30 days. Renews automatically. See here for eligibility.

Buy Now for £12.99

Buy Now for £12.99

Confirm Purchase
Pay using card ending in
Switch payment method
By completing your purchase, you agree to Audible's Conditions of Use and authorise Audible to charge your designated card or any other card on file. Please see our Privacy Notice, Cookies Notice and Interest-based Ads Notice.
Cancel

About this listen

Penguin presents the audio edition of The Contagious Commandments, written and read by Paul Kemp-Robertson and Chris Barth.

Contagion may alarm doctors, but marketers thrive on it. Some concepts are so compelling you have to share them. But what makes an idea so infectious you can't keep it to yourself? And how can brands produce these kinds of ideas intentionally rather than by chance?

Contagious, the globally renowned intelligence resource for the marketing industry, is dedicated to identifying and interrogating the world's most exceptional creative trends. And in The Contagious Commandments, Paul Kemp-Robertson and Chris Barth condense this valuable research into 10 strategic takeaways for your own marketing revolution.

Taking inspiration from disruptive campaigns from the likes of Patagonia, Nike, Safaricom, BrewDog, LEGO, Kenco and dozens more, The Contagious Commandments explores how companies fuse creativity, technology and behavioural psychology to achieve truly original marketing ideas that have a positive impact on society and profits - and how your brand can, too.

©2018 Paul Kemp-Robertson, Chris Barth (P)2018 Penguin Audio Advertising Marketing Meetings & Presentations Sales & Selling
activate_Holiday_promo_in_buybox_DT_T2

Listeners also enjoyed...

 Tell The Truth cover art
Building a StoryBrand cover art
The Ways to New cover art
Happy Customers Everywhere cover art
The Science of Growth cover art
Visibility Marketing cover art
Brand Real cover art
Killing Giants cover art
Overpromise and Overdeliver, Revised Edition cover art
Mobilized: An Insider's Guide to the Business and Future of Connected Technology cover art
Bold cover art
Iconic Advantage cover art
Shift Ahead cover art
Socialized! cover art
Artificial Intelligence for Marketing cover art
Bigger Than This: How to Turn Any Venture into an Admired Brand cover art

What listeners say about The Contagious Commandments

Average customer ratings
Overall
  • 5 out of 5 stars
  • 5 Stars
    2
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0
Performance
  • 4 out of 5 stars
  • 5 Stars
    1
  • 4 Stars
    0
  • 3 Stars
    1
  • 2 Stars
    0
  • 1 Stars
    0
Story
  • 5 out of 5 stars
  • 5 Stars
    2
  • 4 Stars
    0
  • 3 Stars
    0
  • 2 Stars
    0
  • 1 Stars
    0

Reviews - Please select the tabs below to change the source of reviews.

Audible.co.uk reviews

Amazon reviews
Sort by:
Filter by:
  • Overall
    5 out of 5 stars
  • Performance
    3 out of 5 stars
  • Story
    5 out of 5 stars
Profile Image for Angus

The narrator keeps changing

But not an issue overall, at the end of the day a very good book read by each reader

Report this

Something went wrong. Please try again in a few minutes.

You voted on this review!

You reported this review!