Pitch Anything cover art

Pitch Anything

An Innovative Method for Presenting, Persuading, and Winning the Deal

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Pitch Anything

By: Oren Klaff
Narrated by: Stephen Bowlby
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About this listen

Gold Medal winner - Top Sales World's Best Sales and Marketing Book

“Fast, fun and immensely practical.” (Joe Sullivan, founder, Flextronics)

“Move over Neil Strauss and game theory. Pitch Anything reveals the next big thing in social dynamics: game for business.” (Josh Whitford, founder, Echelon Media)

“What do supermodels and venture capitalists have in common? They hear hundreds of pitches a year. Pitch Anything makes sure you get the nod (or wink) you deserve.” (Ralph Cram, investor)

Pitch Anything offers a new method that will differentiate you from the rest of the pack.” (Jason Jones, senior vice president, Jones Lang LaSalle)

“If you want to pitch a product, raise money, or close a deal, read Pitch Anything and put its principles to work.” (Steven Waldman, principal and founder, Spectrum Capital)

Pitch Anything opened my eyes to what I had been missing in my presentations and business interactions.” (Louie Ucciferri, president, Regent Capital Group)

“I use Oren's unique strategies to sell deals, raise money, and handle tough situations.” (Taylor Garrett, vice president, White Cap)

“A counter-intuitive method that works.” (Jay Goyal, CEO, SumOpti)

About the book:

When it comes to delivering a pitch, Oren Klaff has unparalleled credentials. Over the past 13 years, he has used his one-of-a-kind method to raise more than $400 million—and now, for the first time, he describes his formula to help you deliver a winning pitch in any business situation.

Whether you're selling ideas to investors, pitching a client for new business, or even negotiating for a higher salary, Pitch Anything will transform the way you position your ideas.

According to Klaff, creating and presenting a great pitch isn't an art—it's a simple science. Applying the latest findings in the field of neuroeconomics, while sharing eye-opening stories of his method in action, Klaff describes how the brain makes decisions and responds to pitches. With this information, you'll remain in complete control of every stage of the pitch process.

Pitch Anything introduces the exclusive STRONG method of pitching, which can be put to use immediately:

  • Setting the frame
  • Telling the story
  • Revealing the intrigue
  • Offering the prize
  • Nailing the hook point
  • Getting a decision

One truly great pitch can improve your career, make you a lot of money—and even change your life. Success is dependent on the method you use, not how hard you try. “Better method, more money,” Klaff says. “Much better method, much more money.” Klaff is the best in the business because his method is much better than anyone else's. And now it's yours.

Apply the tactics and strategies outlined in Pitch Anything to engage and persuade your audience—and you'll have more funding and support than you ever thought possible.

Please note: This is an historical recording. The audio quality represents the technology of the time when it was produced.

©2014 Oren Klaff (P)2011 McGraw Hill-Ascent Audio
Meetings & Presentations Sales & Selling Business
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What listeners say about Pitch Anything

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interesting read, with some real insight

sometimes a bit "American" in coding his technique, the author manages to stay fun, realistic and building the right tension to keep you interested. surely he knows how to do this well :)

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Clever

I loved this book and the stories used to convey his message. Interesting, clever, intriguing and beneficial.

Love his accent too!

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Brilliant

it's phenomenal, clear and easy to understand, this book has restored my confidence and the reader positioned it well.

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Inspired

This book was very inspirational, it breaks down the art of pitching into easy to understand bite size chunks.

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A must to listen.

Great book to listen especially when you have to Pitch your startup to get some funding, helped me to get the investors i needed.

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Clear strategy for increasing sales success

The book outlines a change in the way we pitch that will resonate more with the primal parts of the human brain and lead to increased sales success

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Excellent Read

An excellent read. Clever, intriguing, informative and useful. I want to read more by this innovative author.

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FRAME & STATUS

These sections are a great for anybody to listen to even if you’re not doing anything to do with sales. It relates to any job you do & also interacting with people day by day & how to present yourself.

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Game Changer.

This book was recommended by a fantastic communicator and business man called Glen. Once I got stuck into it I realised exactly why he recommended it so highly!

Absolutely fantastic book, amazing brilliant combination of case studies that keep you engaged and a break down of the science behind the method.

Second time listening and it won’t be my last; each time I pick up something new!

Great read, hats off to the author Oren Klaff!

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