In Greatness Is a Choice, Wall Street legend Ethan Penner presents a jewel box filled with thoughts and ideas that challenge listeners by stimulating a higher level of awareness and critical thinking. Ethan's forthright style makes the book invaluable to a broad range of listeners. Each chapter is a guidepost for today’s challenging societal issues, but the words are also rooted in timeless thinking culled from Ethan's considerable personal and professional experiences. Greatness Is a Choice asks listeners to consider new ideas and strategies as critical tools in the pursuit of a better life for themselves and their families.

Greatness Is a Choice is also a compendium of values and ideals anyone can adopt to achieve greater personal and societal fulfillment. Ethan writes about kindness, respect, and faith, along with a healthy reverence for family and legacy. Ethan challenges listeners to see the natural interconnectivity of politics, finance, economics, ideology, faith, nature, and music. Listeners will:

> Discover new ways of thinking about how to define and attain personal success.

> Be reminded of the American principles that contributed to the nation’s rapid ascent and still serve as a beacon of hope, equality, and prosperity.

> Learn how choices to pursue a life of personal growth also benefit society.

> Be challenged to think and take action to do their part in creating a more peaceful and productive future.

Greatness Is a Choice is a must-listen for anyone with the courage to be intellectually challenged, consider and adopt new ideas, and think deeply about choices that lead to better lives for ourselves and our children. It is an ideal book to share with others to help establish a better intellectual framework for our future.