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Marketing Rebellion
- The Most Human Company Wins
- Narrated by: Mark Schaefer
- Length: 7 hrs and 14 mins
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Marketing Rebellion
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Summary
Are you overwhelmed by the breathtaking rate of change in the business world? Are confusing consumer trends, the unrelenting pace of technology, and the breakneck speed of digital marketing making you feel irrelevant and lost? Path-finding author Mark Schaefer provides an achievable and realistic framework to help you stay ahead of the curve by re-imagining marketing in a world where hyper-empowered consumers drive the business results.
Marketing Rebellion will teach you:
- How cataclysmic consumer trends are a predictable result of a revolution that started 100 years ago.
- Why businesses must be built on human impressions instead of advertising impressions.
- The five constant human truths at the heart of successful marketing strategy.
- Why customer loyalty is dying and what you need to do about it right now.
- How to help your best customers do the marketing for you.
- Actionable steps to provide an immediate course-correction for businesses of any size.
Through new research, singular insights, and inspiring case studies, this entertaining audiobook challenges your view of what it means to be a marketer today and provides an innovative blueprint for business growth. The Marketing Rebellion is knocking at your door. Are you ready?
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What listeners say about Marketing Rebellion
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- Ex-Ordinary Life
- 30-04-19
Mark knocks it out of the park. Again. 😊
A book/ thesis that every marketer/company needs to read/ listen to, and accept as reality.
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- SandraD
- 17-04-22
Brilliant!
Loved it. It really ties into what I've been recently learning about marketing.
Easy to listen.
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- matt...
- 19-05-19
The most human companies will win
This is a brilliant book read brilliantly by the author Mark Schaefer
This is possibly the most important marketing book since Geoffrey Moore penned “crossing the chasm”
Can not recommend this highly enough !
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- Connor Whiteley
- 01-02-20
Great
This book was very interesting and useful. It's filled with useful tips on making your brand more human. In fact, I have made a few pages of notes so it just have been useful.
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- Mrspiky
- 08-04-21
great book
I love looking at things from a different angle, thinking outside the box and not following the herd. if you are like me, you'll enjoy this book
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- John
- 22-01-19
Mark knocks it out the park
I love Mark’s book. This is yet another mind opening book. He reads it himself with great articulation and in a tone as if he was chatting to you.
The examples as always are varied and woven in seamlessly.
If you want a Great marketing education buy this Known and content code unlocked. You will be streets ahead of most marketers
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- Amazon Customer
- 08-10-20
Fascinating!
I’m not in the business of marketing and being self-employed wasn’t sure if this book would be relevant to me, but I found it extremely interesting and could relate it even to the smallest business like mine. I don’t normally leave reviews either but I thought this was worthwhile.
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- Alan Hennessy The Digital Mentor
- 31-01-19
One of the Best Marketing Books
One of the best books I have ever listened too. Mark's way of breaking down the whole concept of marketing and how it has and is currently changing is a breath of fresh air. As a Marketer, it has made me sit back and look at Marketing on a bigger scale.
If you only buy one book this year and want to move your Marketing to the next level and gain insights from all of the research carried out in this book you should differently invest in Marketing Rebellion by Mark Schaffer.
The audiobook is easy to listen too with the author reading it to you and helps you understand the passion, Mark displays in writing this book.
So do not waste time, Go buy this audiobook today.
Alan Hennessy
Kompass Media
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