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  • How to Sell Like a Con Artist

  • 26 Tricks to Persuade Customers and Win People Over
  • By: Shaun Graff
  • Narrated by: Jeff Heisler
  • Length: 2 hrs and 12 mins

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How to Sell Like a Con Artist

By: Shaun Graff
Narrated by: Jeff Heisler
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Summary

In "How to Sell Like a Con Artist," Shaun Graff takes you on an intriguing journey into the world of persuasion, as seen through the eyes of the most unlikely teachers: con artists. This book is not a guide to deceit, but rather a unique exploration of the art of influence, distilled from the cunning tactics of con artists. Graff masterfully uncovers the psychological strategies used in cons and transforms them into ethical tools for effective selling, leadership, and everyday interactions.

Why learn from con artists? They are, after all, the masters of persuasion. Each chapter in this book reveals a different aspect of their craft, from creating unshakable belief to the art of storytelling, all translated into practical, ethical strategies for genuine influence. Whether you’re in sales, marketing, or simply aiming to improve your persuasive skills, this book offers invaluable insights.

Graff’s approach is both practical and insightful, blending psychological theory with real-world applications. He turns the shadowy techniques of con artists into legitimate strategies for effective communication and influence, all while maintaining a strong ethical compass.

Preface

Chapter 1: The Art of the Hook

Chapter 2: Mirroring Minds

Chapter 3: The Power of Urgency

Chapter 4: Mastering Emotional Leverage

Chapter 5: Building the Illusion of Trust

Chapter 6: The Lure of Exclusivity

Chapter 7: The Sweet Spot of Suggestion

Chapter 8: Playing the Sympathy Card

Chapter 9: Crafting Convincing Narratives

Chapter 10: The Disguise of Expertise

Chapter 11: Pressure Points

Chapter 12: Mirage of Scarcity

Chapter 13: False Consensus

Chapter 14: The Bait and Switch

Chapter 15: Smoke and Mirrors

Chapter 16: Echoes of Truth

Chapter 17: Chameleon Tactics

Chapter 18: The Pied Piper Effect

Chapter 19: False Flags

Chapter 20: The Confidence Game

Chapter 21: The Trap of Reciprocity

Chapter 22: Smoke Screens and Alibis

Chapter 23: Seducing the Senses

Chapter 24: The Illusion of Transparency

Chapter 25: Mastering the Long Con

Chapter 26: Escape Artist

©2023 Shaun Graff (P)2024 Shaun Graff
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