Personal Brands

Warum wir in Zeiten der Wissensexplosion starke Personenmarken brauchen und wie Sie selbst eine ...

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Personal Brands

By: Oliver Pott

Narrated by: Steffen Rössler

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About this listen

Meistern Sie Ihr Personal Branding: Die Strategie zum Koryphäenstatus!

Fachkenntnis allein genügt nicht mehr, um als Expert:in auf einem Gebiet anerkannt zu werden, denn reines Faktenwissen ist nur einen Mausklick entfernt und zunehmend wertlos.

Wer Top-Expert:in der Branche werden will, braucht eine starke Personal Brand, der die Kund:innen vertrauen. Oliver Pott zeigt, wie sich Personenmarken digital planen, aufbauen und so skalierbar machen lassen. Mit zahlreichen Beispielen, umsetzbaren Bausteinen und der »One Trick Pony«

-Methode entwickeln sich Leser:innen zu Koryphäen auf ihrem Gebiet, erreichen Premium-Kund:innen und erzielen so die höchsten Honorare.
Ein Muss für Freiberufler:innen wie Ärzt:innen, Coaches, Anwält:innen und Berater:innen.

PLEASE NOTE: When you purchase this title, the accompanying PDF will be available in your Audible Library along with the audio.

Please note: This audiobook is in German.

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