Subscription Marketing
Strategies for Nurturing Customers in a World of Churn
Failed to add items
Add to basket failed.
Add to wishlist failed.
Remove from wishlist failed.
Adding to library failed
Follow podcast failed
Unfollow podcast failed
£0.00 for first 30 days
Subscription Marketing
Buy Now for £11.99
No valid payment method on file.
We are sorry. We are not allowed to sell this product with the selected payment method
-
Narrated by:
-
Anne Janzer
-
By:
-
Anne Janzer
About this listen
You may not have noticed, but the world around you is switching to subscriptions.
Have you changed your marketing practices to thrive in this new economy?
Subscribers expect different things from businesses than transactional customers. It's up to you to deliver.
This audiobook is a practical guide for marketers, start-up executives, customer success management professionals, and executives of businesses adopting or transitioning to a subscription-based model. This completely revised, expanded edition includes:
- Updated research and case studies reflecting the rapid growth of subscription-based businesses
- Real-world examples of effective value nurturing strategies
- A new chapter on the risks and challenges of subscription marketing
Subscription Marketing is one of the best marketing strategy audiobooks of all time, according to BookAuthority. Find out why.
©2017 Anne Janzer (P)2017 Anne JanzerListeners also enjoyed...
