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My Brand Compass

The 13Cs to Building Your Personal Brand

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My Brand Compass

By: Terri-Karelle Reid
Narrated by: Dr. Terri-Karelle Reid
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About this listen

Media entrepreneur, TedX speaker, and sought-after host Dr. Terri-Karelle Reid now adds author to her impressive roster of impact. My Brand Compass: The 13 Cs to Building Your Personal Brand is her first book, and her latest project to motivate and inspire. Drawing on authentic personal reflections from being one of Jamaica’s most-loved media personalities, and professional experience working with global brands and events, this book is the essential guide to unlocking your best self now.

In My Brand Compass, Terri-Karelle shares her proven 13-point blueprint that has helped people (including herself!) and brands deliver real influence, build purposeful communities, and demonstrate thought leadership. In this practical and inspiring book, you will learn:

  • What is a personal brand and why it’s important
  • How to identify and showcase your unique expertise
  • How to gain clarity on your brand voice—message, market, and business model
  • Why authenticity is the most effective marketing strategy
  • The power of alignment and building community
  • The business of brand you
  • How to find and use your brand compass

Get ready to reap success from your expertise, unique ideas, powerful message, and authentic personality…brand you!

©2022 Terri-Karelle Reid (P)2022 Terri-Karelle Reid
Creativity Inspiring Business
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Learned so much to apply to my business

This book, beautifully read by the author, is full of credible and applicable tips on branding. Everything is explained in a way that's easy to grasp. The author uses examples that are relatable. I had several takeaways to apply to my coaching business.

Worth following this author on social media - definitely congruence with what she's shared in her book.

Would highly recommend for anyone starting out in business or at the early stages.

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Fascinating Book. Leaves you wanting more. Love, love, love it.

I love how the author makes branding easy to understand. She makes listening easy and makes you feel you can do anything. I also love how she provides examples. I would most definitely recommend this book. I know I can make my business work with this book.

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